The floral industry continues to thrive as people frequently buy flowers for holidays, birthdays, anniversaries, and other special occasions. This ongoing demand creates a promising opportunity for bloggers, gift guide creators, and niche site owners to earn passive income through flower affiliate programs.

We’ve put together a list of 12 top flower affiliate programs with detailed commission rates, cookie durations, and other key benefits. Let’s explore which one is your perfect match and start creating engaging promotions.

Quick Comparison

Program Name Commission (%) Cookie Duration (Days) Niche Suitable Affiliate’s Rating
ProFlowers 5% 30 Flower delivery, seasonal gifts ⭐⭐⭐⭐
FTD 5% 30 Global flower & gift delivery ⭐⭐⭐⭐
Teleflora 5–9% 15 Local florists, same-day bouquets ⭐⭐⭐⭐
1-800-Flowers 6% 10 Flowers, plants, personalized gifts ⭐⭐⭐
Flowers Fast Up to 20% 45 Flower delivery, special occasions ⭐⭐⭐⭐⭐
The Flower Factory 10% 15 Custom bouquet & gift bundles ⭐⭐⭐⭐
Eden Brothers 6% 30 Gardening, seeds, flower bulbs ⭐⭐⭐⭐
The Forever Rose 10% 30 Premium preserved & gold-plated roses ⭐⭐⭐⭐⭐
FromYouFlowers 8% 30 Flowers, fruit baskets, gifts ⭐⭐⭐⭐
Rinlong Flower 6% 30 Artificial wedding flowers & décor ⭐⭐⭐⭐
Disclaimer
Affiliate program terms can change frequently. The figures below are based on general information and may vary based on specific campaigns or affiliate tiers.

12 Best Flower Affiliate Programs You Shouldn’t Miss

1. ProFlowers

flower affiliate program 1

Proflowers.com is an online florist providing flower delivery services. They also offer a selection of fruits, plants, and gourmet gift baskets via partner brands like Cherry Moon Farms and Shari’s Berries.

The Proflowers affiliate program lets you earn a 5% commission on every successful order placed through your link. The cookie duration lasts 30 days from the customer’s first click.

You can use their regularly updated banners and special deals to keep your content fresh and visually appealing. Additionally, you can access their detailed data feeds to identify and promote suitable products that align with your audience’s preferences.

  • Commission rate: 5%
  • Cookie duration: 30 days
  • Payment method: Payoneer
  • Promotional materials: Banners, promotions

2. FTD

flower affiliate program 2

FTD is one of the world’s largest and oldest flower and gift delivery services. They collaborate with around 20,000 florists across the U.S. and Canada, as well as 32,000 more in over 140 countries.

FTD rewards you with a 5% commission on all qualified orders made through your link. You will earn commissions on purchases made within 30 days of the customer’s initial click.

Their flower affiliate program is managed through the CJ network. When you become their affiliate, you’ll gain access to year-round and holiday-themed banners and promotions to attract your audience effectively.

  • Commission rate: 5%
  • Cookie duration: 30 days
  • Payment method: Payoneer
  • Promotional materials: Banners, promotions

3. Teleflora

flower affiliate program 3

Teleflora partners with local florists in California to provide fresh, hand-arranged bouquets with same-day or next-day delivery. Instead of shipping flowers in boxes, they deliver fresh blooms in a vase, ensuring they arrive in perfect condition and ready to be enjoyed.

You’ll get a 9% commission on orders from new customers and 5% on repeat purchases. The 15-day cookie period starts from the customer’s initial click on your affiliate link.

When joining their flower affiliate program, you’ll receive ready-to-use creatives and ongoing promotions from the brand to enhance your marketing efforts. Moreover, their dedicated management team will provide you with personalized advice and practical tips to enhance your sales.

  • Commission rate: 5-9%
  • Cookie duration: 15 days
  • Payment method: Payoneer
  • Promotional materials: Creatives, promotions

4. 1800 Flowers

flower affiliate program 4

1-800-Flowers is a leading floral and gift retailer in the U.S., offering fresh flowers, plants, and personalized gifts. Customers can sign up for the Celebrations Passport loyalty program to enjoy free standard shipping and no service charges across their family of brands.

