UpPromote - Affiliate Marketing Software

What Is The Average Affiliate Marketing Earning Proof In 2024?

Affiliate Marketing has emerged as a popular and effective way to generate income in the online business market. This article will reveal the affiliate marketing earning proof per affiliate type in 2024! Not just that, but ...

Written by

18 min read
What Is The Average Affiliate Marketing Earning Proof

Affiliate Marketing has emerged as a popular and effective way to generate income in the online business market. This article will reveal the affiliate marketing earning proof per affiliate type in 2024! Not just that, but we also provide you with proof of earning per industry!

We know that all aspects of life are complex, including finding reliable income! So, we will provide some tips to unlock potential ways to resolve these considerations!

So interesting? Let’s get started!

How Much Do Affiliate Marketers Make on Average?

Finding a job that pays well is crucial for everyone. Thus, it’s imperative to know how much affiliate marketers can earn on average.

affiliate marketing earning proof 1

Fear not; we will delve deep into this question and provide all the necessary information.

  • Average Monthly Earnings: The average affiliate marketer earns around $8,038 monthly. This figure is calculated by taking the total earnings of all affiliate marketers and dividing it by the number of marketers. It’s important to note that this is an average! So, there are marketers who earn less than this amount and those who earn more.
  • Six-Figure Monthly Income: Some affiliates earn six-figure monthly incomes of at least $100,000 per month. This affiliate income level is usually achieved by affiliates who have been in the business for a long time and have a large and engaged audience.
  • $40 in First Few Months: New affiliate marketers typically earn around $40 in their first few months. This is because building an audience and gaining their trust takes time. As the marketer’s audience grows and they promote more products, their earnings will increase.
  • From $10/pm to $20,355/pm in Under 24 Months: This is an example of a marketer who significantly increased their earnings in a relatively short period. It demonstrates the potential of unattached affiliate marketing and how quickly earnings can grow with the right strategies and effort.
  • From Zero to $9,000/pm in Under a Year: Robert Botha, an affiliate marketer, went from zero to nearly $9,000 per month in under a year. This is another example of the rapid income growth that can be achieved in affiliate marketing.

These statistics represent potential earnings in affiliate marketing. Actual earnings can vary widely depending on factors!

Some include the size and engagement level of the audience, the affiliate products being promoted, and the strategies the marketer uses. Affiliate marketing requires consistent effort and strategic planning to be successful.

Affiliate Marketing Earning Proof per Level of Expertise

In this part, we will analyze 4 levels of expertise to make money with affiliate marketing:

  • Beginner
  • Intermediate
  • Advanced
  • Super Affiliate

Let’s take a look at earning proof of each level and explain why it can lead to different income levels:

  • Beginner ($0 to $1000/pm): At this stage, marketers are just starting out and are likely still learning the ropes of affiliate marketing. They may not have a large audience yet, and their marketing strategies might still be experimental. Their product selection might not be optimal!

And they may not have established strong relationships with affiliate networks. All these factors contribute to lower earnings at the beginning.

  • Intermediate ($1000 to $10,000/pm): Intermediate marketers have gained experience and started understanding what works and what doesn’t in their niche. They have a growing audience and have seen some success with their affiliate marketing efforts.

They’ve likely refined their product selection and have better relationships with affiliate networks. Their marketing strategies are more effective! As a result, it leads to high conversion rates and, thus, higher earnings.

  • Advanced ($10k to $100k/pm): Advanced marketers deeply understand the affiliate marketing industry. They have a large, engaged audience and have optimized their marketing strategies for maximum effectiveness.

They’ve built strong relationships with social networks and have access to high-paying affiliate marketing programs. Their product selection is highly targeted to their audience’s needs and interests, leading to high conversion rates.

  • Super Affiliate ($100k+/pm): Super affiliates are the top earners in the industry. They’ve mastered all aspects of affiliate marketing and have a massive, highly engaged audience.

They have access to exclusive, high-paying affiliate programs and have optimized their marketing strategies for maximum conversion rates. They’ve built strong relationships with multiple affiliate networks and are often seen as influencers in their niche.

Their product selection is highly targeted and often includes high-ticket items, leading to very high earnings.

So, you can see that success in affiliate marketing takes consistent effort, strategic planning, and time.

