According to MyToothFairy’s, more than 65% of American adults had at least one dentist visit in 2024. People are now concerned about their oral health and are willing to spend serious money to find solutions. That’s why you can see a good earning potential in promoting dental services and oral care products.
We’ll help you with the first step by collecting the top 18 dental affiliate programs in this article. Keep reading our top lists to know which program suits you the most.
For those interested in wellness, we also gather the top affiliate programs in related niches like overall health, mental health, and women’s health.
Quick Comparison
| Program Name | Commission (%) | Cookie Duration (Days) | Niche Suitable |
|---|---|---|---|
| MySmile | 15% – 30% | 30 days | Teeth whitening, oral care, beauty influencers |
| Natrusmile | 3% – 8% | 30 days | Natural oral care, eco-friendly beauty, coupon sites |
| Crest White Smile | 4% | 7 days | Mainstream oral care, household brands, coupon blogs |
| AlignerCo | 5% | 30 days | Clear aligners, dental treatment, health & wellness |
| Spotlight Oral Care | 6% | 30 days | Premium oral care, beauty bloggers, lifestyle |
| SmilePath | 5% | 30 days | Aligners, dental treatment, health |
| GLO Science | 10% | 30 days | Teeth whitening devices, beauty tech |
| Georganics | 10% | 30 days | Eco-friendly oral care, zero-waste bloggers |
| NewSmile | 12% | 30 days | At-home clear aligners, dental care |
| Opencare | Fixed $35 | 7 days | Dentist booking, dental services platform |
18 Leading Dental Affiliate Programs You Can’t Ignore
1. MySmile

MySmile sells highly effective teeth whitening and oral care products. They use advanced whitening gels with tested formulas to help minimize discomfort for sensitive teeth.
You can join the MySmile affiliate program via UpPromote. Once you’re in, you can earn from 15% to 30% commission on different products.
- Portable Mouthwash, Dental Floss, Bundles: 30% commission
- Smart Version Water Flosser, OLED Water Flosser, Sonic Toothbrush & Teeth Whitening Kit w/28X LED: 20% commission
- Other products: 15% commission
You can even earn higher commission rates based on the number of orders. The cookie remains active for 30 days, counting from the moment customers click on your affiliate link. MySmile issues payouts to affiliates via PayPal and Venmo.
You can freely use their logos in your content to gain more trust from your audience. They also create eye-catching banners to help you boost content engagement.
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2. Natrusmile

Natrusmile develops modern teeth whitening solutions without using harsh chemicals and peroxide gel. Their oral care products cover dental floss, mouthwash, tongue scrapers, and LED toothbrush.
Managed through Awin, the Natrusmile affiliate program offers a 3% commission per sale for coupon sites and an 8% commission for others. You can earn around $9 on each sale with an average order value of $115.
The cookie duration lasts for 30 days from the customers’ first click on your link. That means you’ll only earn a commission if customers purchase within this time.
You’ll have assistance from their in-house affiliate team whenever having promotional problems. They also often send newsletters with updated promotions, trends, and news.
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3. Crest White Smile

Crest White Smile designs comfortable-fit teeth whitening strips for daily use. Their 3D Whitestrips and Whitening Emulsions have quick whitening results in less than 1 hour.
After joining their dental affiliate program via ShareASale, you can earn a 4% commission on a qualified sale. The cookie duration lasts on customers’ devices for 7 days, starting from their first click on your link.
Crest White Smile gives you all the needed creative assets when promoting their products. Their dedicated affiliate team will give you advice and tips on boosting sales and creating content.
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4. AlignerCo

AlignerCo offers friendly-budget invisible aligners based on impression kit results. They develop advanced 3D scanning technology to diagnose dental needs and personalized treatment plans.
The AlignerCo affiliate program offers a 5% commission across all qualified orders. The cookie duration lasts for 30 days from the customers’ first click on your link. If they purchase within this time, you’ll earn a credit.
AlignerCo creates various discount codes to help you encourage more purchases from your target audience. You can put these codes in different content on social media platforms and websites to attract more attention.
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5. Spotlight Oral Care