You can earn a 6% commission on all qualified purchases you drive. Plus, if you make your first sale within 30 days of joining their program, you’ll get a $10 bonus. The program offers a 10-day tracking window, meaning you’ll earn commissions only if purchases are made within that period.

Their flower affiliate program is managed through the Impact affiliate network. Once approved as an affiliate, you’ll gain access to vibrant banners, text links, product images, videos, and other ready-to-use content.

  • Commission rate: 6%
  • Cookie duration: 10 days
  • Payment methods: Wire transfer, PayPal
  • Promotional materials: Banners, text links, product images, video, content

5. Flowers Fast

flower affiliate program 5

Flowers Fast sells fresh flower bouquets for all occasions, including birthdays, anniversaries, and funerals. As an FTD Top 100 member, they partner with more than 20,000 florists across the U.S. to provide reliable and customized delivery.

After joining the Flowers Fast affiliate program, you can earn a competitive commission of up to 20% on each successful sale. The cookie period starts from the customer’s initial click on your affiliate link and remains active for 45 days.

You will receive commission payouts whenever your balance meets a minimum threshold of $25. Moreover, the brand supports your promotions with various visually appealing banners and text links.

  • Commission rate: 20%
  • Cookie duration: 45 days
  • Payment method: Payoneer
  • Payment threshold: $25
  • Promotional materials: Banners, text links

6. The Flower Factory

flower affiliate program 7

The Flower Factory creates custom floral arrangements with fresh, high-quality flowers, such as lilies, daisies, sunflowers, and roses. Customers can also add specialty gifts like balloons, chocolates, toys, and candles to personalize their bouquets.

The Flower Factory affiliate program offers a 10% commission on all successful orders made through your link. That means you will get $7.5 per sale with an average order value of $75. The cookie will last for 15 days from the visitor’s initial click on your unique link.

Managed through AvantLink, their flower affiliate program provides you with a real-time tracking dashboard to monitor your performance. You can also use their colorful product images to create engaging promotions.

  • Commission rate: 10%
  • Cookie duration: 15 days
  • Payment method: PayPal, ACH, Check
  • Promotional materials: Images

7. Eden Brothers

flower affiliate program 8

Eden Brothers supplies over 2,000 varieties of seeds and flower bulbs for gardening enthusiasts across the United States. They also post various planting guides, care advice, and seasonal tips on their site to help gardeners successfully grow their plants and flowers.

You can earn a 6% commission whenever someone visits the Eden Brothers site through your link and makes a purchase. Their flower affiliate program gives you 30 days from the customer’s first click to earn on approved sales.

You can leverage the brand’s pre-designed banner ads, images, and other creative assets to enhance your marketing efforts. Moreover, the brand offers exclusive discounts and seasonal promotions to help you engage more customers and boost your sales.

  • Commission rate: 6%
  • Cookie duration: 30 days
  • Payment method: ACH, bank transfer, PayPal, wire transfer
  • Promotional materials: Banners, photos, offers, coupons

8. The Forever Rose

flower affiliate program 9

The Forever Rose creates preserved roses and floral arrangements that last for years. Their roses are coated in precious metals, such as 24K gold, silver, platinum, or copper, making them a lasting symbol of eternal love and beauty.

Affiliates can earn a 10% commission on every successful referral through The Forever Rose flower affiliate program. With an average order of $140, you can expect to earn about $14 per sale. The cookie window is 30 days from the customer’s first click on your unique link.

You can display their pre-made creatives and custom banners on your website to engage visitors and drive more sales. What’s more, with their well-organized product data feed, you can easily find and promote the most suitable products.

  • Commission rate: 10%
  • Cookie duration: 30 days
  • Payment method: Check, Direct Deposit, Wire transfer, Payoneer
  • Promotional materials: Banners, creatives

9. Fromyouflowers.com

flower affiliate program 11

Fromyouflowers.com sells fresh flowers, along with fruit baskets, gourmet food baskets, and other gift options. Customers can use the brand’s discount coupon codes to save on purchases, reduce shipping fees, or enjoy exclusive pricing on select items.

