Engaging in charity affiliate marketing can earn you a good reputation in the industry. You can boost your income as well as make our society a better place. Whether you’re a new or experienced affiliate, joining a nonprofit and charity affiliate program can help you expand your network.
Our article below collects 17 nonprofit and charity affiliate programs with lucrative benefits. Explore the list to find the program that best suits your profile and goals.
Quick Comparison
| Program Name | Commission (%) | Cookie Duration (Days) | Niche Suitable |
|---|---|---|---|
| The Linux Foundation | 20% (5% for coupon sites) | 60 | Tech, IT training, open-source, education |
| Care.com | $1–$15 (not % based) → Equivalent ~5–20% value | 30 | Parenting, caregiving, elderly care, tutoring, pet care |
| ShopRaise | $2 per subscriber | 60 | Charity, nonprofit, social causes |
| Donorbox | 15% | 45 | Nonprofits, fundraising, charity platforms |
| GreaterGood | 2–15% | 45 | Charity products, ethical shopping, social causes |
| Omaze | 5% | 7 | Charity sweepstakes, entertainment, giveaways |
| Plan International | 8% or 14 EUR per sponsorship | 30 | Child sponsorship, charity, humanitarian aid |
| Royal British Legion | 10% or £8–£10 | 30 | Veteran support, charity donations, nonprofit |
| Oxfam | 10% | 45 | Global charity, crisis relief, humanitarian aid |
| Better World Books | 5% (up to 8% for top affiliates) | 90 | Books, education, sustainability, charity |
17 Best Non-Profit and Charity Affiliate Programs You Can Join
1. The Linux Foundation

The Linux Foundation is a nonprofit organization that promotes Linux and open-source software development. They provide training, certification, and a neutral collaboration space for developers and companies worldwide.
Affiliates can join their non-profit affiliate program and earn a 20% commission on a qualified purchase. However, the commission rate for coupon sites is 5% across all sales. With a 60-day cookie duration, you’ll have 2 months to benefit from customers’ purchases.
After joining their program via ShareASale, you’ll have access to full assets on your marketing dashboard. You can choose from various banners and text link forms to put on your site and drive more engagement.
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2. Care.com

Established in 2006, Care.com is an online platform for families to find caregiving services for children, seniors, pets, tutoring, and housekeeping. As a two-sided marketplace, they also help caregivers in over 17 countries find jobs more easily.
Managed through Impact, their affiliate program allows affiliates to earn a $15 commission on a premium subscription. You can also earn $1 for a free registration on their website. The cookie lasts 30 days after customers first click on your affiliate link.
The brand updates all necessary tools, including banners, logos, and marketing content, to assist affiliates in creating campaigns. Plus, you have full access to their product feed to find detailed information on every product.
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3. ShopRaise

ShopRaise works by turning everyday shopping into donations for nonprofits and charitable organizations. Socially-conscious shoppers can buy from over 1,500 retailers and earn up to 10% of each purchase for their chosen cause, like schools, shelters, veterans’ aid, or health initiatives.
When joining this non-profit and charity affiliate program, you can enjoy a $2 commission on each supporter subscription. The cookie remains active for 60 days once customers click on your link.
ShopRaise offers various banner advertisements and graphics to help affiliates attract a larger audience. Moreover, you can embed button links or text links across your marketing channels.
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4. Donorbox

Donorbox provides an online fundraising platform for nonprofits, charities, and individuals to collect and manage donations efficiently. They offer customizable donation forms, recurring donation options, and AI-driven donor tracking to facilitate online giving.
The Donorbox non-profit and charity affiliate program offers a 15% commission on every qualified subscription purchased via your affiliate link. If customers sign up for Donorbox within 45 days of their first click, you’ll receive your commission.
Donorbox pays affiliates on the 2nd of each month via PayPal only. You should note that your account balance must reach at least $50 to withdraw payouts.
After being approved by Donorbox, you can run ad campaigns on paid marketing channels, such as LinkedIn, Meta, TikTok, and X to drive traffic. However, they strictly prohibit using Google Ads to promote their services.
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5. GreaterGood