Spotlight Oral Care provides supportive dental products for maintaining teeth whitening and oral health. They create clean formulas with anti-stain technology, avoiding harmful ingredients like Triclosan, Sodium Lauryl Sulfate, and Parabens.
You can join the Spotlight Oral Care affiliate program and enjoy a 6% commission on every qualified sale. You can earn around £3 with an average order value of £45. You’ll have 30 days from customers’ first click to earn credit for their purchases.
You should regularly check their newsletters to update new products or top offers for promotions. Additionally, their partnership team will support you with helpful sales tips and promotional guidance.
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6. SmilePath

SmilePath provides clear and removable aligners with short-term results for teeth straightening. They also create NightOnly aligners with the same effective treatment as all-day aligners.
The SmilePath affiliate program allows affiliates to earn a 5% commission on every qualified sale. The cookie duration lasts 30 days on customers’ devices, starting once customers click on your affiliate link.
You can promote all of their products except for the SmileFlex Easy. You should also use unique discount codes to attract audience attention and increase sales.
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7. GLO Science

GLO Science utilizes heat and LED light technology to make whitening products. They develop both in-office treatments and at-home use products to suit everyone’s budget.
GLO Science offers a 10% commission on every sale via your affiliate link. You may earn $10 per sale with an average order value of $100. The cookie duration lasts 30 days, starting once customers click on your link.
The brand creates various marketing tools for their affiliates. You can also request customized and unique materials to suit your campaign strategies.
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8. Georganics

Georganics produces environment-friendly oral care products like toothpaste, tooth powder, mouthwash tablets, dental floss, and biodegradable toothbrushes. All items are packaged in glass jars or compostable materials – the brand avoids plastic whenever possible.
Georganics runs their affiliate program via Awin and offers a 10% commission on every qualified sale. If customers click on your unique affiliate link and purchase within 30 days, you’ll earn a commission.
The Georganics affiliate program opens for international affiliate marketers with worldwide shipping services. However, you shouldn’t aim at Russian audiences as Georganics doesn’t ship here.
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9. NewSmile

NewSmile provides affordable at-home teeth straightening solutions with 3D Treatment Preview. Users only need to upload their process online in 6 months without frequent dental visits.
After applying for the NewSmile affiliate program on ShareASale, you can earn a 12% commission on every sale. The cookie remains active for 30 days, lasting on customers’ devices once they click on your link.
You’ll have all the rights to use their logos in your content to gain your audience’s trust. You can also put links and banners on your websites to drive more clicks and conversions.
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10. Opencare

