Americans spent $186 billion on pets last year, covering everything from food and vet visits to toys and grooming (Bureau of Economic Analysis).

That means you may earn significant extra income when promoting pet products to the right audience.

But with thousands of pet affiliate programs out there, how do you decide which one to join? Let’s review the 40 best pet affiliate programs below and identify the one that best matches your content.

We’ve also compiled a list of the top cat, dog, and pet insurance affiliate programs in case you’re interested.

In the later section, we’ll show you some basic steps to create a pet affiliate program. Keep reading!

Quick Comparison

Program Name Commission (%) / Fixed Cookie Duration (Days) Niche Suitable
Whistle 10% 30 days Pet tech, pet trackers, pet health bloggers
Petco 2% 7 days General pet blogs, pet products, budget niches
Barkbox 10% 7 days Dog toys, subscription boxes, dog parents
The Swiftest $125 per conversion 30 days Pet insurance, finance blogs, vet blogs
FurHaven Pet Products 10% 30 days Pet beds, pet furniture, lifestyle pet blogs
FitBark 12% 60 days Pet tech, GPS trackers, dog health
Ollie $60 per sale 30 days Dog food, pet nutrition, healthy pet lifestyle
Holistapet 15–35% 30 days Pet CBD, holistic pet care, natural pet health
Pet Releaf 12% 30 days CBD pet oil, anxiety reduction, vet care
Hepper Cat 12% 30 days Cat furniture, cat lifestyle blogs
Disclaimer
Affiliate program terms can change frequently. The figures below are based on general information and may vary based on specific campaigns or affiliate tiers.

40 Best Pet Affiliate Programs to Boost Your Earnings

1. Whistle

pet affiliate programs for

Whistle creates a smart device to track pets’ location and health. Pet parents can use their products to improve their pet’s health and detect problems.

Managed through Impact, the Whistle affiliate program offers a 10% commission rate on every order. You’ll be able to earn up to $10 per sale with an average order value of $100. The cookie duration lets you earn commissions from customers’ purchases via affiliate links within 30 days from their first click.

The Whistle affiliate program is suitable for pet lovers and bloggers. Most of their partners are currently healthy lifestyle bloggers, pet trainers, animal rescuers, and other pet-related jobs.

After registering and being approved for the program, you can add links and banners on your site to start promoting. Whistle will also give up-to-date creatives to increase your promotion’s engagement.

  • Commission rate: 10%
  • Cookie duration: 30 days
  • Payment methods: PayPal, wire transfer, ACH
  • Promotional materials: Links, banners, creatives

2. Petco

pet affiliate programs for

Petco improves the healthcare quality for pets by delivering high-quality, nutritious food and toys. Their products are available for all types of pets, such as dogs, cats, fish, birds, and more.

Affiliates can register for the Petco affiliate program via Impact without any entry fee. Petco pays affiliates a 2% commission rate on all orders made through affiliate links.

However, the cookie lasts only 7 days, so getting an approved commission would be slightly harder.

As their affiliates, you should stay updated to receive Petco’s latest promotions. They will also send you newsletters about new launches and exclusive tips on increasing sales.

  • Commission rate: 2%
  • Cookie duration: 7 days
  • Payment methods: PayPal, wire transfer, ACH
  • Promotional materials: Newsletters

3. Barkbox

pet affiliate programs for

Barkbox makes dogs happy with their planned themebox of dental and joyful toys. Pet parents can sign up for monthly or yearly packs to receive full care for their dogs.

Barkbox runs their dog product affiliate program via CJ Affiliate. Affiliates can apply through CJ and enjoy a 10% commission rate on each sale. With a 7-day referral period, you can only earn a commission if your audience purchases within a week from their first click.

Barkbox will support affiliates by giving tips and helping them solve problems in affiliate marketing. The brand will also send weekly newsletters to inform you about new updates and marketing creatives.

  • Commission rate: 10%
  • Cookie duration: 7 days
  • Payment methods: Payoneer, direct deposit, check
  • Promotional materials: Weekly newsletters

4. The Swiftest

pet affiliate programs for

The Swiftest offers a better way to buy pet insurance at a lower cost. They also offer essential items for dogs and cats to maintain health and safety, such as dog bowls, toy bundles, and more.

