More adults in the US are likely to use e-cigarettes, so-called vapes instead of traditional tobacco products. If you’re interested in this niche, affiliate marketers can see a high chance of earning extra income.
There are thousands of programs out there with many incredible benefits. That’s why we’ve covered 20 top vape affiliate programs to help you decide more easily. Read through our article and join the one most aligned with your earning goals and audience.
Quick Comparison
| Program Name | Commission (%) | Cookie Duration (Days) | Niche Suitable |
|---|---|---|---|
| Relx Now | 15% | 90 | Vape devices, pods, e-cigs |
| HoneyStick | 25% | 30 | Vaporizers, CBD vapes, accessories |
| EightVape | 5–20% | 30 | E-liquid, vape kits, accessories |
| MoreVaping | 5–10% | 30 | Disposable vapes, e-liquids |
| Ejuice.Deals | 10% | 30 | Discount vape products, nicotine pouches |
| Hometown Hero | 15% | 30 | Hemp-derived vape, CBD gummies, Delta-8 |
| Flawless Vape Shop | 15–30% | 45 | E-juice, accessories, hardware |
| Flair Vapor | 25% | 30 | Vape pens, flavored e-cigs |
| Geekvape Store | 10–15% | 30 | Vape hardware, Aegis series |
| VaporFi | 10–20% | 365 | E-liquids, customizable vapes |
| EC Blend | 20% | 30 | Budget e-liquids, flavored blends |
Affiliate Earnings Calculator
Estimate your affiliate income based on Traffic, CTR, AOV, and Commission rate. Drag the sliders below to explore different scenarios.
Estimated Results
These figures are for illustrative purposes – feel free to adjust them to fit your specific niche.
- Conversion Rate here is defined as the percentage of traffic that buys.
- Does not account for refunds, cancellations, or varying commission rates by product.
Top 20 Vape Affiliate Programs to Monetize Your Traffic
1. Relx Now

Relx offers high-performance vaping devices with over 30 different flavors. Their devices are known for long-lasting batteries and lightweight designs, making them suitable for vapers of all experience levels.
You can join their vape affiliate program on ShareASale and enjoy a 15% commission rate on each sale. The cookie duration counts in 90 days of customers’ first click, giving you 3 months to get credit for their purchases.
You’ll have all available banners, text links, and widgets to create more attractive promotions. Plus, you can access their data feed to introduce the latest items to your audience. If you have problems or questions, feel free to ask their dedicated management team for solutions.
|
2. HoneyStick

HoneyStick develops upper-tier vaporizers with stealth concealment and high-tech features. Additionally, they create accessories such as vape coils or replacement devices to enhance users’ experiences.
Managed through Refersion, the HoneyStick affiliate program allows affiliates to earn up to a 25% commission rate. You can easily earn around $25-29 for each order with an average order value of $100-115.
You’ll earn a commission for purchases within a month of customers’ first click on your link. Plus, HoneyStick pays you monthly once your account balance reaches at least $100.
|
3. EightVape

EightVape has one of the largest collections of electronic cigarettes, e-liquids, and accessories. Their store delivers various vape flavors from top brands like Geekvape, Uwell, Horizon, and more.
You can join EightVape’s affiliate program directly on their website or through the ShareASale network. EightVape pays a 5% to 20% commission rate on each successful sale via your affiliate link.
The cookie duration starts from the customer’s initial click and remains active for 30 days. EightVape will make payout transactions via PayPal, which means you must have an active account to get your earnings.
The brand prepares various marketing tools for you, including beautiful banners and videos. You can also ask for other tools to boost your marketing efforts if needed.
|
4. MoreVaping

MoreVaping stands out with disposable vapes with a range of flavors, nicotine strengths, and puff counts. In addition, the brand offers different kinds of e-liquids, vape kits, mods, pods, and replacement parts.
The MoreVaping affiliate program offers affiliates up to a 10% commission on successful sales.
- Order from $0-99.99: 5% commission
- Order from $100+: 10% commission
The brand sets a 30-day cookie duration for you to get credits on purchases made through your affiliate links. They will send you plenty of creative assets to support your promotions.
|
5. Ejuice.Deals

