Affiliate marketing is a popular way to earn extra money online, and the USA is home to some of the best affiliate programs in the world. Whether you’re a beginner or an experienced marketer, plenty of options exist.
To help you get started, we’ve rounded up the top 17 US affiliate programs from top brands like Amazon, LEGO, PUMA, and so on. Let’s dive in to know which program offers you amazing commissions and valuable perks.
TL;DR
There are a lot of niches to start your affiliate marketing business in the US. Let’s take a look at some affiliate programs in the USA from top brands.
- Amazon (Commission: 1-20%, Cookie: 24 hours)
- Semrush (Commission: $200-350, Cookie: 120 days)
- Walmart (Commission: 1%, Cookie: 30 days)
- LEGO (Commission: 3%, Cookie: 30 days)
- PUMA (Commission: 5%, Cookie: 14 days)
- The Home Depot (Commission: 1-8%, Cookie: 1 day)
- Target (Commission: 8%, Cookie: 7 days)
- OneTravel (Commission: $5-35, Cookie: 30 days)
- Hobby Lobby (Commission: 4%, Cookie: 3 days)
- Morningstar (Commission: 12%, Cookie: 30 days)
Affiliate marketing allows brands to expand their reach while optimizing their marketing budget. With UpPromote affiliate software, you can set up an affiliate program in under 5 minutes. You can also easily recruit, manage affiliates, and encourage them to drive sales.
UpPromote has helped brands all over the world achieve $1.1B in affiliate marketing sales.
17 Amazing Affiliate Programs in the USA Every Affiliate Should Know
Running out of time to read through all? Take a quick look at the table below of some top USA affiliate programs.
| The best affiliate programs | Program name |
| Affiliate program with the highest commission rates | Scrapbooking Fun Summit (40-50%) |
| Affiliate program with the longest cookie duration | Leisure Arts (60 days) |
| Affiliate program with the most payment methods | Grabie, Leisure Arts, Scrapbook.com |
| Affiliate program with the most promotional materials | Grabie (Text links, banners, video links, coupon codes |
1. Amazon
Amazon stocks over 353 million products from globally renowned brands, local shops, and independent sellers. Their personalized recommendation algorithm can find suitable products for users based on interests and purchase history.
The Amazon affiliate program in the USA offers an average of 10% commission per sale for affiliates. You can earn from a 1% to 20% commission on every qualified order based on the type of product. The cookie remains active for just 24 hours from customers’ first click on your link.
You can receive monthly payouts via cheque once your account balance is $100. However, you only need $10 in your balance to withdraw earnings via bank transfer and Amazon Gift Certificate.
Amazon offers various ready-to-use banners for affiliates to put on their website seamlessly. You can add product links to relevant review or recommendations content to drive clicks from targetted traffic. Plus, you should integrate native shopping ads in your content to display products and increase engagement.
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2. Semrush
Semrush helps businesses optimize their SEO performance and online marketing campaigns. They integrate with Google Analytics and Search Console to identify underperforming content and give immediate solutions.
Managed through Impact, the Semrush affiliate program in the USA offers 4 commission tiers based on affiliates’ quarterly sales performance.
- Basic (0-4 sales): $200 commission
- Silver (5-19 sales): $250 commission
- Gold (20-49 sales): $300 commission
- Platinum (50+ sales): $350 commission
You can also receive from $200 to $1500 quarterly bonuses if you perform well. The cookie duration lasts for 120 days from the moment customers click on your link.
You should read carefully their training materials before producing your promotional content. They’ll give detailed product descriptions, reviews, benefits, and special features to keep you updated and create attractive marketing campaigns.
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3. Walmart
Walmart is the biggest retailer in the US with over 4,600 stores across all states. They develop various store formats to suit customers’ budgets, such as Walmart Supercenters, Discount Stores, Neighborhood Markets, and Sam’s Club warehouses.