By joining The Swiftest pet insurance affiliate program, you can earn up to $125 per conversion via your unique link. The cookie duration lasts for 30 days, counting from the customer’s first click. The Swiftest pays affiliates only via direct deposit, wise, and PayPal on a net 60 basis.

Affiliates can promote The Swiftest pet insurance via social channels, email, or other online platforms. The brand also allows affiliates to use QR codes and brochures in their affiliate marketing campaigns. You will get help from your account manager 24/7 to get more tips and guidance to improve sales.

  • Commission rate: $125
  • Cookie duration: 30 days
  • Payment methods: PayPal, direct deposit, wise
  • Promotional materials: Links, QR codes

5. FurHaven Pet Products

pet affiliate programs for

FurHaven Pet Products brings home to pets with their snuggly-soft comfortable beds. Their shop contains over 1,000 styles, sizes, and fabrics for pet beds at affordable prices so all families can purchase them.

You can join the FurHaven Pet Products affiliate program via ShareASale. FurHaven pays you a 10% commission rate on each sale of their products. The average order value is $75, meaning you can earn at least $7.5 per order.

With a conversion rate is 9.2%, there’s great potential to significantly boost your earnings. Furthermore, the cookie lasts for 30 days, giving you a full month to earn from potential sales.

  • Commission rate: 10%
  • Cookie duration: 30 days
  • Payment methods: Check, direct deposit, wire transfer, Payoneer

6. FitBark

pet affiliate programs for

FitBark pioneered the creation of the first all-in-one GPS Pet Tracker, which helps track a pet’s location, health, and behavior. The brand also published the first dog database online for users to learn more about their puppy.

When joining the FitBark dog affiliate program, affiliates can start with a 12% commission on all approved sales. The average order value at Fitbark is $100+, which means you may earn a $12 commission for each order.

You can earn a commission as long as buyers purchase the products within a 60-day cookie duration. FitBark currently prohibits any coupon sites as their affiliates. Therefore, you should check carefully before applying for their program.

  • Commission rate: 12%
  • Cookie duration: 60 days
  • Payment methods: Check, direct deposit, wire transfer, Payoneer

7. Ollie

pet affiliate programs for

Ollie can organize a meal plan for each pet based on their weight, age, activities, and allergies. Ollie will send the pup’s meals following the scheduled plan after pet parents fill out the form on their website.

You can earn a $60 commission at the Ollie affiliate program for each successful order. Their 30-day cookie duration ensures you get credit for purchases made within 30 days of the first click.

You can only use Ollie’s coupon codes in your promotion campaigns. If using any unknown coupon code, you will be banned from their affiliate program.

  • Commission rate: $60
  • Cookie duration: 30 days
  • Payment methods: PayPal, wire transfer, ACH
  • Promotional materials: Coupon codes

8. Holistapet

pet affiliate programs for

Holistapet is an industry leader in all-natural hemp-derived CBD products for cats and dogs. Their CBD products use high-quality ingredients and involve no harmful chemicals to pets.

Holistapet affiliates can start with a 15% commission rate and reach up to 35% commission on the next monthly review. The average order value is $200, which means you can get around $70 for every sale from your affiliate link.

The cookie lasts for 30 days, counting from the first click’s of customers. Holistapet sends their payments to affiliates via PayPal and paper checks. However, you must meet a payment threshold of $100 and pay a 2.9% transaction fee for PayPal to receive your payouts.

You don’t have to create your affiliate link yourself. You will get personal links to start promoting when you are approved for the Holistapet affiliate program.

  • Commission rate: 35%
  • Cookie duration: 30 days
  • Payment methods: PayPal, paper check
  • Payment threshold: $100
  • Promotional materials: Personal links

9. Pet Releaf

pet affiliate programs for

The CBD pet oil of Pet Releaf can reduce the stress and anxiety of pets. These products have supported the calm behavior and long-term health of over 5 million puppies and kittens worldwide.

Pet Releaf allows their affiliates to get a 12% commission rate per sale. If a buyer purchases through your link within 30 days, you’ll earn your commission. Pet Releaf manages their affiliate accounts and payments via ShareASale.

The brand will assist your promotional campaigns with digital support, such as creatives and banners. These exclusive materials are available on your marketing dashboard.