Moving from one level to the next requires learning, experimenting, and refining strategies based on what works best for your specific audience & niche.

Affiliate Marketing Earning Proof per Affiliate Types 

Types of affiliate marketing have their own characteristics. We will also analyze how affiliates work with each type and reveal earning proof!

Facebook ads

$13.000 in 30 days? Surprise? That’s true!

Affiliate marketing with Facebook ads involves promoting other people’s products or services! After that, earn a commission for each sale through your unique affiliate link.

A clear and persuasive call to action (CTA) is one of the most considered elements in this situation. It’s essential to track your performance using analytics tools.

It allows you to monitor the performance of your affiliate links, track conversions, and identify trends. Retargeting is another effective affiliate marketing strategy to maximize affiliate conversions, as it helps reach people who have interacted with your ads.

Google ads

Earnings vary widely. According to Shout Me Load, the average salary of an affiliate marketer for this type is $50K+

Google Ads is a popular platform for affiliate marketing! However, it’s essential to follow the rules to avoid getting banned. One of the most important rules to remember is to avoid using direct affiliate links in your ads since it’s against Google Ads policies.

Instead, redirect your organic traffic to a website or landing page. This will give you more control over your content and allow you to build an email list for future promotions.

You must avoid brand name bidding, which can lead to trademark issues. Instead, focus on creating an affiliate landing page that’s engaging and easy to navigate! Of course, it includes a compelling headline, your affiliate link, and an easy-to-understand disclaimer.


Affiliate marketers can earn between $30,000 – $50,000 annually on average. However, high-ticket marketers can earn several million annually. Earnings depend on the effort put into the business and the chosen niche.

Bloggers drive traffic to their blog posts containing unique affiliate links through search engine optimization/ social media/ email lists. The blogger earns a commission when a user clicks an affiliate link and purchases the recommended product.

Affiliate marketing and blogging are effective together due to low overhead costs, no need for customer service, and the potential for passive income.

You need website hosting and a desire to write. Your affiliates handle all returns and customer questions; with SEO, you can generate traffic whether you’re working or not.

Review sites

You can earn extra $1K+ per month by affiliating with review sites!

A product review site is a way to earn passive income by helping people learn about products they want to buy. You earn from affiliate commissions or advertising on your site. You can create a review site on an existing blog or from scratch.

The key is to choose a popular topic with few existing reviews. Consider your resources and the topic’s resources, including competition, traffic growth, advertising, and affiliate commissions.

Tools like SEMRush, Ahrefs, and Google Keyword Planner can help. Once you’ve chosen a topic, ensure everything is in place.

Email lists

We have gathered many emails, over 240,000 to be precise! And we utilized them effectively to generate almost $10 million in affiliate revenue.

affiliate marketing earning proof 2

Building an email list should be a top #1 priority for you as an affiliate position. While it may seem daunting initially, it offers numerous benefits of affiliate marketing you can’t ignore.

An email list allows marketers to communicate directly with the target audience, which can help them foster more robust and personal relationships with them. Additionally, it gives them complete control over how their audience interacts with their brand, which can be incredibly valuable.

Another significant benefit of an email list is that it lets you capture information from potential buyers who may still need to be ready to purchase.

An email list also diversifies your traffic sources, which can provide resilience against significant shifts in traffic marketing channels. It can be especially helpful in the face of major algorithm updates from Google or other platforms.

In fact, affiliate marketers who build an email list earn 66.4% more than those who don’t. So, if you’re not growing a list, you’re leaving money on the table.


The income generated by affiliate marketers who promote online courses can vary widely and depends on various factors! Some include the course price, commission rate, conversion rate, and the extent of the marketer’s reach.

Due to these variables, it is difficult to provide an exact number.

Affiliate marketing with online courses is the process of incentivizing individuals to promote your course in exchange for a commission. You can select which courses you want the affiliate to promote! And from each sale, you share a percentage of the profit with them.

The entire process is monitored through an affiliate link, which makes it easy.

Affiliate Marketing Earning Proof per Industry

Affiliate marketing has become popular for individuals who want to earn money online. The industry has seen significant growth in recent years! Companies across a variety of sectors offer affiliate programs for marketers to join.

affiliate marketing earning proof 3


The book industry produces and sells various formats, including physical books, e-books, and audiobooks. The global book market size was valued at USD 124.67 billion in 2023.