GreaterGood sells online crafted products from marginalized communities to raise funds for partnered non-profit organizations. They mainly support global causes like pet care, human rights, poverty, and environment protection.
When joining their non-profit affiliate program via CJ Affiliate, you can earn between 2% and 15%, based on the program type. Plus, you’ll earn a $6 commission per sale with an average order value of $40. The cookie duration lasts 45 days from the moment customers click on your link.
As their affiliate, you can use all of their regular promotions for your campaigns to boost conversions. Moreover, you can find suitable items for your target audience from their exclusive product selection.
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6. Omaze

Omaze organizes unique fundraising experiences through entertainment to raise donations. Donors can donate money to worldwide charity organizations and win luxury items, life-changing prizes, or join exclusive music events.
Omaze runs their non-profit and charity affiliate program via ShareASale with a commission rate of 5% on each sale. The cookie duration is just 7 days for you to earn a commission if customers purchase within this time frame.
Once approved for their program, you’ll have full access to authorized links, logos, and banners. Plus, you can receive regular newsletters with updates on new promotions and affiliate contests to boost your performance. If you need help, their dedicated in-house affiliate manager will support you anytime.
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7. Plan International

With over 80 years of history, Plan International is one of the oldest non-profit organizations for children in the world. Their mission is to ensure every child receives quality education, lives in safe conditions, and has access to proper healthcare.
Plan International runs their non-profit affiliate program via Awin, allowing affiliates to earn commissions based on transaction types:
- Individual donations: 8% commission
- Sponsorship transaction: 14 EUR
You’ll have 30 days from customers’ first click to gain credit for purchases via your affiliate link. If you have any questions, you can contact their team via email for immediate support.
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8. Royal British Legion

The Royal British Legion offers mental health and physical rehabilitation support for the members of the Armed Forces community. Their non-profit services also help elderly veterans by building care homes and providing financial support.
After joining the Royal British Legion affiliate program, you can earn commissions on key product purchases:
- Single cash donations: 10% commission
- Poppy Shop: 10% commission
- Regular direct debit donations: £10 per sign-up
- Poppy Lottery: £8 per sign-up
You can benefit from any purchase or donation within 30 days of customers’ first click on your affiliate link. The Royal British Legion regularly updates promotions and incentives to help affiliates create better promotional content.
Plus, you can select from a collection of email templates to build effective promotional campaigns. You can also ask their dedicated support team for advice and tips on boosting sales and engagement.
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9. Oxfam

Oxfam operates 21 nonprofit organizations in support of crisis-affected areas and the fight against inequality. They focus on providing emergency aid during conflicts, disasters, or crises to save lives.
You can join their non-profit and charity affiliate program and enjoy a 10% commission on every Single Giving donation. If customers donate within a 45-day cookie duration, you’ll get a commission.
The Oxfam team supports affiliates via email with any questions related to their affiliate program. You can ask for sales tips or content ideas to boost your marketing efforts.
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10. Better World Books

Better World Books has raised over 35 million dollars by selling used and new books. They partner with libraries, universities, and bookstores to ensure book donations meet local needs in over 90 countries.
After joining the Better World Books affiliate program, you can receive a 5% commission on every successful sale. You’ll earn around $1.3 for each sale with an average order value of $26. Better World Books rewards up to 8% for high-performance affiliates.
The cookie duration lasts for 90 days from customers’ initial click on your link. That means you can only earn a commission if they purchase within this time.
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11. Sock Panda
- Commission rate: 10%
- Cookie duration: 30 days
Sock Panda delivers monthly subscription boxes filled with colorful and uniquely designed socks. For every sock purchase or subscription on their website, they’ll give socks to those in need.
12. Welly
- Commission rate: 10-20%
- Cookie duration: 30 days
Welly uses high-quality bamboo to produce natural drink bottles and mugs. The brand contributes a portion of each purchase to raise funds for bringing water to underdeveloped African countries.
13. BRONCA
- Commission rate: $50
- Cookie duration: 120 days
BRONCA sells traditional items such as ponchos and apparatus for children in Uruguay. They donate 50% of their rural goods selling revenue to underprivileged children globally.
14. Charity Leaf
- Commission rate: 5%
- Cookie duration: Not mentioned
Charity Leaf sells event-related products to support environmental preservation organizations. All of their products are custom-made with high-quality materials, such as plates, trays, and platters.
15. GiveWP
- Commission rate: 25-40%
- Cookie duration: Not mentioned
GiveWP is a WordPress plugin designed to help organizations manage their online funding systems and donation campaigns. They also customize donation forms for specific fields, such as pet care, human rights, or environment preservation.
16. Blue Turtle Project
- Commission rate: 15%
- Cookie duration: Not mentioned
Blue Turtle Project creates non-profit projects to raise funds for cleaning ocean plastic. They donate 2.2% of their proceeds from selling ocean-inspired bracelets.
17. Fundraising.com
- Commission rate: $3 or 10%
- Cookie duration: Not mentioned
Fundraising.com creates fundraising ideas for thousands of non-profit organizations, schools, sports teams, and churches. They provide various options, such as drive-in movie nights, art shows, cocktail parties, raffles, and more.
Why Should Affiliates Join Non-profit and Charity Affiliate Programs?
Affiliate marketing is not just for big business brands. Joining nonprofit programs helps you build deep trust with your audience while you earn. These partnerships allow you to grow your income while supporting a great cause.