  • Commission rate: 12%
  • Cookie duration: 30 days
  • Payment methods: Check, direct deposit, wire transfer, Payoneer
  • Promotional materials: Creatives, banners

10. Hepper Cat

pet affiliate programs for

Hepper Cat has been a top pet brand on Amazon and Chewy in years for their comfortable pet furniture. With their experience in the pet niche, Hepper Cat offers top-quality cat beds, bowls, and other utilities.

You can enjoy a 12% commission rate for every product sale at the Hepper Cat affiliate program. Plus, the average order value is $60, and even higher in the holiday season. The cookie duration is 30 days, allowing you to benefit from sales within a month. Hepper Cat will consider your application for their cat products affiliate program within 48 hours.

Hepper Cat processes payouts for their affiliates twice a month via Affiliate WP, only in USD. However, you must have a payment threshold of $50 to receive payments.

Affiliates are free to use Hepper Cat’s coupon codes in their online promotions. Hepper Cat will also hand out printed marketing collaterals in case you need them.

  • Commission rate: 12%
  • Cookie duration: 30 days
  • Payment methods: Bank transfer (USD)
  • Payment threshold: $50
  • Promotional materials: Printed marketing collaterals, coupon codes

11. Innovet’s Pet

  • Commission rate: 20-40%
  • Cookie duration: 30 days

Since 2005, Innovet’s Pet has innovated various solutions for severe pet diseases, such as blindness, cancer, and more. Their products help solve eye, ear, dental problems, and more.

12. Pet Wellbeing

  • Commission rate: 10%
  • Cookie duration: 60 days

Pet Wellbeing focuses on improving the physical and mental health of dogs and cats. Customers can purchase Pet Wellbeing’s scientifically backed oils to support their pets’ functional health and overall well-being.

13. Animal Den

  • Commission rate: 12-13%
  • Cookie duration: 45 days

Shopping for the perfect gift for pet lovers? Animal Den comes with a diverse range of items like shirts, calendars, cups, and more.

14. Nom Nom

  • Commission rate: 20%
  • Cookie duration: 30 days

Nom Nom makes fresh meals for dogs with different tastes and diverse dishes on a scheduled plan. Users only need to fill out the pet’s information, and Nom Nom can design a unique meal plan for their animals.

15. Embark Vet

  • Commission rate: 10%
  • Cookie duration: 30 days

Embark Vet has over 20,000 5-star reviews on their DNA test for dogs. Their innovative kit test tracks a dog’s health condition and recommends the best supplements.

16. Furbo Dog Camera

  • Commission rate: 10%
  • Cookie duration: 30 days

Furbo Dog Camera has developed smart AI cameras for dogs and cats. Pet parents can interact and talk to their pets through the camera when they’re out.

17. Pet Care Supplies

  • Commission rate: 13%
  • Cookie duration: 60 days

Pet Care Supplies prioritizes pet health in every product they create. They focus on creating preventative treatments for fleas, ticks, and other diseases.

18. The Online Dog Trainer

  • Commission rate: 70%
  • Cookie duration: 60 days

The Online Dog Trainer develops special dog training methods to control aggressive behaviors. They’ve helped over 97,000 dog owners transform their dog’s behaviors and physical health.

19. Yumwoof

  • Commission rate: 5-10%
  • Cookie duration: 30 days

Yumwoof personalizes dog meals using their database and research on dog nutrition. Their ingredients have been approved by 250 clinical studies from the National Institutes of Health to make every meal.

20. West Paw

  • Commission rate: 10%
  • Cookie duration: 30 days

West Paw uses eco-friendly materials to produce pet beds and accessories, preventing allergic reactions. In addition, West Paw also has board games for the whole family to play with their dogs.

21. Paw

  • Commission rate: 10%
  • Cookie duration: 30 days

Paw designs pet products to blend seamlessly with customers’ interior styles. Additionally, they prioritize pet comfort by using waterproof and antimicrobial materials.

22. Bark Potty

  • Commission rate: 10%
  • Cookie duration: 30 days

Bark Potty focuses primarily on offering natural dog trays with real grass. Their stray has the outdoorsy smell that dogs love and can replace more than 60 pee pads.