Ejuice.Deals sells disposable vapes and nicotine pouches at rock-bottom prices. The brand also offers an exclusive military discount on all their products, including those of famous vape suppliers.
Ejuice.Deals runs their affiliate program via ShareASale. After joining the program, you will earn a 10% commission rate on each qualified order. The cookie activates upon the customer’s first click and remains valid for 30 days.
The brand creates custom links and eye-catching banners to support your promotion. Plus, Ejuice.Deals encourage you to promote their products on different social media platforms.
|
6. Hometown Hero

Hometown Hero supplies vape products infused with hemp-derived cannabinoids for a flavorful experience. Their best-selling and high-quality products include Delta-8 THC, CBD, and spectrum gummies.
Their affiliate program is run through Impact, offering a 15% commission rate on every order. You can earn commissions as long as customers purchase within 30 days of their first click on your link.
You’ll receive free samples to experience and create review videos for their products. Moreover, Hometown Hero frequently provides gift cards and coupons to help you drive more sales from your audience.
|
7. Flawless Vape Shop

Flawless Vape Shop always updates their stores with trending and innovative vaping products. Their extensive collection features accessories, e-juice, e-liquid, and hardware for both beginners and experienced users.
The Flawless Vape Shop affiliate program offers a commission structure ranging from 15% to 30% for each sale. With a $65-85 average order value, you can earn up to $25.5 commission on every order.
The cookie duration remains active for 45 days, starting with customers’ initial click on your affiliate link.
Flawless Vape Shop consistently sends newsletters to update new launches and seasonal promotions for you. Besides, you can ask your dedicated account manager for any marketing asset to create attractive campaigns.
|
8. Flair Vapor

Flair Vapor has become a leading name in the vapor industry for their sleek and innovative vape devices. Their electronic cigarettes have various unique authentic flavors, such as smooth tobacco, pink lemonade, banana ice, and more.
When joining their affiliate program, you’ll get a 25% commission rate for every qualified order via your affiliate link. The cookie duration lasts 30 days, meaning you can earn credit for a customer’s order within a month of their initial click.
You must sign up for the ShareASale network to join the Flair Vapor affiliate program. Flair Vapor will regularly update new promotions and announcements via their newsletters.
|
9. Geekvape Store

Geekvape Store is among the pioneers in producing healthy vape products with high-quality ingredients. Additionally, they develop the Aegis series with tough designs to avoid cracking and water exposure.
The Geekvape Store affiliate program requires no fee to join. Approved affiliates can earn around 10% to 15% commission for each order. You’ll get your commission if customers purchase within a 30-day cookie duration.
You can check your performance anytime with detailed data on sales, traffic, and commission balance. Moreover, you can make use of their holiday coupons and deals to attract more audiences.
|
10. VaporFi

VaporFi provides both in-house vaping products and high-quality deals from other top brands. They even let users customize their own e-liquid with unique flavors and nicotine strengths.
You can join the VaporFi affiliate program and enjoy a commission structure based on the types of products:
- E-Liquid: 20% commission
- VaporFi products: 15% commission
- 3rd Party branded devices: 10% commission
Plus, when introducing new affiliates to their program, you can earn a 5% commission on their total sales.
The cookie duration allows you to earn a commission for purchases within 365 days of customers’ first click. VaporFi gives you various payment options, including ACH, PayPal, and wire transfer to receive your earnings.
You can get free banners, text links, and email creatives from their dedicated affiliate team. However, you must pay some amount of money to use their provided print materials in your campaigns.
|
11. EC Blend