Purpose-Driven Income and Personal Fulfillment
The main reason to join nonprofit programs is simple. You can earn money while making a positive impact on the world.
This balance between profit and purpose helps prevent burnout.
Burnout is the biggest reason people quit marketing. If you only focus on money, feeling like a machine becomes easy.
Research shows that people with a sense of purpose are 35% more satisfied with their lives. When you help your audience find great charities, you do more than share links. You help solve real-world problems. 🌍
The sense of mission also changes how you think about your daily work.
In a normal business, you might just hope someone buys a product so you can earn a commission.
In nonprofit marketing, the story is different. You hope a village gets clean water or a child gets an education. You still get paid for making the connection, but the result feels much more rewarding.
Audience Trust and Engagement Advantages
Promoting a cause turns you into a helper rather than a salesman. Modern audiences see too many ads and crave real honesty.
Audiences respond to such honesty by placing their full confidence in you. People trust charity suggestions twice as much as standard sales pitches.
Higher trust leads directly to better engagement across your entire platform.
Longer reading time: Visitors spend about six minutes on articles about causes. Most product reviews only hold their attention for two minutes. 📖
Increased loyalty: Meaningful content makes people 38% more likely to return to your site. 🏠
Better emails: Newsletters about helping others get opened much more often than basic sales blasts. 📧
Stronger engagement numbers help build a reputation that protects your entire business.
Experts call the resulting boost the “Halo Effect.” When people see you care about making a difference, they start to trust all your advice.
Tax Advantages and Strategic Financial Benefits
Think of this as a simple loop. You earn a commission from a sale. Then, you donate that money back to the cause.
As you donated, you can often claim a tax deduction. You can support a cause you love at a much lower personal cost.
Here is how the math works in a typical scenario.
Let’s say you run a campaign for a disaster relief fund and earn $5,000 in commissions.
The Tax Hit
You owe income tax on that $5,000. Depending on your tax bracket, that might be $1,100 to $1,850. This leaves you with a net profit of roughly $3,150 to $3,900.
The Strategic Donation
If you donate that full $5,000 back to the charity and itemize your deductions, you save that same $1,100 to $1,850 in taxes.
The Result
You gave the charity $5,000 worth of impact. But the actual cost to you was only the after-tax income you would have kept anyway. You used your marketing skills to generate a donation larger than what you could have afforded out-of-pocket.
For many affiliates, the standard deduction (currently $14,600 for singles and $29,200 for married couples) is too high to exceed with regular donations. This is where “bunching” helps.
Instead of donating your commissions every year, you save them up. Then, you donate them all in a single tax year to jump over the standard deduction hurdle.
- Year 1 & 2: You earn $3,000/year in commissions. You keep the cash and take the standard deduction.
- Year 3: You earn another $3,000. You now take the $9,000 total from the last three years and donate it all at once in December.
That $9,000 lump sum, combined with mortgage interest or state taxes, pushes you over the standard deduction limit.
You suddenly unlock $1,980 to $3,330 in tax savings that you would have missed by donating smaller amounts each year.
Furthermore, remember that the costs of running these campaigns—hosting, email tools, paid ads, your home office—are real business expenses. These lower your taxable income even further.
> Disclaimer: I am a marketer, not a CPA. Tax laws change, and individual situations vary wildly. Always consult with a qualified tax professional before making decisions based on deductions.
Critical Factors to Evaluate a Good Nonprofit and Charity Affiliate Program
Not all charity programs are created equal. You must choose the right partner to make sure your hard work actually helps people.
In the following part, let’s explore several key factors to find a program that is honest, effective, and a good fit for your brand.
Financial Transparency and Efficiency Ratings
The first step is to check a charity’s financial health. Your audience is smart and will do their own research before they donate.
If you promote a group that wastes money on big salaries or fancy offices, it makes you look bad, too.
You should never rely on the nonprofit’s marketing materials alone. Always check their claims with these three independent watchdogs:
- Charity Navigator: Look for a 3-star rating or higher. Their “Accountability & Finance” score is your quick-glance metric.
- GuideStar (Candid): Look for their IRS Form 990s. Check for the “Platinum” or “Gold” Transparency Seals, which show they disclose data proactively.
- BBB Wise Giving Alliance: Check if they meet the 20 Standards for Charity Accountability. This is often the strictest test.
You should also check the Program Expense Ratio. This number shows how much money goes to the actual cause versus office costs.
- Exceptional: 80-90%+ goes to the mission.
- Acceptable: 65-75% goes to the mission.
- Avoid: Anything below 60%. (Exceptions exist for brand new nonprofits with startup costs).
There are some common red flags to watch for before you decide to join any program:
🛑 Executive compensation: Check Part VII of their IRS Form 990. If a small organization ($1M budget) is paying its CEO $500,000, run away.
🛑 High fundraising costs: If they spend more than 35 cents of every dollar just to raise more money, they are inefficient.
🛑 Missing financials: If they refuse to provide a Form 990 or an annual report, assume they are hiding something.
🛑 Recent scandals: A quick Google search for “[Nonprofit Name] + controversy” or “[Nonprofit Name] + lawsuit” can save you from a PR disaster.