23. Pet Plan

  • Commission rate: £120
  • Cookie duration: 30 days

Pet Plan is a 45-year-old pet insurance company that covers dogs, cats, and rabbits. It offers two typical types of insurance, including Cover for life and Essentials.

24. Majestic Pet

  • Commission rate: 15%
  • Cookie duration: 7 days

Majestic Pet is a handcrafted pet product manufacturer in the US. Starting with dog collars and leashes, Majestic Pet has expanded its product lines to include pet beds, cat trees, pet stairs, and more.

25. Zooplus

  • Commission rate: 7%
  • Cookie duration: 30 days

Zooplus is among the largest online pet shops in Europe with over 8,000 products from famous pet brands. They have products for every pet, including food and accessories for dogs, cats, birds, and small pets.

26. Pets Warehouse

  • Commission rate: 6-8%
  • Cookie duration: 10 days

Pets Warehouse has continued to expand as one of the largest pet products suppliers in the US since 1974. Customers can shop for over 45,000 products at a competitive price.

27. Revival Animal Health

  • Commission rate: 5%
  • Cookie duration: 30 days

Revival Animal Health functions much like an animal hospital, offering vaccines and a full pharmacy. Moreover, they provide microchips, reproductive products, and newborn feeding supplies.

28. Petcube

  • Commission rate: 10%
  • Cookie duration: 60 days

Petcube creates smart cameras with treat dispensers and laser pointer toys for pets. They have developed over 500,000 cameras worldwide, allowing pet owners to track their pets’ actions and health while out.

29. Shameless Pets

  • Commission rate: 10%
  • Cookie duration: 45 days

Shameless Pets sells all-natural, upcycled cat and dog treats, which could prevent food waste in the world. They have spent years rescuing unused ingredients and turning them into healthy dog treats.

30. K9 Training Institute

  • Commission rate: 35-50%
  • Cookie duration: 10 years

K9 Training Institute builds a bridge between pet owners and their pets through their special training courses. They are especially focused on training rescued dogs and giving them a home.

31. Dog TV

  • Commission rate: $10
  • Cookie duration: 45 days

Dog TV broadcasts videos and music 24/7 on their channels, allowing pets to watch anytime. Pets can watch hundreds of programs on Dog TV to relax and reduce anxiety.

32. The Farmer’s Dog

  • Commission rate: $50
  • Cookie duration: 28 days

The Farmer’s Dog is changing the pet food industry by using better natural ingredients in pet meals. The brand collaborates with leading vet nutritionists to offer a fresh and easy pet food service.

33. Aminigo UK

  • Commission rate: 15%
  • Cookie duration: 30 days

Aminigo leads the market in premium pet supplements. Their supplement collections can address issues such as anxiety, joint pain, and immune suppression.

34. Brain Training 4 Dogs

  • Commission rate: 75%
  • Cookie duration: Not mentioned

Brain Training 4 Dogs designs training courses in the form of games for dogs. Their games includes 7 stages for dogs to develop their reactions, behaviors and physical health.

35. Chewy

  • Commission rate: 4%
  • Cookie duration: Not mentioned

Chewy provides an emergency line for helping pet parents solve any problems with their pets. In addition to expert advice, Chewy also sells various supplements for dogs, cats, and other animals.

36. Halo Collar

  • Commission rate: 7%
  • Cookie duration: Not mentioned

Halo Collar offers smart dog fences that notify pet parents of potential dangers their pets might face. With GPS tracking and reliable protection, their products help keep dogs safe and out of harm’s way.

37. King Kanine

  • Commission rate: 15%
  • Cookie duration: Not mentioned

King Kanine is a leading pet supplement provider with their famous 100% hemp-derived CBD for dogs. Their CBD products are natural, safe, and great for pets to improve their well-being.

38. Bulletproof Pet Products

  • Commission rate: 10%
  • Cookie duration: Not mentioned

Most veterinarians recommend using Bulletproof Pet Products’ chew toys for pets in their kennel. These chew toys are safer for pets to play with, as they’re handcrafted and hardly break.

39. Natural Wonder Pets

  • Commission rate: 15-20%
  • Cookie duration: Not mentioned

Natural Wonder Pets produces pet products by hand and avoids mass production to ensure quality. They also avoid using heat or alcohol in their ingredients to keep the herbal strength intact.