EC Blend offers a wide selection of flavors for electronic cigarettes at a lower price than the market. Their vape products have unique blended flavors, from classic tobacco options to dessert-inspired tastes.
You need to sign up to the ShareASale network to join the EC Blend affiliate program. You can earn a 20% commission rate across all types of product sales via your affiliate link. The cookie remains active for 30 days, starting from the customer’s initial click.
EC Blend regularly updates eye-catching banners and graphics to help you create more engaging content. They also hold a monthly meeting to answer any questions you may have about promotion and boosting sales.
|
12. Central Vapors
- Commission rate: 25%
- Cookie duration: 60 days
Central Vapors sells premium and high-quality e-liquids, vape devices, and accessories. Their large collection features different flavors, from traditional tobacco, menthol, and fruity to dessert blends.
13. eCigs-Direct
- Commission rate: 5%
- Cookie duration: Not mentioned
eCigs-Direct is an online vaping superstore with products from top brands and their in-house manufacture. Their stores stock over 800 lines of e-cigarettes, accessories, and liquids.
14. Atmos
- Commission rate: 20%
- Cookie duration: 45 days
Atmos is an industry-leading supplier of portable electronic vaporizers for both wholesale stores and retailers. Besides nicotine products, Atmos also produces devices with dry herbs, concentrates, and oils.
15. CSVape
- Commission rate: 20%
- Cookie duration: 90 days
CSVape sells premium vape products at a competitive price for vaping enthusiasts. Their product lines feature over 130 different flavors that suit everyone’s tastes.
16. SlickVapes
- Commission rate: 10-15%
- Cookie duration: Not mentioned
SlickVapes is a top retailer of the latest vape models from top brands in the industry. Users can find various affordable items, such as dry herb vaporizers, wax vaporizers, mods, tanks, kits, e-juice, and more.
17. Vapor
- Commission rate: 7-25%
- Cookie duration: 15 days
Vapor handpicks the hottest collection of portable vaporizers and vape pens. Their products are mainly made of modern designs with diverse flavors such as traditional tobacco, methol, or unique fruit blends.
18. DaVinci
- Commission rate: 15%
- Cookie duration: 30 days
DaVinci specializes in high-quality vaporizers with both dry herbs and concentrates. Their sleek vapes feature temperature control and long battery life to enhance users’ experience.
19. OXVA
- Commission rate: 5-10%
- Cookie duration: 30 days
OXVA has developed innovative approaches to create high-quality pod systems. Their adjustable vaporizers have various coil options to enhance users’ experience.
20. Omura
- Commission rate: 12.5%
- Cookie duration: 30 days
Omura specializes in high-quality dry herb vaporizers with heat-not-burn technology. All of their hygenic vaping products use plant-based sticks instead of traditional e-liquids.
Why Should You Join Vape Affiliate Programs?
Affiliate marketing is a numbers game, but not all numbers are equal. Before we discuss “how,” let’s look at why the vape niche offers a clear financial advantage over standard e-commerce.
High Commission Rates Compared to General E-Commerce
If you are used to the low margins of general retail, the vape industry will feel like a different world.
Let’s look at the numbers. Most general programs (like Amazon Associates) have cut commissions to the 2-5% range.
In contrast, vape programs typically pay 15-20%. Some premium manufacturer programs pay even more.
Why the difference? It comes down to profit margins:
- Hardware (Mods/Tanks): Retailers often see 40-60% margins.
- E-Liquids: Margins can hit 50-70%.
Because retailers make more per unit, they can afford to pay you more for the lead.
Let’s do the “Traffic Efficiency” math:
| Metric | General Tech Affiliate (Amazon) | Vape Affiliate |
| Product Price | $100 (e.g., Bluetooth Speaker) | $100 (e.g., High-End Mod) |
| Commission Rate | ~3% | ~15% |
| Your Earnings | $3.00 | $15.00 |
| Sales Needed for $1,000 | 333 Sales | 66 Sales |
You need 5x less traffic in the vape niche to hit the same revenue goals.
Traffic is getting expensive. This high-margin efficiency isn’t just nice to have—it is a survival mechanism.
Recurring Purchase Behavior Creates Multiple Commission Opportunities
The second major advantage is the “Razor and Blade” business model.
In many niches, you sell a product once (like a mattress) and never see that customer again. Vaping is different because it relies on consumables.
A typical vaper’s monthly routine looks like this:
E-Liquid: 2–6 bottles per month ($20–$60 recurring spend)