Book publishers and retailers offer various books covering multiple genres and topics for affiliates to promote. Affiliates in the book industry can earn a decent income, with some companies offering a commission of up to 10% or more.

affiliate marketing earning proof 4

Web Hosting

We’ve got something interesting to share with you. Have you ever heard about web hosting affiliate programs? They are one of the oldest and most lucrative affiliate marketing niches.

It’s an excellent opportunity for even new affiliate marketers to earn serious money, with commissions ranging from $50 to $500 per sale.

affiliate marketing earning proof 5

However, there’s a catch. Some of the worst web hosting companies provide the highest payouts! It can be problematic for affiliate marketers who only want to promote high-quality products.

But don’t worry; web hosts like Kinsta offer the best hosting services in the market and have an excellent affiliate program.

The flip side of that coin is that you can also promote web hosts like Kinsta, which is the best in their class and has an excellent affiliate program.


The travel industry is another lucrative sector for affiliate marketers. This industry encompasses all businesses that cater to tourists and travelers, including airlines, hotels, travel agencies, and tour operators.

affiliate marketing earning proof 6

It was estimated to be worth approximately USD 9.5 trillion in 2023. Travel companies offer a variety of products for affiliates to promote, such as hotel bookings, flight tickets, tour packages, and travel insurance.

The desire to travel hasn’t gone away! It’s just taken a short hiatus due to the pandemic. Therefore, it makes sense to start now, so you’re ready to make money when we’re back to normality.

Affiliates in the travel industry can earn a significant income! For example, affiliates promoting Booking.com can earn up to $100 per funded account.


The clothing industry, also known as the fashion industry, involves producing and selling clothing and fashion accessories. The global fashion niche was valued at USD 1.7 trillion in 2023.

Clothing companies offer affiliates a wide range of products to promote, including clothes, shoes, and accessories. Affiliates in the clothing industry can earn a significant income, with many companies offering high commission rates.

affiliate marketing earning proof 7

By partnering with reputable clothing brands like Nike, Adidas, Zara, H&M, ASOS, Forever 21, Gap, Urban Outfitters, and Boohoo, affiliates can promote high-quality products to their audience and earn competitive commissions.

Fashion affiliates can earn a 15% commission on each item costing $700 or more.


The cosmetics industry involves producing and selling beauty and personal care products. The global cosmetics market size was estimated at USD 429.18 billion in 2023.

Cosmetics companies offer affiliates a wide range of products to promote, including makeup, skincare, and hair care products. Affiliates in the cosmetics industry can earn a good income by promoting various beauty and skincare products.

However, the specific earnings can vary greatly depending on the affiliate program and the marketer’s strategies.

affiliate marketing earning proof 8


The Software as a Service (SaaS) industry is a rapidly growing sector that provides cloud-based software services to customers. This industry has seen immense growth in recent years and is expected to be valued at approximately USD 157.55 billion in 2023.

affiliate marketing earning proof 9

SaaS companies offer a wide range of products for affiliate marketing! It includes CRM software, email marketing tools, project management software, and more.

Affiliates in the SaaS industry can earn a significant income, with many companies offering recurring commissions for the customer’s lifetime.

The commission rates can be incredibly lucrative, with some financial affiliate programs offering payouts as high as 50% per sale.


The finance industry encompasses businesses that manage money, including banks, credit card companies, insurance companies, accountancy companies, and investment funds.

affiliate marketing earning proof 10

The global financial sector was valued at about USD 22.52 trillion. Finance companies offer affiliates a variety of products to promote, such as credit cards, loans, insurance policies, and investment products.

Affiliates in the finance industry can earn a significant income, with some companies offering high commission rates. For instance, the SoFi affiliate program offers up to $150 per lead.


Finally, the dating industry includes companies that offer services to help individuals find romantic affiliate program partners, such as online dating platforms and matchmaking services. The global dating services market size reached USD 8.7 billion in 2022.

affiliate marketing earning proof 11

Dating companies offer memberships or subscriptions for affiliates to promote. For example, eHarmony provides a commission of $10 per lead or 30% per sale.