40. Real Dog Box

  • Commission rate: 15-20%
  • Cookie duration: Not mentioned

Real Dog Box offers nutritional food boxes to prevent canine illnesses caused by food. They also share recipes for fresh food with pet owners to promote their pets’ health.

How to Choose the Right Pet Affiliate Programs for YOUR Audience

You might be tempted to sign up for every high-paying program you see—Chewy, Petco, or that new CBD brand offering 20%. But that is a mistake.

Signing up for too many partners confuses your audience. It usually leads to zero sales for any of them.

Instead, you need a focused “affiliate portfolio” of just 3–5 core programs that fit your brand perfectly.

The following framework will help you ignore the noise and pick partners that match what your audience actually needs.

Step 1: Audit Your Audience’s Demographics and Pet Types

Before you look at commission rates, look at your data. Promoting an expensive orthopedic dog bed to a group of 20-year-old cat owners isn’t just useless; it hurts your trust with them.

You need to build a “Pet Profile” of your followers. Don’t guess—use the tools you already have.

📱 Social Media Insights: Check Instagram or TikTok analytics for age ranges and location.

📊 The “This or That” Poll: Post simple polls on Stories (e.g., “Dog person or Cat person?”, “Puppy chaos or Senior chill?”).

📩 Email Surveys: If you have a newsletter, send a welcome survey.

Data shows that welcome emails have 4x the open rate of regular campaigns, making this the perfect time to ask: “What kind of pet do you have?”

Once you have the raw data, use this simple guide to filter your options:

Audience Segment Best Affiliate Focus
70%+ have puppies Puppy courses, premium food plans
45+ with senior pets Health solutions, orthopedic beds, insurance
50/50 Dog/Cat split General retailers (Chewy, Amazon)

Expert Insight: “The biggest mistake I see new pet affiliates make is promoting products they want, rather than products their audience needs. If your analytics say your audience is urban millennials, stop promoting chicken coops. It sounds obvious, but you’d be surprised.” — Sarah Jenkins, Pet Industry Growth Consultant

The Takeaway: Define who is watching before you decide what to sell.

Now that you know exactly who you are talking to, you need to be honest about how you talk to them. Not every program works for every content style.

Step 2: Match Programs to Your Content Strengths and Format

Your content style decides what you can sell. A product that sells well on a long blog post might flop on TikTok, and vice versa. You need to match the offer to your content type.

Think of it this way: Complexity requires context.

🎬 For Video Creators (TikTok/Reels/YouTube Shorts):

Best Fit: Products you can show off (Toys, Tech, Accessories).

pet affiliate program guideor affiliate program guide

Why: You have 60 seconds to grab attention. You need products with a “wow” factor or a clear visual result (e.g., a de-shedding tool that piles up fur). Subscription boxes also work well here for “unboxing” videos.

📝 For Bloggers & Writers:

Best Fit: “Invisible” or complex products (Pet Insurance, DNA Tests, Supplements).

Why: You have the space to explain the details. A $50/month pet insurance policy requires trust and explanation—features a blog post provides perfectly.

pet affiliate program guideor affiliate program guide

Example: A comparison table of “Lemonade vs. Trupanion” is high-value content for a blogger but boring content for Instagram.

📑 For Newsletter Curators:

Best Fit: Limited-time offers and things people buy often.

Why: Email creates urgency. Flash sales on food or treats convert well because the reader can act immediately.

Self-Assessment Checklist: Before applying to a program, ask yourself:

  • Can I demonstrate this? (If you are video-first, this is required).
  • Does this require explanation? (If yes, do I have a blog/channel to support that depth?)
  • Is this a one-time purchase or recurring? (Match this with how often you post).

Don’t force a square peg into a round hole. If you hate writing 2,000-word guides, skip the high-commission pet insurance programs.

Focus on dominating the visual niche with toy reviews instead.

Finding a program that fits your audience and style is a great start, but it’s not the finish line. A program can have a perfect product and a high commission rate, yet still be a nightmare to work with.

Step 3: Verify Program Reputation and Affiliate Support Quality

Before you commit your traffic (and your reputation) to a brand, you need to do a background check.