Coils/Pods: Replacements every 1–2 weeks ($10–$20 recurring spend)
Hardware: New device upgrades every 6–12 months ($50–$200)
A single customer isn’t just one $15 commission. They are a stream of potential revenue.
Many top vape programs offer “Subscribe & Save” options for e-liquids.
If you refer a customer who locks in a subscription, you aren’t just paid once—you get paid every time their order ships.
If you build a base of just 200 active customers on an auto-ship program (generating roughly $5-$15 in commissions per month per person), you could earn $1,000 to $3,000 in monthly passive income.
This is the goal of affiliate marketing: do the work once, get paid repeatedly.
Passionate Niche Community Drives Content Engagement
High commissions and recurring revenue are the financial engine of this niche.
But the community itself is the fuel. Unlike buying a toothbrush or a generic phone charger, vaping is often treated as a hobby.
This changes the game for affiliate marketers.
Vapers behave more like PC builders than casual shoppers. They obsess over specs, performance details, and customization. The numbers prove this engagement:

Reddit: Subreddits like r/Vaping have over 136,000 active members discussing builds daily.
YouTube: Top hardware reviewers generate millions of views on 20-minute deep-dive videos.
Forums: Even today, dedicated forums (like E-Cigarette Forum) remain active hubs for technical help.
This high engagement solves the hardest part of affiliate marketing: getting people to care about your content.
Vapers actively research before they buy.
They look for the best flavor, battery life, and airflow. This means they are looking for the content you create. They trust peer reviews and detailed guides far more than flashy ads.
In this space, you don’t need to be an aggressive salesperson. You simply need to be a helpful guide.
By creating authentic content that answers their questions, you build the trust that leads to sales.
How Do You Promote Vape Affiliate Products Effectively?
We’ve established the money is there and the audience is hungry. Now comes the tactical challenge: How do you actually reach them?
Vape marketing is unique because the “easy buttons” are broken. Facebook Ads and Google AdWords strictly prohibit tobacco and nicotine promotion. You can’t just pay for clicks.
Instead, successful affiliates rely on organic pull marketing. We focus on three proven channels where users actively search for information. Here is the roadmap to building a traffic engine that doesn’t get banned.
SEO Content Strategy: Targeting High-Intent Product Keywords
Since you cannot interrupt people with ads, you must catch them when they are ready to buy. This means dominating High-Intent Keywords.
New affiliates often chase broad terms like “what is vaping,” but those users aren’t ready to buy. Instead, you need to target the “Commercial Investigation” phase.
Specific Reviews: Keywords like “[Device Name] Review” often generate 1,000–10,000 monthly searches. These users are looking for one final reason to buy.

“Best For” Lists: Keywords like “Best vape for cloud chasing” or “Best pod system for beginners” capture 5,000–20,000 searches. These users know what they want but don’t know which product delivers it.
Comparison Battles: Keywords like “[Brand A] vs [Brand B]” are goldmines. The user has narrowed it down to two choices; your content helps them decide.
Don’t ignore specific questions like “is [device name] good for beginners?” or “what vape should I buy to quit smoking?”
These queries have lower volume but high conversion rates because the intent is so specific.
Google’s algorithms have evolved. A 500-word summary rewriting the manufacturer’s description will no longer rank. To win, you need “Demonstrated Expertise.”
Your reviews should aim for 1,500–2,500 words and must prove you have actually touched the product.
❌ Don’t just list specs; test the battery life yourself.
❌ Don’t just say “good flavor”; describe the nuances.
Rule of Thumb: If your review could have been written by someone who never opened the box, it won’t rank.
YouTube Review Content: Visual Demonstrations That Convert
If SEO is the text powerhouse, YouTube is the visual trust-builder.
Vaping is a tactile experience—users want to see the vapor, hear the airflow, and see how to fill the tank before they buy.
Not all videos perform the same.
Unboxing Videos: Great for views, but lower conversion (1–2%). People watch these for hype, not always to buy.