The Fromyouflowers affiliate program gives you an 8% commission whenever a customer places an order through your affiliate link. The referral window starts from the visitor’s initial click and stays active for 30 days.

The brand provides ready-to-use banners, lifestyle images, and text links to help you attract more potential customers. Additionally, their monthly newsletters will keep you updated with valuable content, including marketing advice, product updates, and special promotions.

  • Commission rate: 8%
  • Cookie duration: 30 days
  • Payment method: Payoneer
  • Promotional materials: Banners, text links, images, newsletters

10. Rinlong Flower

flower affiliate program 12

Rinlong Flower designs high-quality artificial silk floral decorations for weddings and special events. They offer various color collections to match different wedding themes, such as Sunset Burnt Orange, Green & White, Pink & Dusty Rose, and more.

By joining the Rinlong Flower affiliate program, you’ll receive a 6% commission rate on every completed sale. The cookie period is 30 days from the customer’s initial click on your affiliate link.

The company uses the Goaffpro software to manage their program. After approval, you can share the exclusive 10% discount codes with your followers to encourage more conversions.

  • Commission rate: 6%
  • Cookie duration: 30 days
  • Payment method: PayPal, Store discount coupons
  • Promotional materials: Discount

11. Florist One

flower affiliate program 10

Florist One sells fresh, high-quality flowers, plants, and gift baskets to customers around the world. They are the first company to enable flower delivery via text, email, and social media.

Their flower affiliate program provides an attractive commission rate of up to 20% on every qualified purchase. Once your balance reaches $150, you can choose to receive your commission via ACH, PayPal, or direct deposit.

Since the brand manages their affiliate program in-house, affiliates can sign up directly on their website with a simple and quick registration process.

  • Commission rate: 20%
  • Payment methods: ACH, direct deposit, PayPal
  • Payment threshold: $150

Matching Program Premium Level to Your Flower Audience Demographics

You’ve written the perfect review and the clicks are pouring in—but your bank account isn’t moving.

What went wrong?

Often, the failure isn’t in your writing; it’s in the logistics.

High-converting content dies the moment a reader hits a “does not ship to your area” wall or realizes the brand doesn’t align with their values.

Whether it’s a geographic mismatch, a clashing editorial “vibe,” or a delivery window that misses the deadline, these small gaps can swallow your commissions whole.

To build a truly profitable strategy, you have to look beyond the product.

You need to master the three pillars of alignment: GeographyBrand Voice, and Timing.

Let’s break down how to stop wasting clicks and start capturing every ounce of revenue your traffic generates.

Geographic Coverage: Does Your Traffic Match the Program’s Delivery Zone?

You can have a beautiful review, but if your reader is in London and the program only ships to Los Angeles, you’ve wasted a click.

Geographic mismatch is a primary reason for high “add to cart” numbers but zero actual sales.

When a reader falls in love with a product only to find it can’t be delivered, they leave your site frustrated.

To prevent this, check your Google Analytics under Audience > Geo > Location.

If a large portion of your traffic is international, you are leaving revenue on the table by promoting regional brands.

A smart Geographic Strategy matches the partner to the reader: use 1-800-Flowers for the US, Bloom & Wild for the UK, and Serenata Flowers for global reach.

The Golden Rule of Geo-Targeting is simple: a 5% commission on a successful international delivery is infinitely better than a 15% commission on a US delivery that never happened.

If your traffic is a mix, always include at least one international-friendly option and use a “Best for UK Readers” callout box to guide users toward the right link before they hit a checkout wall.

Content Style Alignment: Which Programs Match Your Editorial Voice?

Once you’ve aligned price and geography, you need to look at “the vibe.”

Readers don’t just buy flowers; they buy the story you tell about them.

If your editorial voice is rooted in sustainability and “slow living,” but you promote a massive corporate conglomerate known for plastic-wrapped, mass-produced bouquets, your conversion rate will suffer.

This is called Brand Value Alignment, and it is the secret to maintaining long-term reader trust.

