This is the newest post from our customer testimonial series, which gives you a sneak peek into becoming successful with affiliate marketing using UpPromote. Reading these insights from merchants who have experienced the app can at least set you on the right path.
Caring about your life quality is one of the most essential things that you should never overlook. The tough part about getting the “quality” is to get the right health care goods. Luckily, Putnams is here to assist you. The company offers comfort solutions enhancing your life quality, pampering your neck and back.
We have a conversation with Bubbles Putnam, the director of Putnam Health Co to share her business and how the company has used UpPromote to grow.
What’s the story behind Putnam Health Co?
Putnams was founded in 1979 in Islington, London, by James and Katie Putnam. Our company began by supplying taxi seats, smaller backrests, and lumbar supports to cabs and drivers in need of comfort solutions. Since then, Putnams has moved to Devon, increased its comfort product line.
Putnams is currently operated by me and my brother (Hedley Putnam), sharing our parents’ desire to enhance people’s lives by providing the finest available products.
For more than 40 years, our company has been a leader in developing goods giving comfort solutions suggested by medical specialists, ranging from everyday pain relief to specialty items that assist clients at the workplace, at home, or in the vehicle.
We are focused on providing you with solutions to improve your quality of life whether that be because of back pain, posture, neck pain, sleep apnoea, acid reflux or to help with specific regions of the body from coccyx relief to when pregnant.
What brought you to UpPromote?
With over 40 years of running the business, we have got several sold and loyal customers in the UK. Our intention is to let the whole world know about our products. We wanted to get Putnams Health Co out to a bigger pool of people, but on a limited marketing budget, we’ve got a few affiliates but we expect to expand our affiliate network too.
At first, we have some affiliates that would like to share out products on Amazon to reach broaden the audience, things turn out that it’s impossible to use affiliate links.
So, I went to the Shopify app store to seek a tool to help me manage my affiliates. The software should be affordable, promote brand-consumer relationships, recruit affiliates easily and measure affiliate performance.
Then I found UpPromote perfectly match all my criteria.
How has your experience with UpPromote been?
#1 Let our loyal customers spread the world
With 43 years running the business providing devoted items solving people’s problems, we’ve gained back a lot of loyal customers who have trusted and love our products. So they would be the ideal people to help my business promote it.
Thanks to UpPromote’s Post-Purchase Popup feature, converting customers into affiliates is just easy as a piece of cake.
Instead of sending emails to each of my loyal customers, the app asks my customers to join the affiliate program after they’ve done the checkout process which saves me a lot of time. Also, I had the chance to work with my greatest collaborators, who have testimonies our products.
Currently, my affiliates refer our products to their friends which actually brings the sales to the next level, but most of them are from the UK, I hope that I would find more affiliates not only in my country but also in America and all over the EU too.
#2 Easily manage affiliate team
It’s incredibly simple to generate a referral link for someone desiring to share our product and get them on board. I found them on a product review website relevant to my niche.
Then all I need to do is sitting back and let UpPromote do its thing.
UpPromote automatically generates referral links, reduce many tiresome tasks for me. The app also helps me track their referrals and awesomely manage my affiliates. All of the processes are easier thanks to UpPromote.
UpPromote is simple to use for both me and the affiliate partners, also intuitive, and simple to use. It’s ideal for someone having no prior experience with affiliate marketing.
#3 Recruit potential affiliates with the “Find affiliates” feature
We have found a few affiliates on product review sites but we’d like to find more. As I mentioned above, I’d love to expand my affiliate networks not only within the UK but the world as well.
Thankfully, the app has lent me a hand with powerful brand-new features that you could find nowhere else: Proactively find affiliates.
Besides getting my program exposed to more affiliates on the Marketplace now I get the chance to proactively find top-notch potential brand ambassadors to establish a strong affiliate team all over the world.
Any suggestions for new merchants?
I would say that any merchants should find a reliable and powerful affiliate app before applying affiliate marketing for their online business. It’s pointless to utilize applications that are difficult to use, too costly, or don’t have all of the functionality that your shop requires.
That’s why UpPromote has become my perfect choice.
Moreover, if you would love to expand exponentially your affiliate networks, besides taking advantage of UpPromote Marketplace, I suggest you all go to review websites and look for people related to your niche.
Send them free products and let them try them out, this will make your affiliates understand more about your products, know whether the products they’re going to promote are worthwhile or not.