Opencare is an online dentist booking platform for finding top-rated dentists across North America. The platform finds suitable dentists based on users’ locations and previous patient reviews.
You need to sign up for CJ Affiliate to join the Opencare affiliate program. They offer a $35 commission on every completed booking. The cookie duration is 7 days, meaning you can only earn a credit for purchases within this time.
Opencare regularly updates creative assets for affiliates, including email and social assets. They also create eye-catching promotional videos to help you increase engagement and click-through rates.
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11. Straight My Teeth
- Commission rate: 5%
- Cookie duration: 30 days
Straight My Teeth helps users get custom clear aligners from top UK brands like Dr Smile, Invisalign, and Casper Smile. They innovate healthier gums, easy-to-clean designs, and plaque removal.
12. Dr. Smiles
- Commission rate: 10%
- Cookie duration: 90 days
Dr. Smiles creates on-the-go teeth-whitening pens without any sensitivity. Their pens can whiten, strengthen, and rebuild enamel for all types of teeth.
13. Sentinel Mouthguards
- Commission rate: 10%
- Cookie duration: 45 days
Sentinel Mouthguards customize night and sport mouthguards based on impression kit results. They also address dental issues such as grinding, clenching, and tongue or cheek biting.
14. Aetna Vital Dental Savings
- Commission rate: 20%
- Cookie duration: Not mentioned
Aetna Vital Dental Savings updates online real-time discounts for dental services and prescription medications. Their membership plan includes dental-only cards and combined dental and prescription cards.
15. Dentistry Support
- Commission rate: 10%
- Cookie duration: Not mentioned
Dentistry Support’s remote team helps businesses run their dental services globally. They also take charge of insurance verification, billing, call handling, and mentoring.
16. DentalSave
- Commission rate: 35%
- Cookie duration: Not mentioned
DentalSave is a dental discount program for finding affordable dental care, pharmacy needs, and hearing services. They help users find suitable services from over 42,000 dentist locations across the US.
For practices running in-house plans, dental membership software streamlines enrollments, renewals, and benefits tracking, supporting predictable recurring revenue and giving affiliates clearer value narratives to highlight.
17. AuraGlow
- Commission rate: 25%
- Cookie duration: Not mentioned
AuraGlow develops powerful teeth whitening products with LED light technology. Their products help remove stains caused by coffee, tea, tobacco, and other unhealthy factors.
18. SNOW
- Commission rate: 15%
- Cookie duration: Not mentioned
SNOW creates clinically proven solutions in dental treatment, prevention, and repair. They also sell award-winning products like electric brushes, toothpaste, strips, and more.
Why is the Dental Niche Profitable for Affiliates?
Everyone wants a healthy and bright smile, which makes dental products very easy to sell.
People buy these items every day because oral health is a necessity, not a luxury. This section explains why the dental niche can help you earn a steady income.
Market Size and Consumer Spending
The dental industry is massive and continues to grow every single year.
In the United States alone, the dental market was valued at USD 13.57 billion in 2024. That means there is a constant stream of customers ready to spend their money.
You can think of dental health like a regular utility bill.
A family might cancel their favorite streaming service or skip a vacation when money is tight.
However, they cannot easily ignore a cavity or a painful tooth. People will always prioritize their health and comfort, which keeps your sales steady. 💡💸
Confidence also plays a huge role in why people buy these products.
More than 60% of adults are unhappy with how their teeth look. Many people even avoid smiling in photos because they feel insecure about their smiles.
This creates a big opportunity for affiliates to sell whitening kits and tools.
High AOV and Customer Lifetime Value
Many people think the dental niche is only about selling cheap toothpaste. This is a common mistake.
In reality, this market is full of expensive tools and services that pay very high commissions.
You can earn money from three different levels of products.
Daily supplies: Items like specialty mouthwash and toothpaste are affordable and sell in large numbers. 🦷🧼
High-end tools: Electric toothbrushes and whitening systems can cost hundreds of dollars. These mid-priced items offer a solid payout for every sale. 🪥✨
Major services: Dental insurance and invisible aligners are the most expensive options. Selling just one of these can earn you a massive commission. 🏥💸
Some of the best offers come from subscription-based insurance or dental discount plans.
If you refer a customer to a monthly plan, you can earn a percentage of their monthly bill for as long as they remain on the plan.
You can also earn more by focusing on product refills.
When a customer buys a high-end electric toothbrush, they will need new brush heads for years.
Smart affiliates use links that automatically enroll people in refills. A single sale can become a source of income that keeps paying you long after the first purchase.

Evergreen Demand and Search Volume
High commissions are great, but they don’t mean much if people only buy your product once a year.
Many affiliate niches are trapped in “feast or famine” cycles. If you sell camping gear, you starve in winter. If you sell fitness equipment, you feast in January and starve by March.
The dental niche is evergreen. A toothache doesn’t care if it’s Black Friday or a random Tuesday in July.
Data confirms that the demand for dental solutions is constant. Monthly search volume for core terms remains incredibly stable year-round:
- “Dental insurance”: ~300,000+ monthly searches
- “Teeth whitening”: ~200,000+ monthly searches
- “Best electric toothbrush”: ~50,000+ monthly searches
While the baseline demand is steady, you also get the benefit of predictable “demand spikes.”
January: People want to improve themselves and search for whitening kits and braces.
Summer: Wedding season drives many people to look for quick ways to fix their smiles.
December: Families rush to use their dental insurance benefits before the year ends.