Promoting a brand that contradicts your values feels “salesy” to your audience. Think of it like a fitness influencer suddenly promoting a deep-fried fast-food chain—it just doesn’t fit.

📝 Sustainability & Eco-Conscious Blogs:

Your audience cares about the planet. Prioritize The Bouqs Co. (farm-to-table, eco-friendly) or Farmgirl Flowers (burlap-wrapped, reducing plastic waste).

💎 Luxury & High-End Lifestyle Sites:

You need premium positioning. Look at UrbanStems or Teleflora’s high-end artist collections.

Flower Affiliate Program Guide

These brands focus on “modern aesthetics” and high-fashion packaging.

👨‍👩‍👧‍👦 Practical “How-To” & Family Content:

Your readers want reliability and options.

1-800-Flowers is a perfect fit here because it is a household name with a massive catalog of consistent, predictable choices.

🌸 Visual-First (Instagram/Pinterest) Creators:

You need “photogenic” brands.

UrbanStems and Farmgirl Flowers design bouquets specifically to look stunning in photos, which makes your social sharing much more effective.

List your top three content themes.

If your themes are “Organic Living,” “Budget Tips,” and “Handmade Crafts,” your ideal program should highlight value and artisan roots.

Avoid promoting “Luxury” brands with “Discount” messaging—it confuses the customer and dilutes the brand’s premium appeal.

Timing Considerations: Delivery Speed vs. Cookie Duration Trade-offs

The final piece of the puzzle is timing. In the affiliate world, there is a constant trade-off between how fast a brand can deliver and how long its “cookie” lasts.

A cookie is the window of time you have to earn a commission after someone clicks your link.

You must choose your program based on the urgency of your content.

Scenario Urgency Level Content Example Best Partners Key Strategy
“Last-Minute” High “What to Do When You Forgot Your Anniversary” FTD, Teleflora Speed First: Prioritizes same-day delivery to capture immediate, high-intent sales despite shorter cookie windows.
“Planning Ahead” Low “How to Plan the Perfect Valentine’s Day” The Bouqs Co. The Long Game: Utilizes 30–45 day cookie windows to ensure you get credited when browsers return to buy weeks later.

Don’t put all your petals in one basket. A smart affiliate strategy uses a mix:

  • Use same-day delivery programs for “emergency” gift guides.
  • Use long-cookie programs for seasonal planning and “best of” evergreen reviews.

By balancing these two, you ensure that you’re earning from both the frantic, last-minute shoppers and the organized early birds.

How Do You Promote Flower Affiliate Products Effectively?

Now that you’ve mastered the art of choosing the right programs, the next step is getting your offers in front of the right eyes.

Successful flower affiliates don’t just “post and pray.” They build a multi-channel system that captures readers at every stage.

This ranges from the person searching for the meaning of a yellow rose to the last-minute shopper frantic about a missed anniversary.

This section breaks down the five most powerful ways to turn your traffic into commissions.

SEO Content Strategy: Building Your Evergreen Traffic Foundation

If you want to earn commissions while you sleep, SEO (Search Engine Optimization) is your best friend.

It acts as an evergreen sales engine, bringing in steady traffic without you having to post on social media constantly.

The secret to success here is covering the entire “buyer journey.” You do this by targeting a mix of information-based and buying-focused keywords.

Flower Affiliate Program Guide

To build a solid foundation, you generally need 40-75 articles on your site.

This creates “topical authority” in Google’s eyes. It proves that you are an expert in the flower niche.

Then, organize your content into a funnel:

Learning Phase (Top of Funnel): These are searches like “what do red carnations symbolize?” or “flower meanings for friendship.” While these readers aren’t ready to buy yet, they get to know your brand.

Considering Phase (Middle of Funnel): These readers have a problem and need advice. Focus on phrases like “how to choose Mother’s Day flowers” or “best flowers for a sincere apology.”

Buying Phase (Bottom of Funnel): This is where the money is. Target high-intent searches like “best online flower delivery 2024” or “same-day flower delivery near me.”

Building this foundation takes time. Aim to publish 2–4 high-quality articles per month.

