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dsw affiliate program

DSW Affiliate Program

The DSW affiliate program opens the world of lucrative opportunities for fashion publishers. Read our in-depth article for more info.




14 days


Direct transfer, BACS, or PayPal

For bloggers and influencers in the designer fashion world, the DSW affiliate might be the next big thing for you. Renowned for its diverse selection of stylish shoes and accessories, DSW brings enticing opportunities with competitive commissions.

Wondering if it’s the right fit for your venture? Check out our article breaking down the DSW affiliate program to help you decide if it’s worth promoting.

Overview of DSW

With over 500 stores nationwide, DSW is a leading footwear and accessories retailer known for its exceptional selection of shoes, handbags, and other designer merchandise at discounted prices. DSW is the place to go for great style at affordable prices, with hundreds of popular brands to choose from.

DSW has a loyalty program called DSW VIP with over 30 million members, giving them exclusive rewards. They also have a website and mobile app for easy shopping.

Overview of the DSW Affiliate Program

The DSW affiliate program, managed by Impact, allows publishers to earn money by driving DSW sales through their affiliate links.

DSW does not charge fees to join or remain active in the program. Once approved, you can access your affiliate link and start promoting DSW items and earn commissions.

The DSW affiliate program is great for bloggers and influencers who focus on fashion, lifestyle, and deals. It’s ideal if your audience likes buying designer shoes and accessories. Retail and coupon websites can also do well with this program.

DSW Affiliate Program: Commissions and Payment Details

The DSW affiliate program pays its affiliates a 2% commission on all qualifying purchases. The rate applies for items like Bottega Veneta, Ferragamo, Tod’s, Crown Vintage, and everything else, except Gucci and items with excluded promo codes.

The program has a 14-day cookie duration. This means you’ll earn the commission if the customer purchases within 2 weeks of clicking your affiliate link.

Impact pays DSW affiliates monthly via PayPal, BACS, or direct transfer. However, there is a small $10 minimum payout threshold before you get paid.

Pros and Cons of the DSW Affiliate Program

The table below summarizes the benefits and drawbacks of the DSW affiliate program:

Pros Cons
Established brand with an extensive product range Low commission (2%/sale)
14-day cookie duration Limited marketing tools and support
Various payment methods $10 minimum payout threshold

DSW offers thousands of designer shoes for men, women, and kids for affiliates to promote. Besides, the 14-day cookie window increases affiliate income for repeated purchases during this time. International publishers can also choose from three payment options, including direct transfer, BACS, and PayPal.

However, the 2% commission may take a long time to get substantial income. The brand doesn’t provide various creative materials, making it challenging for beginners to promote DSW. Also, you need to hit $10 before they pay you, something to keep in mind if you’re just starting out.

DSW Affiliate Program Sign Up: Step-by-step Guide

Here is a step-by-step guide to joining the DSW affiliate program in 5 steps:

Step 1: Visit the DSW affiliate program page

Go to the DSW affiliate program sign up page and read all the information and terms of the program.

Step 2: Fill out the application form

Provide your personal, website, and payment details and explain how you will promote DSW’s excellent products.

Step 3: Wait for approval

DSW and Impact will go through your application and website. Approval for the program typically takes a few business days.

Step 4: DSW affiliate program login

Once approved, you can access your affiliate dashboard to find your affiliate link and other materials.

Step 5: Start promoting DSW

Now, you can put your DSW affiliate referral link to your platform, drive traffic, and earn affiliate commissions.

How to Promote DSW as an Affiliate?

Here are some tips to maximize your affiliate income with the DSW affiliate program:

First, you can create detailed reviews of the latest DSW products, including size guides and thorough insights for potential buyers. Remember to place your affiliate links in your reviews to increase click-through rates.

Another tip is to leverage the visual appeal of DSW products on platforms like Instagram and Pinterest. You can create visually appealing posts, stories, or pins that showcase the latest arrivals and styling ideas to engage your audience.

You can also use videos to connect with your audience, especially styling guides featuring DSW products. For example, you can mention your favorite products and how to mix and match them with others. Make sure to include your affiliate link in the video description to direct your viewers to DSW for more information

It’s also effective to align your promotions with seasonal fashion trends. You can highlight DSW’s relevant seasonal collections, such as summer sandals or winter boots, to capture your audience’s interest during specific times of the year.

Is the DSW Affiliate Program Worth It?

The Dermstore affiliate program offers a good opportunity for affiliates in the designer fashion niche. It gives a variety of high-quality products, a long cookie lifetime, and different payment options.

However, there are challenges like low commissions, a lack of creative assets, and a $10 minimum payout. So, it’s essential to get ready to put effort into making content and creatives for your audience.

If you can handle these challenges and use the program’s good parts well, joining the Dermstore affiliate program can boost your earnings. But you should also be realistic as building substantial affiliate income needs strategic promotion and consistent effort over several months.


  • Does DSW have an affiliate program?

Yes, DSW runs an affiliate program on Impact Radius where partners can earn commissions by promoting its fashion products.

  • Who should join the DSW affiliate program?

This program works well for fashion and lifestyle bloggers, influencers, and retail or coupon sites with audiences interested in designer shoes and accessories.

  • Is there a fee to join the DSW affiliate program?

No, DSW does not charge any fees to join or remain an active affiliate.

  • Are there any minimum requirements to become a DSW Affiliate?

DSW does not list any specific traffic or audience requirements. However, some affiliate platforms may require a minimum number of visitors to gain access to the program.

  • Can the DSW program be combined with other affiliate programs?

No, DSW prohibits promoting competitor brands on your website. You cannot directly promote other shoe or accessory affiliate offers alongside DSW.

  • What are the best DSW affiliate program alternatives?

Some alternatives are Nordstrom, Macy’s, Zappos, ASOS, and Boohoo affiliate programs.