Deep-Dive Tutorials: These convert significantly higher (3–5%). When you show someone exactly how to change a coil or fix a leak, you build the trust required for a sale.
Don’t just ramble. Use this structure to maximize retention:
- The Hook (0:00–0:30): Show the device immediately. Tell them who it is for.
- The Specs (0:30–1:30): Briefly cover battery, capacity, and wattage.
- The Unboxing (1:30–2:30): Show what comes in the box.
- The “How-To” (2:30–6:00): Crucial Step. Show them how to prime the coil, fill the tank, and navigate the menu.
- Performance Test (6:00–8:00): Take a hit. Talk about the flavor and vapor density.
- Pros & Cons (8:00–9:00): Be honest. Highlighting a flaw (e.g., “the battery door is loose”) makes your praise believable.
- The CTA (9:00–9:30): Tell them where to get it using your link.
One video won’t make you rich. YouTube favors channels that upload consistently (e.g., every Tuesday).
A library of 50 videos is an asset that generates passive traffic for years. Sporadic posting rarely gains traction.
Email Marketing Approach: Building a Subscriber Base
SEO and YouTube are powerful, but they have a flaw: you are renting your audience. A single algorithm update can wipe out your traffic overnight.
That is why smart affiliates use their traffic to build an asset they actually own: an email list.
The “Lead Magnet” Strategy Nobody joins a newsletter just to be sold to. You need to offer value first. In this niche, educational resources work best as “Lead Magnets” to get signups:
“The Beginner’s Guide to Vaping Safe”
“How to Choose Your First Device (Without Wasting Money)”
“The Top 50 E-Liquid Flavors of 2025”
Once they sign up, don’t just blast them with offers. Use this automated sequence to build trust and drive sales:
🪝 Day 1 (The Value): Deliver the guide they signed up for. No sales pitch yet.
🎯 Day 3 (The Solution): Recommend a specific “Starter Kit” that solves the problems discussed in the guide.
📋 Day 7 (The Consumable): Discuss e-liquid flavor profiles and link to a “Best Sellers” sampler pack.
🦾 Day 14 (The Upgrade): Introduce advanced device options for those ready to move up.
The numbers don’t lie. A standard blog post link might convert at 1–2%.
However, emails with exclusive coupon codes (e.g., “Use code VAPE20 for 20% off”) often see conversion rates of 5–8%.
Critical Compliance Note: This is non-negotiable: You must use mandatory age verification on your signup forms.
Also, standard platforms like Mailchimp can be strict with vape content. Make sure you choose a vape-friendly Email Service Provider (ESP) to avoid getting your account banned.
What Legal Requirements Apply to Vape Affiliate Marketing?
Building a traffic engine is only half the battle. In the vape industry, keeping that engine running without getting shut down is the other half.
Promoting socks is low-risk. Promoting nicotine is a regulated activity.
If you treat this like a standard niche, you expose yourself to fines, bans, and termination from affiliate programs.
Compliance protects your business. Here are the critical legal pillars every vape affiliate must know.
Age Verification Requirements: Implementing Legal Age Gates
The most important rule in vape marketing is simple: You cannot market to minors.
Regulators don’t care if it was an accident. Strict age-gating is the digital equivalent of a bouncer at a club door.

