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gamestop affiliate program

GameStop Affiliate Program

The GameStop affiliate program greatly increases your earnings by promoting GameStop’s products and services. Check out our review and join now!


Up to 5% per sale


1 day


Bank transfer

If you tend to deeply engage in gaming and entertainment content, becoming an Epic Games affiliate to monetize your audience is a fantastic opportunity.

In this article, we will delve into all the information about the Epic Games affiliate program, the benefits and drawbacks as well as how you can monetize effectively.

Overview of GameStop

GameStop is a leading global retailer offering games, entertainment, and more. Founded in 1984 and headquartered in Texas, GameStop has grown to over 4,000 retail stores across 10 countries.

With a vast selection of new and pre-owned video game consoles, games, accessories and collectibles, GameStop is a gamer’s paradise.

GameStop aims to create the ultimate gamer destination, offering exclusive merchandise and content not found elsewhere. The company’s PowerUp Rewards loyalty program boasts over 35 million members who enjoy benefits like earning points on purchases.

Overview of the GameStop Affiliate Program

The GameStop Affiliate Program allows publishers to earn commissions by promoting GameStop products and services.

You’ll receive a unique referral link to share across your website, social media, videos, email newsletters, and more. When a visitor clicks on the affiliate link and completes a qualifying purchase on GameStop.com, you earn a commission. It’s totally free to join and start earning.

The program is ideal for website owners, influencers, and content creators focusing on game-related content. It’s better for them to have a significant following interested in gaming and the products on Gamestop.com.

GameStop Affiliate Commission Rate and Payment Details

GameStop affiliates can earn up to 5% on qualifying purchases depending on the product category. Here are the details:

  • New & pre-owned games: 5%
  • Digital games & subscriptions: 1%
  • Collectibles: 5%
  • Other products: 3%

Commissions are tracked through cookies, with a 1-day duration. This means you have a 24-hour window to earn credit for referrals that convert to sales.

Every month, GameStop will pay you via bank transfer. So don’t forget to fill out your banking information when you sign in to the program.

GameStop Affiliate Program: Pros and Cons

Joining the GameStop affiliate program comes with several advantages as well as disadvantages:

Pros Cons
Globally recognized gaming brand Highly competitive niche
Various gaming products Short 1-day cookie duration
Exciting promotional assets
Timely notifications

On the pro side, GameStop is a household name among global gamers, so that needs little introduction. And they have the world’s largest catalog of gaming products. With new releases, classics, hardware, and accessories, there’s always something new to promote.

GameStop also provides banners, text links, product images, and more to help you create compelling promotional content.

Plus, affiliates can receive timely notifications on new products, sales, and promotions to capitalize on. You know, limited edition merchandise sells out quickly.

However, it may be challenging for affiliate beginners to stand out in this competitive game market. Besides, due to the short 1-day cookie duration, you have very limited time to persuade your potential audience to purchase.

Step-by-step Guide for GameStop Affiliate Program Signup

Here is a step-by-step guide on how to join the GameStop affiliate program:

Step 1: Visit the signup page

Go to the GameStop Affiliates website and click on the “Join Now” button. This will take you to the signup page powered by Rakuten Advertising.

Step 2: Fill out your application

Enter your name, email address, phone, and country on the signup page, and create a password. You also need to provide additional information about your website.

Step 3: Get approved

Wait for your application to be reviewed and approved by GameStop. This usually takes 1-2 business days.

Step 4: Start to promote

Once approved, you will receive an email with your unique affiliate ID that you can start using right away.

That’s it! Those are the basic steps to get signed up as a GameStop affiliate. Once approved, you can access their affiliate dashboard to generate links and track your earnings. Make sure to familiarize yourself with their terms of service, advertising guidelines, and payout process.

How to Promote the Gamestop Affiliate Program?

To maximize your commissions with GameStop, focus on driving targeted, high-intent traffic. Here are some smart tips you can follow.

You can create detailed gaming guides, reviews, tips, and recommendations. For instance, you might create a comprehensive guide on mastering a popular game, showcasing your knowledge, and helping users make informed decisions.

Another effective tip is promoting pre-orders for upcoming game releases. Engage with super fans who are eager to secure their copies early. You should also emphasize pre-ordering benefits, such as exclusive in-game content or limited editions.

During the holiday season, boost your affiliate earnings by creating “ultimate gift guides” for gamers. You can include a range of affordable stocking stuffers to big-ticket console bundles.

Lastly, segment your email lists by gaming platforms (PlayStation, Xbox, Nintendo, PC). For example, if you’re promoting a sale on PlayStation games, target the PlayStation segment with specific game recommendations and discounts. This helps increase the likelihood of conversions among your audience.

Is the GameStop Affiliate Program Worth It?

The GameStop affiliate program offers a great opportunity to make passive income, especially if you have a gaming-focused website or audience.

To evaluate the earnings potential, first examine your site metrics. What is your traffic volume, conversion rate, and commissions from other affiliate programs? This will give you an idea of baseline earnings to compare to.

Next, research the commission rates for popular gaming products you may promote. Calculate your potential commissions on a sample of products. Be sure to factor in a conversion rate much lower than your overall site average initially.

For example, if you estimate you can promote $5,000 in-game sales per month at a 3% conversion rate and 5% commission, that’s $75 in earnings just from GameStop.

Be realistic about the time it takes to ramp up. It may take 3-6 months to start seeing significant commissions. But your GameStop earnings could easily hit hundreds of monthly dollars over time. That makes the program very worthwhile for established gaming sites.


Does Gamestop have a referral program?

Yes, Gamestop offers a great way to earn money through its referral program.

Who should join the GameStop affiliate program?

The GameStop affiliate program is ideal for influencers, bloggers, website owners, and content creators who want to earn commissions by promoting GameStop products and services.

Is the GameStop affiliate program free to join?

Yes, there is no fee to join the GameStop affiliate program. It is free to sign up and become an affiliate.

Are there any minimum requirements to become a GameStop Affiliate?

There are no specific minimum requirements to join. However, your website or social media following should be relevant to gaming, technology, and entertainment to get approved.

How much does the GameStop affiliate program pay?

As a GameStop affiliate, you will get paid up to 5% per sale based on the product category.

Can the GameStop program be combined with other affiliate programs?

Yes, you can promote other affiliate programs and products besides the GameStop program. There are no exclusivity requirements.

What are the best GameStop affiliate program alternatives?

Some top alternative game affiliate programs are Amazon Associates, Best Buy, Target, Walmart, Nintendo, GameFly, Fanatical, Wargaming, Kinguin, and the eBay Partner Network.