Multiple Monetization Angles
Finally, the dental niche is profitable because it allows you to diversify your income. You aren’t stuck promoting a single product type.
In many niches, if your main affiliate offer shuts down, your income hits zero. In the dental space, you can earn from a single visitor in four or five different ways.
You can promote a variety of products, such as:
- Physical Goods: Electric toothbrushes, water flossers, and whitening strips (via Amazon or direct brand programs).
- Lead Generation: Local dentist booking platforms (offers that pay you for every appointment booked).
- Services: Dental insurance or discount plans (recurring commissions).
- Consumables: Oral probiotics and subscription floss or brush heads.
The real magic happens when you match specific offers to different budget levels. You can maximize earnings from the same traffic by serving every type of buyer:
The Budget Shopper: Buys a $30 store-brand whitening kit.
The Middle Market: Buys a $150 Philips Sonicare toothbrush.
The High-Ticket Buyer: Converts on a $1,800 invisible aligner system or a cosmetic consultation.
How to Choose the Right Dental Affiliate Program to Promote?
Now that you understand why the dental niche is profitable, you need to know where to start.
This section covers exactly how to vet dental affiliate programs so you can eliminate 80% of the bad options before you write a single word.
Matching Product Price Points to Your Audience’s Purchasing Power
The number one predictor of affiliate success is alignment. You must match the product price to the wallet size of your audience.
If you try to sell a $2,000 invisible aligner system to a college student looking for cheap whitening strips, you won’t just fail to make a sale. You will lose their trust.
A clear understanding of the three main spending levels will help you make better choices for your content.
Budget-Conscious ($25K–$45K income)
This group buys solutions under $50. Think basic electric toothbrushes or drugstore-level whitening pens.
Middle-Market ($45K–$85K income)
The “sweet spot” for most affiliates. This group buys products in the $75–$300 range, like the Philips Sonicare DiamondClean or professional-grade whitening kits. They want quality, but they need to understand the value.
Premium ($85K+ income)
This audience has the disposable income for $500–$2,500 solutions, such as at-home aligners or cosmetic dentistry consultations.
Decoding Commission Structures and Cookie Duration Impact
Once you’ve found a product that fits your audience, you need to look at the “fine print” of how you get paid.
Two factors determine your actual earnings: the commission model and the cookie duration.
The first factor is the commission model, which determines how the company calculates your pay.
Not all payouts are created equal. You will typically see three types:
- Flat-rate (e.g., $50 per sale): Great for predictability, but it caps your earnings. If a customer buys three items, you still only get $50.
- Percentage-based (e.g., 15% of sale): Usually better for high-ticket items. Your earnings scale with the order value.
- Tiered (e.g., 10% → 20%): Rewards high volume. This is excellent for established sites but tough for beginners.
The second factor is the “cookie duration,” which acts as a digital timer for your sales.
This timer tracks your readers after they click your link. If they buy before the timer runs out, you get the credit.
A 7-day cookie only gives you credit if they buy within one week. However, a 30-day cookie is much better for expensive items like dental aligners.
Payment Terms, Thresholds, and Reliability Red Flags
You’ve found a product with great commissions and a long cookie window. But none of that matters if the money never actually hits your bank account.
Cash flow kills more affiliate businesses than bad content. You must understand the specific terms of when and how you get paid before you send a single visitor.
The first thing to understand is the “waiting game” known as Net terms.
Most companies do not pay you immediately when a sale occurs. “Net-30” is common, meaning you get paid about 30 days after the end of the month.
If you make a sale in early January, you might not see that money until March. You should avoid programs with “Net-90” terms, as waiting 3 months makes it very hard to grow your business.
The next detail to check is the minimum payout threshold.
This is the amount of money you must earn before you can cash out. A limit of $50 or less is ideal for beginners.
If the limit is $100 or higher, your money could be trapped for a long time while you wait to reach that goal.
It is better to choose programs that let you access your earnings quickly so you can keep moving forward.
You should also look for specific red flags before you join a program. You can do a 5-minute background check like this:
- No public payment terms: If they hide the details, they usually hide the money.
- Negative reviews on affiliate forums: Check specific complaints about “late payments” or “shaving leads.”
- Unresponsive managers: If they take a week to approve your application, they will take a month to fix a tracking error.
Evaluating Promotional Materials Support
Many people forget to check how much help a brand actually gives its partners.
A great dental program acts like a partner and provides tools to help you sell more. A poor program just gives you a link and leaves you to do all the work alone.
You should check specific marketing tools before deciding to join a program.
These assets can make your job much easier and help you double your sales. If a company wants you to succeed, they will provide a “dashboard” full of helpful resources.
High-res product imagery: Do they provide studio-quality photos from multiple angles?
“Before & After” proof: For whitening products or aligners, verified visual proof is the strongest sales tool you can have.
Comparison charts: A pre-made chart comparing their specs to competitors saves you 3–5 hours of research per article.
Video demos: Embedding a video demonstration can increase conversion rates by 12–30%.
Email templates: Pre-written swipe files for different buyer stages.
How Do You Promote Dental Affiliate Programs Effectively?
Finding the right products is only the first step toward success. You also need a smart plan to reach people who are ready to improve their smiles.
Below, we’ll introduce the best strategies to build trust and grow your income through honest reviews and helpful tips.
SEO Blogging (Content Sites)
Blogging is the most reliable way to build an income that pays you while you sleep.
The secret is to catch people at the exact moment they are looking for a solution. You can consider using two different types of content.
| Feature | Tactic A: Problem Solver | Tactic B: The Closer |
| User stage | Awareness: Solving a specific pain point. | Decision: Choosing between brands. |
| Examples | “Remove coffee stains,” “Brushes for receding gums”. | “Snow vs. Hismile,” “Oral-B iO vs. Philips Sonicare”. |
| Structure | Problem → Cause → 3 Tiered Solutions → Links. | Comparison Table → Pros/Cons → Category Winner. |
| Value prop | Builds trust by helping rather than selling. | Captures users with high intent to buy. |
| Conv. rate | 3–8% | 8–15% |
The key is not to try to rank for “best electric toothbrush” on day one. Instead, you should target specific, 3-6 word phrases like “best teeth whitening for coffee drinkers.”