Promoting a company that ignores its customers—or worse, its affiliates—will destroy the trust you’ve built with your audience overnight.

Don’t rely on the testimonials on their “Join Our Program” page. You need the unfiltered truth.

Vetting Method What to Look For
Check Forums Missed payments, tracking issues
Test Support Slow or no reply before joining
Audit Assets Outdated, low-quality banners

Major Red Flags to Watch For:

  • Pay-to-Play: Any program that requires you to buy a “starter kit” or pay a fee to join is likely a pyramid scheme, not an affiliate program.
  • The “60-Day Ghost”: Consistent complaints online about payments arriving months late.
  • Poor Product Rating: If the product itself has an average rating under 3.5 stars on Amazon or Trustpilot, no amount of marketing genius will make it convert long-term.

Join private Facebook groups specific to the pet niche (like “Pet Blogging & Affiliate Support”).

Members there often share screenshots of payment proof or warnings about brands that have recently stopped paying.

Once you’ve confirmed the company is legitimate and responsive, there is one final, boring, but critical financial check to perform. 

You need to know exactly when—and how—that money hits your bank account.

Step 4: Verify Payment Terms, Thresholds, and Methods Before Committing

Cash flow kills more affiliate businesses than bad content.

You might generate $500 in commissions in January, but if you don’t understand the payment terms, you might not see that money until May.

You must read the “fine print” of the affiliate agreement—specifically the Payment Section—to avoid nasty surprises.

The Schedule (NET Terms) defines the delay between earning a commission and getting paid.

NET-30: You get paid 30 days after the end of each month (standard).

NET-60/90: You wait 2 to 3 months. This is common with some large networks but can be brutal for new creators needing cash to reinvest.

The amount you must earn before they cut a check.

The Trap: High thresholds ($100+) can trap your money. If a program requires $100 to pay out, and you consistently earn $90/month, you might never get paid.

Aim for programs with $25–$50 thresholds when starting.

How long does the company wait to ensure the customer doesn’t return the product?

In the pet niche, where returns on items like sizing-sensitive harnesses are common, ensure this window is reasonable (usually 30 days).

Imagine you earn your first $50 commission on January 15th.

Program A (NET-30, $25 Threshold):

You receive your $50 around March 1st.

Program B (NET-90, $100 Threshold):

You don’t get paid in March because you didn’t hit the $100 cap. You earn another $40 in February.

You finally cross the threshold. You receive your total $90 around June 1st.

Program A pays you in 45 days. Program B takes 4.5 months. If you are funding your own ads or product reviews, that gap matters. Always choose the terms that keep your business liquid.

Which Platform Should You Promote Pet Products On for Maximum Affiliate Earnings?

One of the most dangerous myths in affiliate marketing is that you need to be everywhere.

You don’t. In fact, trying to launch a blog, a YouTube channel, and a TikTok account at the same time is the fastest way to burn out and earn zero dollars.

Instead, you need to choose one primary “home base” that fits your skills and the products you want to sell.

Different platforms have different “intent”—people scroll TikTok to be entertained, but they search Google to find answers (and buy things).

This section breaks down the two most powerful platforms for affiliate revenue so you can decide where to focus.

Blogging/SEO: The Highest-Converting Long-Term Revenue Engine

For passive, scalable income, blogging wins. A well-optimized blog post works as a 24/7 salesperson that never stops.

A TikTok video or Instagram Story dies within 24–72 hours, forcing constant content creation.

pet affiliate program guideor affiliate program guide

One quality blog post targeting “best hypoallergenic dog food” can drive traffic and commissions for 2–5+ years untouched.

SEO-driven blogs convert at 2–5% versus social media’s 0.5–2%. Searchers want solutions; scrollers kill time.

There are three main reasons why blogging is the top content for pet niche:

  • Depth: Write comprehensive comparisons like “Nom Nom vs. The Farmer’s Dog” that eliminate buyer objections.
  • Ownership: You control your website and email list—no algorithm can erase your reach overnight.
  • Commercial Intent: Target “money keywords” where buyers are ready to purchase.

It’s a pretty low barrier to get started with blogging:

Domain ($12/year), hosting ($5–$15/month), SEO tools (free initially).

6–12 months of consistent writing before meaningful traffic.