Commission Structure and Payment Reliability
A “good cause” can still be a “bad business partner.”
Just because an organization saves puppies doesn’t mean they will pay you on time. You should treat these deals with the same care as any other business contract.
Nonprofit margins are tighter than commercial ones, so your commission might be a bit lower than usual. Here is what a healthy offer typically looks like:
- Donations/Fundraising: 5-15% of the donation amount.
- Merchandise (T-shirts, bracelets): 8-12% per sale.
- Memberships/Monthly Giving: 10-15% (sometimes offering a flat bounty, e.g., $20 per new monthly donor).
Moreover, you also need to consider the program’s cookie duration.
For merchandise, the standard is 30 days. For donations, it’s often shorter (7-14 days) as giving is usually an impulse decision.
In terms of payments, standard terms are Net-30 to Net-60. A threshold of $25- $50 is common. If they require you to earn $100+ before payout, it’s a red flag that they are trying to avoid paying smaller affiliates.
Marketing Resources and Affiliate Support
A good nonprofit partner does more than just give you a link and wish you luck. They should give you the tools you need to win. The quality of their marketing materials shows how professional they are and how much money you can make.
Before joining any program, you should check for these four pillars of support:
Creative Assets: Do they offer professional banners, social media graphics, and email templates? If the visuals look amateur, your conversion rates will suffer.
Educational Content: Do they provide impact statistics, clear program descriptions, and beneficiary testimonials? You need these facts to write good copy.
Promotional Calendar: Do they alert you to upcoming “awareness days” (e.g., World Water Day, Breast Cancer Awareness Month) or seasonal campaigns?
Tracking Tools: Can you create custom links easily? Is the dashboard real-time, or does it only update once a week?
Additionally, the best programs assign a dedicated affiliate manager. You can send them a test email with a specific question about audience fit.
✅ A good sign: They reply within 48 hours with helpful, specific ideas.
🚩 A red flag: You get no reply at all, or just a generic “thanks for joining” robot message.
🏆 The best: They send monthly newsletters with fresh ideas or even build a special webpage just for you.
Mission Alignment and Audience Relevance
With regular products, you can sometimes get away with a loose fit. But with charities, you cannot.
People have a strong “fake detector.” If your post feels forced or seems like it’s only for the money, your audience will notice instantly.
That’s why a clear checklist helps you find a partner that fits your brand perfectly.
Mission Resonance: Does this connect naturally to your content?
Natural Fit: A parenting blogger promoting a children’s literacy charity.
Forced Fit: A tech reviewer promoting a wildlife conservation fund (unless there is a specific “tech for nature” angle).
Audience Demographics: Do your followers actually care about this issue? (e.g., Don’t promote a US-only political cause to an international audience).
Values Compatibility: Do the nonprofit’s methods align with your worldview?
What Can You Promote in Nonprofit and Charity Affiliate Marketing?
Many affiliates think promoting a nonprofit just means asking for a donation. But there is much more to it than a “Donate Now” button.
Just like in commercial marketing, charity offers come in different forms—from physical products to digital memberships. Understanding these types is critical. Each one appeals to a different mindset and offers different earnings.
This section breaks down the main options available to you. By matching the right type of offer to your audience, you can boost conversions and build a steady income.
Direct Donation Campaigns
Direct fundraising is the simplest way to work with a nonprofit. Your goal is to explain a problem and show how the charity can fix it. After you share the story, you simply ask your audience to donate.
Conversion rates vary, but well-matched partnerships typically see:
Conversion rate: 2–5% (e.g., a parenting blogger promoting education might hit 5%, while a general site might see 1%).
Average donation: $35–$85 for one-time gifts; $25–$50/month for recurring donors.
Commission models: Usually 5–15% of the donation, a $10–$25 flat fee per donor, or sometimes 5–10% of the first year’s recurring value.
However, donation behavior is highly seasonal. Data shows that 30–35% of all annual donations happen in November and December.
If you aren’t promoting heavily during “Giving Tuesday” and the end-of-year tax season, you are missing a third of your potential revenue.