YouTube Video Marketing
In the dental niche, seeing a real result is more powerful than reading about one.
A short video clip showing a brighter smile is much more convincing than a long article. Visual proof builds trust faster than any other type of marketing.
The most effective format on YouTube is the “transformation” journey.
You can document a 30-day experiment using a specific whitening kit or toothbrush.
Start by showing your teeth on the first day to establish a baseline. Then, check in every week to show your progress until the final reveal on Day 30.
Next, you can also create a “side-by-side duel” to compare different brands.
You might buy three popular whitening kits and test them at the same time.
Your viewers will save time from having to spend their own money to find the best one. Being honest about the products that didn’t work will make people trust your final winner even more.
Furthermore, we suggest a few simple steps that will help your videos get more views and clicks.
- Thumbnail: Must show a clear, dramatic “Before & After” split screen.
- Links: Place your affiliate links in the first line of the description AND in the pinned comment.
- Chapters: Use timestamps so viewers can skip to the “Results” section (this increases retention).

Instagram Influencer Marketing
Instagram is the perfect place to show how dental products fit into your daily life. You can build trust by showing your readers exactly how you use a product every day.
For example, you can use a story arc over two weeks to build excitement.
Day 1 (The Setup): Unbox the product. Share why you bought it (e.g., “My coffee stains are getting bad”).
Days 3–7 (The Process): Quick daily updates. Be honest about the taste or sensation.
Day 14 (The Reveal): Show the final result with a “Link in Bio” Call to Action.
You can save this entire sequence as a “Teeth Whitening” Highlight on your profile so it keeps selling forever.
While stories talk to your current fans, Reels help new people find you.
A short video with a “before and after” transition can quickly get thousands of views. You don’t even need a large following to go viral if you use popular music and a great visual change.
TikTok Content Creation
The dental niche explodes on TikTok because the audience loves “De-influencing” and “Testing” content. They don’t want a commercial; they want a friend telling them what actually works.
Testing viral products is the most popular way to grow your audience.
- The hook: “I tried the 3 most viral whitening strips so you don’t have to.”
- The content: Film your authentic, unfiltered reaction. If one burns your gums, say it. If one tastes like chemicals, say it.
When you finally recommend the winner, the audience trusts you implicitly because you roasted the losers.
Meanwhile, you can also try the educational series by creating a playlist “Teeth Whitening 101.”
- Part 1: Why your teeth are yellow (science).
- Part 2: Store-bought vs. Professional options.
- Part 3: My top recommendation for sensitive teeth.