Challenges of Finding Reliable Earning Proof from Affiliate 

Nothing is easy! So, we will highlight all the challenges you can face in finding reliable earning proof from an affiliate!

Fabrication and Exaggeration

​​Some affiliates tend to fabricate or exaggerate their earnings to attract more people to their programs or methods. Let’s take a look!

affiliate marketing earning proof 12

Fabrication of Earning Proof: Fabrication is creating fake or fictitious earning proof. Some unscrupulous affiliates may fabricate income reports, payment screenshots, or other earning proof to make their programs appear more attractive and profitable than they are.

This deception is often motivated by the desire to sell courses, e-books, or other products promising to reveal “secret techniques” for affiliate marketing success.

Exaggeration of Earnings: Exaggeration involves inflating or embellishing actual earnings to make them seem more impressive.

Affiliates may selectively highlight their best months or periods while ignoring or downplaying periods of lower or no earnings. They may also present gross earnings without accounting for expenses, taxes, or other deductions, painting an unrealistic picture of their net income.

Both fabrication and exaggeration of earning proof can mislead potential affiliates or customers! It leads them to invest time, money, and effort into programs or methods that may not deliver the promised results.

It undermines trust in the affiliate marketing industry and can result in significant financial losses!

Individual Results Vary

The statement “Individual Results Vary” is commonly used in affiliate marketing because the potential earnings can differ significantly from one person to another.

Here are some reasons why individual results vary in affiliate marketing, making it challenging to find reliable earning proof:

  • Promotional strategies: Affiliate marketers use various promotional strategies. The effectiveness of each affiliate strategy can vary significantly depending on the individual’s expertise, budget, and audience reach.
  • Niche and product selection: Some niches or products may be more profitable than others, and individual affiliates may have different levels of knowledge and interest in specific niches.
  • Traffic sources: The quality and volume of traffic an affiliate marketer can generate to their affiliate links is crucial. Some affiliates may have access to more extensive or more targeted traffic sources, while others may struggle to attract enough visitors.
  • Experience and skill level: Experienced affiliate marketers may have developed more effective strategies, built larger audiences, and optimized their campaigns over time! So it leads to better earning potential compared to newcomers or those with less experience.

Given these variables, finding reliable earning proof that accurately represents the potential earnings for all affiliate marketers is challenging.

Successful affiliates may share their earnings to promote their programs or services, but these figures may not represent most affiliates’ average or typical earnings.

Focus on Outliers

The final is focusing on exceptional cases instead of the average experience.

Earning proofs and success stories often highlight the top-performing affiliates to attract and motivate newcomers. However, these top earners make up a small portion of all affiliates.

Focusing only on the outliers creates several problems: unrealistic expectations, lack of transparency, survivor bias, and oversimplified strategies.

New affiliates may see exceptional earning claims and expect similar results, only to be disappointed when their earnings fall short. Earning proofs rarely share data on typical earnings or how profits are distributed across affiliates, so it is hard to estimate potential income realistically.

Many proofs of earning come from experienced affiliates who have overcome many challenges over many years! It creates a survivor bias that doesn’t show the struggles of those who left. The proofs may make the top performers’ strategies seem too simple, not capturing the nuances and hard work required for that level of success.

4 Tips to Unlock Affiliate Marketing Potential

You can see all these problems clearly. These four tips unlock them and open a new way to tap into affiliate marketing potential!

Program Details

To maximize your earning potential, carefully evaluating the program details is crucial.

affiliate marketing earning proof 13

Here are two key factors to consider!

  • Commission Rates: Analyze and Compare Different affiliate programs that offer varying commission rates, which can significantly impact your profitability.

Take the time to analyze the provided commission structures and calculate the potential earnings based on your expected affiliate sales volume. Higher commission rates can translate into bigger payouts, but consider the product or service’s marketability.

  • Product Quality and Popularity: The success of your affiliate marketing largely hinges on the quality and popularity of the products/ services you promote.

Consider the marketability and appeal of these offerings to your target audience. Generally, high-quality, in-demand products or services are easier to promote and sell, increasing your chances of earning higher commissions.

Affiliate Network Reputation

The reputation of the affiliate network hosting the program can make or break your success. A reputable network ensures reliability and is crucial in timely payment processing.