Nonprofit Memberships and Subscriptions
This category bridges the gap between charity and commerce.
When you promote memberships for museums, zoos, or conservation groups, you aren’t just selling “impact” – you are selling value.
As the buyer gets something in return (free admission, magazines, discounts), conversion rates are typically higher, often 3–6%, compared to the 2–4% for straight donations.
You can choose from many well-known groups. For example, the Smithsonian, the World Wildlife Fund (WWF), and the Sierra Club all have membership programs.
- Earnings: You can earn between $6 and $25 for a single sign-up.
- Value: Most people keep their memberships for a long time. This makes you a very important partner to the nonprofit.
Specific types of content creators will find these programs very easy to promote.
Family bloggers: You can frame a zoo membership as a “money-saving hack.” One membership might cost $85, but it pays for itself after just two visits. 🦁
Homeschoolers: You can promote museum access as a great way to learn outside the classroom.
Gift guides: Memberships are perfect “clutter-free” gifts for the holidays. 🎁
Charity Merchandise and Fair Trade Products
While memberships offer access, many supporters simply want physical goods.
This is where nonprofit e-commerce shines. It works exactly like standard affiliate marketing, you promote a product, someone buys it, but the profits fund a mission.
Programs like the UNICEF Market or Ten Thousand Villages offer 8–15% commissions on goods crafted by artisans in developing nations.
Most customers spend between $55 and $85 per order. This means you can earn a steady commission of $5 to $12 for every sale.
You are also not limited to just T-shirts. You can promote many different items, such as:
- Handmade jewelry: Beautiful pieces ranging from $20 to $200.
- Home decor: Hand-woven rugs or painted vases.
- Practical tools: Useful items like Red Cross emergency kits.