You can join the Walmart affiliate program in the USA via Impact and enjoy a 1% commission on every qualified sale. However, they only pay commission for apparel, accessories, jewelry, and shoe purchases.
If someone creates a Walmart business account via your link, you’ll earn a $2 commission as well. The cookie stays on customers’ devices exactly 30 days from customers’ first click on your link.
As their affiliate, you’ll have full access to their large collection of eye-catching banners and high-converting links. You can also use their data feeds to select suitable products for your followers. The brand will send weekly newsletters to keep you informed about their latest launches and deals.
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4. LEGO
LEGO is a popular kids toy brand among US children and parents, known for their iconic interlocking and creative plastic bricks. They offer diverse theme sets like Star Wars, Harry Potter, Marvel, Barbie, and so on to attract millions of worldwide fans.
After registering for their US affiliate program via Rakuten Advertising, you can earn a 3% commission on each successful sale. The cookie lasts 30 days from the initial click of customers on your affiliate link.
LEGO sends exclusive newsletters to update affiliates about new products and special promotions. Moreover, you can utilize their pre-written text and banners to increase engagement for your website content.
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5. PUMA
PUMA has been one of the largest sports and lifestyle apparel distributors for years, alongside Adidas and Nike. Their iconic and high-performance RS-computer shoes integrate technology to track athletic performance.
You can join the PUMA US affiliate program via CJ Affiliate to earn a 5% commission on every qualified sale. The cookie remains active for 14 days from customers’ first click on your affiliate link.
You can create limited-time deals based on their affiliate-exclusive offers to grab audience attention and drive conversions. Moreover, you’ll get real-time product updates with access to their daily product feeds.
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6. The Home Depot
The Home Depot offers home improvement products and services for DIY enthusiasts, professional contractors, and commercial clients. Their integrated mobile app lets users find in-store product locations and information with just a photo.
The Home Depot affiliate program in the USA allows affiliates to earn up to an 8% commission per sale based on product types.
- HD Homes: 8% commission
- Appliances: 1% commission
You should note that the cookie only lasts 1 day from customers’ first click on your link. You can choose to withdraw payouts on the 20th of each month via check or direct deposit. Direct deposit only requires a $50 payment threshold, while a check requires a $100 balance to receive earnings.
You can put many eye-catching banner ads in visible areas of your marketing channels to attract more clicks. You should also create engaging context around product text links to keep readers on your site and drive sales.
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7. Target
Target operates a chain of around 2,000 discount department stores and hypermarkets in the US. They also open 170 small-format stores to sell local products and university merchandise suited to nearby communities.
Target runs their affiliate program in the USA via Impact and offers an 8% commission on every successful sale. They also pay affiliates around $12 and $13 for every 100 clicks on their main site via affiliate links. You’ll earn a commission for customers’ purchases within 7 days of their first click on your link.
You can put banners and widgets in high-traffic areas of your website to attract more attention and engagement. Plus, you can create website content like blog posts, reviews, or videos and embed affiliate links in the anchor text to boost click-through rates.
Target will review the affiliate application and respond in only 24 hours. Keep in mind that bloggers, influencers, and website owners with the main viewership coming from the US regions are more suitable for their program.
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8. OneTravel
OneTravel provides competitive and special-rate airfares, hotel booking fees, car rentals, travel insurance, and vacation packages. Their booking app includes an interactive map to help users understand travel restrictions and health requirements in all hot destinations.
Once you join their affiliate program in USA via CJ Affiliate, you can earn up to a $35 commission per sale based on booking types and sales volume. You’ll earn a commission for customers’ purchases within 30 days of their first click on your link.