  • 3–6 Months: You’ll start seeing your first trickles of search traffic.
  • 9–12 Months: With a library of 50+ articles, you can expect between 5,000 and 20,000 monthly visitors. This creates a reliable baseline of income that spikes during holidays like Valentine’s Day.

Pinterest Marketing Dominance: The Visual Discovery Powerhouse

While SEO is the foundation, Pinterest is often the “silent closer” for flower affiliates.

Because flowers are naturally visual, Pinterest is a perfect match. In fact, many successful floral bloggers find that 40% to 60% of their total traffic comes directly from this platform.

The magic of Pinterest is that it works more like a visual search engine than a social media site. People go there to plan their purchases.

This is why flower pins often see click-through rates of 3% to 5%—nearly ten times higher than a typical Pinterest post.

Here’s the action plan:

📜 The 5-10 Rule:

Create 5 to 10 unique pin designs for every single blog article.

Use different titles like “30 Stunning Mother’s Day Bouquets” or “The Secret Meaning of Her Favorite Flowers.”

⏳ Timing is Everything:

Pin your holiday content 4 to 8 weeks early. Pinterest users are planners.

If you wait until the week of Valentine’s Day to post, you’ve already missed the wave.

⚙️ Technical Optimization:

Always use vertical pins (1000 x 1500 pixels). This is the best size for mobile users.

Flower Affiliate Program Guide

Ensure you have Rich Pins enabled. This pulls extra data from your website to make the pin look more professional and trustworthy.

A well-managed Pinterest account can generate 50,000 to 300,000 monthly viewers.

At this scale, you can expect to earn between $0.40 and $0.80 for every single click you send to an affiliate partner. It takes about 2–3 months to build authority on the platform.

However, by the one-year mark, a consistent pinning strategy can become your primary income driver.

Email Marketing Campaigns: Converting Subscribers Into Repeat Buyers

SEO and Pinterest find new visitors, but email marketing ensures they return.

In the flower niche, the most valuable customers aren’t one-time buyers; they are the people who remember you for every birthday and anniversary.

The secret to success is segmentation—organizing subscribers by interest so your content remains relevant and your open rates stay high.

To build your list, offer a Lead Magnet like an “Occasion Calendar.”

This creates a pool of “warm” traffic that trusts your advice, leading to conversion rates 15% to 25% higher than cold visitors.

During peak months, email can generate 30% to 45% of your total revenue, making it your most profitable channel.

Master your Campaign Timing by sending gentle nudges 2 to 4 weeks before a major holiday.

Use subject lines that solve the “last-minute” problem to maintain open rates between 20% and 35%.

By using tools like MailerLite or ConvertKit and adding exit-intent popups to your blog, you turn a passing visitor into a long-term asset.

Even with lower traffic volumes, a well-managed email list still delivers a significant revenue impact.

YouTube & Video Content: Using “Visual Proof” to Close Sales

Before someone spends $80 on a bouquet, they want to know exactly what it looks like. This “visual proof” makes YouTube a goldmine for flower affiliates.

Flower Affiliate Program Guide

A single well-ranked video can generate 5,000 to 50,000 views. This can earn you anywhere from $50 to $600 in commissions—and that’s before you count your YouTube ad revenue.

Some winning video formats for you to take advantage of:

Content Idea Action Strategy Key Focus Metrics
Unboxing Comparisons Order from 3+ competing programs (e.g., The Bouqs vs. ProFlowers) for a side-by-side test. Packaging quality, initial freshness, and “vase life” (how long they last).
Seasonal Gift Guides Curate a list of 10–15 specific arrangements for holidays like Valentine’s Day. Price point variety (budget vs. luxury) and occasion-specific styling.
Subscription Reviews Document a recurring service (e.g., BloomsyBox) over a 3-month period. Long-term value, floral variety, and consistency of monthly deliveries.

Your thumbnail is your “storefront.” Use bright, close-up images of flowers with clear text like “Honest Review: Is it worth $70?”

Place your affiliate links in the first three lines of the description and in a pinned comment. This makes them impossible to miss.

While your first few videos may only get 100 views, consistent posting can lead to “breakout” videos during peak seasons that reach over 100,000 viewers.