The best way to promote these goods is through storytelling.
Don’t just show a picture of a scarf. Instead, you can tell your readers about the person who wove it. Then, ask your audience why they would buy a factory-made vase when a hand-painted one can support a family for a week.
Being honest about the shipping process is also a key part of keeping your audience’s trust.
Since these items are often handmade in other countries, they can take two or three weeks to arrive. You should always be clear about this wait time.
Symbolic Gift Catalogs and Alternative Giving
Many charities offer catalogs where people can buy a goat or school supplies for a village. People call these programs symbolic giving. Such gifts are very popular during the holiday season.
The process is very simple for the shopper.
A buyer picks an item like a $50 goat. The charity then uses the money for a specific program, such as farming. The person getting the gift receives a card explaining the donation.
The act of buying a goat feels more real than giving to a general fund.
A clear picture of a goat helps the donor see the impact of their money. Such items also solve the problem of finding a gift for someone who already has everything. 🎁
Most people buy two or three items at once. Orders usually range from $75 to $110. You can expect to earn about $6 to $13 per sale. Major groups like Oxfam and World Vision lead the market.
Full honesty about the money is the best way to keep trust.
You should always explain how the charity uses the funds. Most groups pool money to help the community in the best way.
For example, the money for a goat might buy a cow if a village needs one more. Such honesty prevents confusion later. ✨
Animal Adoptions and Child Sponsorship Programs
Holiday gifts bring a quick boost in sales, but the best business model relies on steady, monthly income. In the nonprofit world, this comes from two main programs: animal adoptions and child sponsorships. Both offer great long-term value for your brand. 📈
Symbolic Animal Adoptions (The Easy Start)
This is a low-commitment option that is easy for people to say “yes” to. For a one-time fee of $25 to $55, a donor “adopts” an endangered animal.
Donors will receive a package with a plush toy, a photo, and an adoption certificate. Kids love the toy, and parents love the lesson in protecting nature. 🌿
You’ll earn a 10% to 15% commission, which is roughly $2.50 to $8.25 per sale.
This sub-niche is perfect for family bloggers, wildlife fans, and outdoor influencers.
Child Sponsorship (The High Commitment)
These programs require a monthly payment of $35 to $50 to support a child’s education and health.
Fewer people sign up because of the cost, but those who do stay for a long time—usually three to five years. You can earn between $21 and $60 for each new signup.
This sub-niche works best for parenting creators, faith-based bloggers, or travel influencers who focus on specific regions.
FAQs
What are non-profit and charity affiliate programs?
Non-profit and charity affiliate programs allow individuals, bloggers, or organizations to earn commissions or referral fees by promoting charitable causes, fundraising platforms, or ethical products. Instead of traditional profit-driven sales, commissions are often tied to donations, memberships, or cause-based purchases.
Do charity affiliate programs pay real commissions?
Yes. Many programs offer fixed payouts, percentage-based commissions, or donation-based rewards. Some pay affiliates directly, while others donate a portion of revenue to a designated cause in the affiliate’s name.
How do charity affiliate programs work?
Typically, affiliates share a unique tracking link. When a user donates, signs up, or purchases through that link, the affiliate earns a commission or triggers a charitable contribution. Tracking and payouts work similarly to standard affiliate marketing systems.
Can you make money promoting charity affiliate programs?
Yes, but expectations should be realistic. Earnings are usually lower than commercial niches, yet they are often more sustainable and trust-driven. Many affiliates focus on long-term authority, brand trust, and mission alignment rather than short-term profit.
Are donations through affiliate links tax-deductible?
It depends. If the donation is made directly to a registered non-profit, it may be tax-deductible. If it’s part of a purchase where only a portion is donated, tax deductions usually do not apply. Always check the charity’s legal status.
Can influencers join non-profit affiliate programs?
Yes. Influencers, YouTubers, TikTok creators, and bloggers are commonly accepted—especially those with audiences aligned to social impact, sustainability, faith-based missions, education, or humanitarian causes.
What’s the difference between charity affiliates and cause-marketing?
Charity affiliate marketing rewards referrals directly. Cause-marketing focuses on brand campaigns where businesses donate profits without affiliate payouts. Affiliates sit at the intersection of marketing performance and social impact.
Do charity affiliate programs allow paid advertising?
Policies vary. Some allow Google Ads or social ads, while others restrict paid traffic to protect brand integrity. Always review program terms before running ads.
Conclusion
Being part of a non-profit or charity affiliate program is meaningful, as you can help improve others’ lives. It’s important to create engaging and trustworthy content to be successful in this industry. All you need to do is join a reliable affiliate program and start earning money while helping other people.