Email Marketing Campaigns
Building an email list is the best way to secure your long-term income.
The real money in dental marketing comes from sending specific, helpful messages to the right people.
You can start by offering a “Lead Magnet” to get people to sign up.
You can offer them a free, useful gift like a “7-Day Smile Brightness Checklist” or a “Guide to Preventing Coffee Stains.” Once they sign up to get the gift, they are officially part of your community.
Then you can send a smart 7-day email sequence to guide your readers toward a purchase. Instead of asking for a sale immediately, you should build a logical path for your subscribers.
Email 1 (The welcome): Deliver their free gift and explain why teeth get stained in the first place.
Email 3 (The expert advice): Compare the top five whitening kits on the market. Show the data so they can see which one fits their budget.
Email 5 (The personal story): Share your own experience. Tell them which product you chose and what the results were like.
Email 7 (The final offer): Give them a special discount code for the winning product. If they are ready to start, this is their chance to save money.
The secret to success here is following the 70/30 rule.
You should spend 70% of your time giving away free, helpful tips. You can advise on how to floss correctly or which foods help naturally whiten teeth.
Only 30% of your emails should be focused on selling. When you provide value first, your readers will actually look forward to hearing from you.
FAQs
❓ What are dental affiliate programs?
Dental affiliate programs allow marketers, bloggers, and content creators to earn commissions by promoting dental products, services, or clinics through tracked affiliate links.
❓ How much can you earn from dental affiliate marketing?
Earnings vary by program, but commissions typically range from 5% to 30%, while some lead-based programs pay $20–$150 per referral for qualified patient bookings.
❓ Are dental affiliate programs good for beginners?
Yes. Dental affiliate programs are beginner-friendly because dental products are essential, have high demand, and appeal to both consumers and professionals.
❓ What products are most profitable in dental affiliate programs?
High-profit items include electric toothbrushes, whitening kits, aligners, dental insurance, professional equipment, and subscription oral-care services.
❓ Do dental affiliate programs pay recurring commissions?
Some programs offer recurring commissions, especially for subscription-based dental care plans, aligner services, or dental SaaS platforms.
❓ Can you promote dental affiliate programs without being a dentist?
Yes. You can promote them through blogs, YouTube reviews, TikTok content, SEO articles, or social media without professional certification.
❓ Are dental affiliate programs suitable for local SEO?
Absolutely. Local dental clinic affiliate partnerships perform very well with local SEO, Google Maps content, and appointment booking referrals.
❓ Do dental affiliate programs accept international affiliates?
Many programs accept affiliates worldwide, but some clinics restrict payouts to specific countries or regions.
❓ What is the average cookie duration for dental affiliate programs?
Most dental affiliate programs offer cookie durations between 30 to 90 days, though some high-ticket programs extend to 180 days.
❓ Is dental affiliate marketing competitive?
It is moderately competitive, but niche targeting (kids dentistry, implants, braces, whitening) makes it easier to rank and convert.
❓ Can dental blogs make money with affiliate programs?
Yes. Dental blogs monetize very effectively through affiliate links, sponsored reviews, lead referrals, and email list promotions.
❓ Are dental affiliate programs compliant with Google policies?
Yes, as long as you disclose affiliate relationships clearly and provide genuine informational content.
Conclusion
The dental industry offers a great opportunity for new affiliate marketers with high commission rates and a growing target audience. If any of the programs listed align with your niche and audience, now is the perfect time to get started and begin earning.