In the United States, federal law (T21) raised the minimum age for tobacco and vape products to 21.
USA: 21+ Mandatory
UK/EU: Generally 18+
Canada: 18+ or 19+ (depending on the province)
Many beginners install a popup that asks, “Are you 21?” with a simple “Yes” button.
In many places, this is not enough. To be safe, your age gate should require active input, such as entering a Date of Birth (DOB).
- Placement: The gate must trigger immediately upon landing, before any content is visible.
- Un-skippable: Users must not be able to close it or scroll past it.
- Cookie Memory: Save the verification (e.g., for 30 days) so users don’t have to re-verify on every page.
- Mobile Responsiveness: Ensure the gate works perfectly on mobile screens, where 70% of your traffic comes from.
If a manufacturer finds you sending under-age traffic, they won’t just ban you—they will withhold your commissions to cover their own legal risks.
FTC Disclosure Compliance: What You Must Disclose and How
You must also follow Federal Trade Commission (FTC) guidelines.
The FTC requires that your relationship with the merchant is “Clear and Conspicuous.” You cannot hide the fact that you are getting paid.
Civil penalties for violating the FTC Act can reach up to $50,120 per violation. While they usually target big influencers, smaller affiliates are not safe either.
A disclosure buried in your footer is not compliant.
Blogs: The disclosure must appear before the first affiliate link, usually at the very top.
YouTube: State it verbally or place it in the visible part of the description (above “Show More”).

Social Media: Use clear hashtags like #ad or #sponsored in the first three lines.
Don’t overcomplicate it. Use this simple language:
“Transparency Disclosure: This article contains affiliate links. If you purchase vaping products through my links, I may earn a commission at no additional cost to you. I only recommend products I have personally tested.”
Using vague terms like “supported by” is risky. Be direct. It actually builds trust with your audience.
Platform-Specific Restrictions: Where Vape Content Is Prohibited
Understanding government laws is crucial, but it’s not enough.
You also have to follow the “House Rules.” Just because something is legal to sell doesn’t mean Facebook or Google has to let you advertise it.
Think of these platforms as landlords. If you break their rules, you get evicted—often without warning.
Google Ads: This is a hard “No.” Google strictly prohibits promoting tobacco and nicotine. Attempting to trick the system usually results in a permanent ban.
Facebook & Instagram Ads: Also a hard “No.” You cannot run paid ads for vape products.
Facebook/Instagram (Organic): You can post content on your own page, but you walk a fine line. You must restrict your page visibility to 18+ or 21+ using the platform’s settings. Even then, direct sales links can trigger flags.
YouTube: This is the friendliest platform. You can post reviews and include affiliate links, but expect Demonetization. You likely won’t earn ad revenue on the video itself. The money comes from your affiliate links, not the views.
Reddit: Reddit allows discussion in specific subreddits (like r/Vaping). However, each community has strict rules about “self-promotion.” If you just drop links, moderators will ban you instantly.
TikTok: TikTok is hostile to vape content due to its young audience. Guidelines prohibit the “promotion of tobacco products.” Accounts are frequently banned.
Don’t fight the platforms. Focus on SEO (Google Search) and YouTube, where organic content is allowed.
Regional Advertising Regulations: Navigating International Compliance
The final layer of complexity is geography. The internet has no borders, but laws do.
A common mistake is following the laws of where you live rather than where your audience lives.
If you are in the US but a user clicks from London, you are marketing in the UK.
United Kingdom (ASA): The UK is relatively vape-friendly, but the Advertising Standards Authority (ASA) has strict rules. You cannot use content that appeals to youth (no cartoons) and must have evidence for any health claims.
European Union (TPD): The Tobacco Products Directive (TPD) restricts cross-border advertising. This makes it hard to promote nicotine e-liquids across borders. Many affiliates focus on hardware reviews in the EU to avoid this.
Canada: Extremely strict. You cannot use testimonials or endorsements that suggest vaping makes you successful or cool.
Australia: One of the strictest. Nicotine vapes effectively require a prescription. Avoid promoting recreational sales here.
If you have a global audience, how do you stay safe?
Use a link manager (like Geniuslink) that detects the user’s location. If a user clicks from a restricted country, redirect them to a generic page rather than a sales page that breaks the law.
Add a footer stating: “Content intended for audiences in [Your Target Region] only.”
When in doubt, follow the strictest regulation of your major traffic sources.
Conclusion
In conclusion, a vape affiliate program can bring you potential earning chances with diverse products and large demand. However, you may need to create suitable content with quality information to attract more audience. Your first step is to partner with a qualified affiliate program and then utilize all provided tools to maximize your income.