- Flight booking:
- 0-200 sales: $8
- 201-500 sales: $9
- 501+ sales: $10
- Flight insurance:
- 0-100 sales: $5
- 101-250 sales: $6
- 251+ sales: $7
- Hotels:
- 0-100 sales: $15
- 101-250 sales: $16
- 251+ sales: $17
- Car rentals:
- 0-100 sales: $5
- 101-250 sales: $6
- 251+ sales: $7
- Vacation packages:
- 0-200 sales: $25
- 201-500 sales: $30
- 501+ sales: $35
You can ask their affiliate support team of experts for advice on creating effective campaigns. They’ll give you content-creation tips and exclusive promotional ideas to help you build high-performance marketing campaigns.
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9. Hobby Lobby
Hobby Lobby stocks over 80,000 arts & crafts, home decor, fabric, picture frames, and seasonal products. They primarily serve US customers with over 7,000 large retail stores across the nation.
You can only apply for the Hobby Lobby affiliate program in the USA after signing up for CJ Affiliate. After being approved for their program, you can earn a 4% commission on every qualified product sale.
The cookie lasts for just 3 days from customers’ first click on your link. You’ll receive your payouts on a monthly basis through CJ Affiliate.
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10. Morningstar
Morningstar provides independent market insights for investors on stocks, mutual funds, ETFs, and other financial instruments. They also help manage over 300 million dollars in assets for institutions and individuals in over 32 countries.
You need to sign up for Awin to join the Morningstar affiliate program in the USA. They offer a 12% commission on every qualified new membership. If customers click on your link and subscribe to Morningstar within 30 days, you’ll earn a commission.
You can use affiliate-exclusive offers to give your followers $50 off on an annual subscription. Plus, you should put student, teacher, or military discounts in your marketing campaignsdrive faster purchases from these groups.
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11. Beretta
- Commission rate: 4-8%
- Cookie duration: 30 days
Beretta is a US family-owned manufacturer of high-quality products for hunting, skeet competition, and tactical shooting. They also distribute commercial firearms and military weapons to the US and European countries.
12. Sephora
- Commission rate: 3%
- Cookie duration: 30 days
Sephora offers high-quality makeup, skincare, lifestyle products, and fragrances from luxury and indie brands. They often collaborate with top brands like Fenty Beauty, Pantone, or Disney to introduce limited-time collections.
13. Goal Zero
- Commission rate: 10%
- Cookie duration: 30 days
Goal Zero develops portable solutions and renewable energy products for outdoor activities and emergencies. Users can monitor and control all of their power stations through Goal Zero’s integrated app.
14. Rite Aid
- Commission rate: 4%
- Cookie duration: 15 days
Rite Aid is a leading American retail pharmacy chain with thousands of prescription medications, health & beauty items, and lifestyle merchandise. They also provide local health clinics, prescription filling, and immunizations.
15. Callaway
- Commission rate: 6%
- Cookie duration: Not mentioned
Callaway sells innovative and technology-driven golf equipment for professional players. They also design stylish and sporty accessories like uniforms, hats, gloves, bags, and so on.
16. Chewy
- Commission rate: 4%
- Cookie duration: Not mentioned
Chewy supplies premium and effective products to help pet parents care for their pets’ health and daily activities. Moreover, they sell prescription medications and pet insurance from top-trusted companies.
17. Expedia
- Commission rate: 4-8%
- Cookie duration: Not mentioned
Expedia runs fare aggregators and metasearch engines to help travelers book full-package global tours. Users can update and compare real-time prices to find great deals from top airlines, hotels, and car rental services globally.
Conclusion
Since affiliate marketing in the US has become a trend, now is the perfect time to start your own business. With various promising niches from the list above, you have plenty of options to choose from. After joining a suitable affiliate program in the USA, you should build effective marketing strategies to turn your efforts into real cash.
Ellie Tran, a seasoned SEO content writer with three years of experience in the eCommerce world. Being a part of the UpPromote team, Ellie wants to assist Shopify merchants in achieving success through useful content & actionable insights. Ellie's commitment to learning never stops; she's always eager to gain more knowledge about SEO and content marketing to create valuable content for users. When she's not working on content, Ellie enjoys baking and exploring new places.