Social Media Promotion: Instagram & TikTok Lifestyle Content

On Instagram and TikTok, you aren’t just selling flowers; you’re selling a lifestyle. This is the best place to promote flower subscriptions to millennials.

Flower Affiliate Program Guide

This audience views flowers as a vital part of self-care and home styling.

Instead of just posting a photo of a bouquet, show how it transforms a home office or a kitchen counter. Position flowers as an “accessible luxury”—a small investment in mental well-being.

Unboxing & Styling: Record yourself receiving a subscription box. Show how you trim and arrange the stems in different vases.

Daily Life: Feature flowers in your daily “Get Ready With Me” (GRWM) videos or home tours.

Trends: Use trending sounds on TikTok to show a “before and after” of a room with and without fresh flowers.

If you have between 20,000 and 100,000 followers, you can expect to earn $200 to $1,500 monthly during normal months.

During the massive peaks of Valentine’s Day and Mother’s Day, that income can jump to $800–$4,000.

Consistency is key. Post 4–7 times a week on Instagram and at least once a day on TikTok to stay at the top of your followers’ feeds.

When Is Peak Season for Flower Affiliate Sales (And How to Capitalize on Each)?

In flower affiliate marketing, your income isn’t spread evenly across the year. Instead, it follows a “burst” pattern.

Five specific months generate roughly 65-75% of your total annual revenue.

Understanding this cycle lets you focus your energy where the money is, instead of burning out during quiet months.

Valentine’s Day Season (January–February 14): Your Highest-Earning 6 Weeks

Valentine’s Day is the “Super Bowl” of flowers. This one occasion generates 25-30% of your yearly income in only six weeks.

Success depends on how you handle the shift from “researchers” to “panic buyers.”

Timeframe Phase Audience Behavior Key Marketing Actions
Jan 1 – Jan 10 Content Launch Early interest begins to stir. Publish your main holiday gift guides and detailed reviews.
Jan 5 – Jan 15 Visual Outreach Planners look for visual inspiration. Post 15–20 high-quality pins to Pinterest to catch early searchers.
Jan 15 – Feb 10 “The Build” 70% Research Phase: Readers are browsing guides and comparing prices. Launch your first email campaign (between Jan 25 – Feb 1).
Feb 11 – Feb 13 “The Peak” Urgent Buying: Conversion rates skyrocket to 18–25%. Send daily “Urgency” emails highlighting delivery cutoffs.

In the final 72 hours, prioritize programs with same-day delivery like FTD or Teleflora.

For early planners, focus on premium brands like The Bouqs Co. or UrbanStems to get those higher commissions.

A successful February can earn top affiliates between $2,000 and $8,000. That is often 50-70% higher than a normal month.

Mother’s Day Season (April–May 12): Premium Orders and Early Planning

Mother’s Day is a close second to Valentine’s Day, producing 20-25% of annual revenue.

However, buying behavior is different. While Valentine’s Day is often a frantic, last-minute purchase, Mother’s Day shoppers plan ahead and spend more.

The Average Order Value (AOV) for Mother’s Day is much higher.

While a Valentine’s bouquet might average $75, Mother’s Day orders often hit $95–$120.

Flower Affiliate Program Guide

People are more willing to buy premium “artisan” arrangements for their mothers than for a standard romantic gift.

To make the most sales, don’t just send a generic “Buy Flowers” email. Group your audience with specific themes:

  • “First Mother’s Day Ideas for New Moms”
  • “Flowers Your Mother-in-Law Will Actually Love”
  • “Thoughtful Gifts for Long-Distance Moms”

Using these personal angles can increase your email sales by 15-25% compared to a basic promotion.

Publish your guides by March 15 and have your Pinterest content live by April 1. Because people plan early, you need to be visible.

Top-performing affiliates often see May earnings reach $8,000 to $12,000.

They do this by capturing both the early planners and the steady stream of shoppers throughout the first two weeks of May.

Christmas & Holiday Season (December): Beyond Traditional Gifts

December makes up 8-12% of your yearly income. However, this month is a challenge.