You can count on them for accurate tracking, reporting, and timely commission payouts. Working with an unreliable network can lead to frustration, lost earnings, and wasted efforts.

Plus, affiliate networks act as intermediaries between you and the merchant, handling the payment processing. A network with a good reputation for timely and consistent payments can promptly ensure you receive your hard-earned commissions. Delayed or missed payments can severely impact your income and motivation.

Before joining an affiliate program, research the network’s reputation. Read product reviews from other affiliates, check online forums, and look for any red flags or recurring complaints.

A network with a solid reputation for reliability and efficient payment processing can give you peace of mind and a better chance of succeeding in your affiliate marketing endeavors.

Traffic Source Suitability

Choosing suitable traffic sources is essential for getting relevant visitors to your affiliate promotions. Only some sources will be a good fit for some offers, but matching your traffic methods with the program can increase your chances of success.

affiliate marketing earning proof 14

Social platforms like Facebook, Instagram, and Twitter can work well for physical products that look good or are trendy. For example, promoting fashion, beauty, or tech gadgets with visuals and influencers on Instagram may get high affiliate product sales conversions.

Creating content like blog posts, videos, or guides is ideal for information products and services.

Quality content can drive buyers to research if you promote things like web hosting, online courses, software, or financial services through affiliate links. People seeking guidance on these topics will likely purchase through your links.

An email list lets you promote different offers to an audience interested in your niche. Whether through a newsletter or dedicated emails, this traffic source works for physical and informational products. Just send only a few promotions, or you could turn people off.

The key is ensuring your traffic strategy fits well with the affiliate program. Don’t use a poor match! Why? Your conversions will suffer. But find that perfect pairing of traffic and program, and you’ll unlock your potential for affiliate marketing profits.

Third-Party Reviews

Before joining any affiliate program, it is wise to search for independent reviews from other affiliates. Of course, you need the experience of the users who applied to the program previously! Their honest feedback can reveal essential insights you may have missed.

Where? In Affiliate Marketing Forums!

Many affiliate marketers hang out in online forums, freely discussing the pros & cons of different programs. Look for in-depth threads with constructive criticism rather than just complaints.

Long-time members often provide valuable perspective on an affiliate program’s reputation, commission rates, tracking reliability, and payment terms.

affiliate marketing earning proof 15

Another is to read Niche Blogs

Some bloggers have reviewed and shared their experiences with relevant affiliate programs within your specific niche.

While these bloggers may be affiliates, their reviews offer a third-party viewpoint separate from the company’s marketing pitch. You should pay close attention to any potential red flags they point out.

If multiple affiliates laud a program’s prompt payments, that’s a positive sign. Conversely, if several raise concerns about tracking or customer support, these are issues that warrant careful consideration.

While companies may glorify their affiliate offerings, third-party reviews provide a reality check from the trenches. Use them to make a fully informed decision before signing up with any affiliate program. A little due diligence can save you headaches down the road.

Set Realistic Expectations for Affiliate Marketing Earnings

Affiliate marketing is an easy manner to make money online. As you know, you promote other companies’ products & earn commissions on any sales you generate.

While it’s true that affiliate marketing offers income potential, it’s essential to set realistic expectations. Success won’t happen overnight! It takes substantial time, effort, and consistent work.

What do you expect to earn? For example, if you can attract just 1,000 interested visitors per month and achieve a 1% conversion rate, you could earn $100 to $500 or more in commissions. With 10,000 monthly visitors and higher conversions, you make $1,000 to $10,000+ each month. From that, you can set the earning goal in more detail

affiliate marketing earning proof 16

But how do you do that? By building an audience, establishing trust, and creating valuable content to drive sales. Let’s take a look!

First is the size of your audience. The more website visitors, social media followers, or email subscribers you have, the more potential customers you can reach with affiliate promotions.

However, building a solid audience base is not a one-time task. Simply putting up a few affiliate links won’t yield results.

But even with a sizable audience, you won’t maximize affiliate earnings without establishing trust and credibility. Your followers need to perceive you as a reliable, unbiased source before they make purchases based on your recommendations.

This means regularly publishing helpful, transparent content over months or years! Not just promotional advertisements.

How much can you reasonably expect to get? That depends on your niche popularity, traffic volume, and conversion rates. The most successful affiliate marketers treat it as a legitimate business! Set realistic goals of gradually building out your content and audience first.

Where to Find Legitimate Affiliate Marketing Opportunities

With so many scammy “get-rich-quick” schemes out there, it can be tricky to identify legitimate affiliate marketing opportunities. However, there are plenty of reputable places to find real affiliate programs that can earn you income. You need to know where to look.

Reputable Affiliate Networks

One of the best sources for legitimate affiliate programs is popular affiliate networks. These sites act as a marketplace, connecting merchants and advertisers with publishers and affiliates.

affiliate marketing earning proof 17

Some well-known, trustworthy networks include ShareASale, CJ Affiliate, Rakuten Advertising, Awin, and FlexOffers.

If you’re interested in promoting Shopify-based ecommerce businesses, UpPromote is a relatively new affiliate network focused on that niche.

affiliate marketing earning proof 18

It vets and approves merchants, provides affiliate tracking tools, and allows affiliates to find relevant programs easily. However, being newer and niche, it likely has fewer programs than significant networks.

While networks may include some lower-quality programs, the established ones follow procedures to maintain legitimacy. Their affiliate dashboards also conveniently provide tracking, reporting, and payment processing.

Direct Company Programs

Another avenue is to seek out affiliate programs offered directly through the websites of trusted brands and online businesses. For example:

  • Many ecommerce stores and online subscription services have their own in-house affiliate offerings.
  • Digital product creators like software companies and course platforms often recruit affiliates.
  • Even larger retailers and service providers sometimes offer direct affiliate opportunities.

The upside of these direct programs is a more personal connection to the company. The downside is having to manage affiliations across multiple places.

The key to any affiliate marketing opportunity is thoroughly researching and vetting the company, network, and program details. Stick to legitimate, established brands you can feel good about promoting.

Don’t chase get-rich pipe dreams. With some due diligence, you can find genuine affiliate partners to monetize your platform.


  • Can you actually make money with affiliate marketing?

The answer is yes. Making decent money takes a lot of hard work over a long period. Some affiliates make $100 to $500 per month with decent traffic. The most successful ones could potentially make $1,000 to $10,000+ monthly.

But that income level requires building a following, creating quality content, and consistently getting sales. You must treat affiliate marketing like a real business for years before seeing significant profits. Affiliate marketing can provide a nice income stream with the right plan and plenty of patience.

  • Does affiliate marketing count as income?

Absolutely. Affiliate commissions are considered self-employment income, just like any other business revenue. When you promote a product and earn a percentage of the sale, that commission is legally taxable income.

Whether affiliate marketing becomes a nice side income or a full-time job, you must report those earnings when filing your yearly taxes. The IRS treats affiliate marketing income no differently than other sources like freelancing, consulting, or running an online store.

So, while the “work” of affiliate marketing happens online, those earnings are absolutely legitimate, countable income in the eyes of the government.

  • Can you make $10000 a month with affiliate marketing?

Yes, earning $10,000 or more monthly through affiliate marketing is possible but extremely difficult. You’d need a massive audience of tens of thousands of followers to hit that high-income level. You’d also require stellar conversion rates, likely 5% or higher.

Achieving those numbers demands creating outstanding content that builds tremendous authority and trust over years. Most affiliates making $10,000+ monthly have turned it into a full-time career, investing countless hours into content, email marketing, audience growth, and optimization.

While very high earnings are attainable, it requires the same skills and effort as building any successful six-figure business.

  • Can I make 100k a month with affiliate marketing?

Nothing is impossible! However, it’s extremely rare and difficult


That’s all about affiliate marketing earning proof! We have given you all the information with real statistics about revenue per type and industry!

Not just that, we also reveal some challenges and tips to unlock the affiliate marketing potential! You need to find legitimate opportunities ia in reputation networks and direct company programs!

Thank you for reading! We hope that it will be helpful for your business growth!

Ellie Tran, a seasoned SEO content writer with three years of experience in the eCommerce world. Being a part of the UpPromote team, Ellie wants to assist Shopify merchants in achieving success through useful content & actionable insights. Ellie's commitment to learning never stops; she's always eager to gain more knowledge about SEO and content marketing to create valuable content for users. When she's not working on content, Ellie enjoys baking and exploring new places.