You aren’t just competing with other flower sites; you’re competing with tech, toys, and clothing brands.

Since “Christmas flowers” get 60-70% fewer searches than Valentine’s Day flowers, you need to change your strategy.

Flower Affiliate Program Guide

Focus on party hosting and business gifts instead of romantic gestures.

The real goldmine in December is the business-to-business market.

Office managers and sales professionals use gifts to thank clients and staff. This results in orders averaging $150–$300.

That is 2–3 times higher than a typical customer order.

Hence, you need to refocus on these groups for the holiday:

👩🏻‍🏫 Hostess & Teacher Gifts: Focus on arrangements and centerpieces that are ready to display. This takes the stress out of holiday hosting.

💼 Business Gifting: Promote programs like FTD Corporate Gifts or 1-800-Flowers Business Gifting. These are built for bulk orders and high-end professional looks.

 💌 Table Decor: Target readers looking for festive centerpieces. Use keywords like “Christmas table centerpieces with candles” or “Long-lasting holiday greenery.”

Publish your holiday guides between November 15 and 30.

Launch your business gift emails by December 5, and follow up with teacher/hostess gift ideas around December 12.

Wedding Season & Father’s Day (June): A Two-Part Strategy

June brings in 6-9% of your yearly income.

This revenue is split between two very different audiences: brides (50-60%) and Father’s Day shoppers (40-50%).

Most brides hire a local florist for their ceremony.

Because of this, don’t try to sell them the main bridal bouquet.

Instead, target “secondary” purchases. These are often overlooked but highly profitable:

  • Thank-You Bouquets: For bridesmaids and the mother of the bride.
  • DIY Bulk Flowers: For couples on a budget who want to arrange their own flowers.
  • Rehearsal Dinner Decor: Smaller arrangements that don’t require a professional florist’s expensive setup fee.

The Father’s Day Strategy:

Father’s Day is a smaller window with lower average order prices ($60–$85).

To succeed here, you must answer a common question: “Do men even like flowers?”

Flower Affiliate Program Guide

The truth is, they do—but they often prefer low-maintenance options.

Focus your content on potted plants, succulents, or office-ready arrangements.

Position these as “living gifts” that look great on a desk.

Keep your wedding content live all year.

For Father’s Day, start your email and social media push between June 1–8. Expect to earn between $500 and $2,000 this month if you balance both audiences correctly.

Spring & Easter Season (April): Capturing the “Fresh Start”

April generates 5-8% of your yearly income. While Easter is a smaller flower holiday compared to Mother’s Day, April is a major time for spring home updates and sympathy flowers.

Data shows a 20-30% increase in sympathy flower searches during the spring.

This requires a very different writing style. Readers searching for these are looking for help, not just a product.

Flower Affiliate Program Guide

April is also the perfect time to promote flower subscriptions from brands like The Bouqs or BloomsyBox.

As people “spring clean” their homes, they want to refresh their space. Position a monthly flower delivery as a way to treat yourself and a “fresh start” for the season.

Publish your Easter guides by March 15.

Keep your “Spring Home Refresh” content running through the end of April.

Anticipate earnings between $400 and $1,200 as you bridge the gap before the massive Mother’s Day surge in May.

Conclusion

Promoting flower affiliate programs is a fantastic way to share the beauty of floral arrangements while earning passive income.

Whether it’s bouquets for celebrations, sympathy arrangements, or sustainable wedding flowers, these programs offer meaningful products that resonate with audiences.

With features like auto-tier commissions, creative marketing assets, and tools such as gift for affiliates, you can empower your partners to drive sales while fostering loyalty. By aligning with the right programs, you can build lasting connections, inspire your audience, and turn your passion for flowers into a thriving revenue stream.

Ellie Tran, a seasoned SEO content writer with three years of experience in the eCommerce world. Being a part of the UpPromote team, Ellie wants to assist Shopify merchants in achieving success through useful content & actionable insights. Ellie's commitment to learning never stops; she's always eager to gain more knowledge about SEO and content marketing to create valuable content for users. When she's not working on content, Ellie enjoys baking and exploring new places.