A focused pet blog with 50+ quality posts can generate $1,000–$5,000 monthly within 18–24 months.

Bottom Line: Choose blogging if you’re patient, enjoy writing, and want a sellable asset earning passive income.

However, blogging has one limitation: it tells rather than shows. For products needing visual demonstration, you need a different approach.

YouTube: High Trust-Building Potential with Product Demonstration Power

If a picture is worth a thousand words, a video is worth a thousand sales. YouTube—the world’s second-largest search engine—is a conversion powerhouse for pet products.

Reading about a “silent” pet clipper versus hearing it in action eliminates doubt.

pet affiliate program guideor affiliate program guide

YouTube videos achieve 1.5–3x higher conversion rates for technical items like GPS trackers, automatic feeders, and grooming tools compared to text reviews.

The top performing format your pet niche Youtube videos include:

  • Unboxing & First Impressions: Perfect for subscription boxes like BarkBox where surprise drives appeal.
  • Head-to-Head Comparisons: “Furbo vs. Petcube: Which Camera is Actually Worth It?”
  • Tutorials: “How to Groom a Goldendoodle at Home” (linking to clippers, tables, and shampoo).

A channel with 5,000–10,000 subscribers averaging 2,000 views per video generates $300–$1,500 monthly combined.

Choose YouTube if you’re camera-comfortable and can handle consistent production. It’s unmatched for building personal brand authority and high-trust audience relationships.

While YouTube and blogs dominate search intent and conversions, social media serves a different critical function: building relationships before asking for the sale.

Instagram: Community Building Strength with Link Limitation Challenges

Instagram is the internet’s cocktail party: perfect for making friends, showcasing your pet’s personality, and building a loyal tribe.

But selling here feels like handing out business cards on a dance floor: possible, but awkward.

Instagram makes driving traffic off-platform difficult.

pet affiliate program guideor affiliate program guide

No clickable caption links. Directing people to your “Link in Bio” adds friction that kills conversions.

Use Instagram as your “trust engine.” Post daily photos and Reels to build relationships, then use Stories (with link stickers) to drive warm traffic to high-converting blog posts or YouTube videos.

Instagram money often comes from brands, not commissions.

  • Under 10k Followers: Expect modest affiliate earnings ($100 to $400/month) due to link friction.
  • Over 10k Followers: The tipping point. Brand deals for sponsored posts typically pay $200 to $2,000 per post, often surpassing affiliate income.

Use Instagram to build community and support other channels. Unless you’re pursuing full-time “influencer” status with 50k+ followers, don’t make it your primary income source.

If Instagram is a cocktail party, TikTok is a lottery ticket: offering explosive viral potential unmatched by any platform, but with fleeting attention spans.

TikTok: Viral Discovery Potential with Short-Term Content Lifespan

TikTok is the only platform where you can have zero followers, post a video of your dog trying a lime, and wake up to a million views.

pet affiliate program guideor affiliate program guide

The “For You” page is an incredible discovery engine.

The Good: Organic reach is unmatched. You don’t need an existing audience to go viral.

The Bad: Content lifespan is brutally short. A video peaks in 24 hours and dies in 48.

The Ugly: Conversion rates are low (0.3 to 1%). Viewers are in “dopamine mode,” swiping rapidly for entertainment. Getting them to stop, click a bio link, and buy a product is much harder than on YouTube or a blog.

Hard selling fails here. Instead, use “stealth selling” through entertainment.

Example: Don’t make an ad for a carpet cleaner. Make a funny video about your puppy destroying the rug, then show the “miracle” cleanup in the last 5 seconds.

To stay relevant, you need to feed the algorithm 1 to 3 times daily.

Most pet creators earn $50 to $300/month directly from affiliates until passing 100k followers. Real money comes from brand sponsorships ($500 to $3,000 per campaign) once you have the numbers.

Treat TikTok as a “Top of Funnel” tool. Use it to catch attention and send viewers to your YouTube channel or blog where the real selling happens.

Social media requires a hamster wheel of daily content creation.

But there’s one “social” platform that actually behaves more like a search engine, and it might be the biggest missed opportunity in the pet niche.

Pinterest: The Hidden Gem for Passive Traffic to High-Converting Content

If you think Pinterest is just for wedding planning and recipes, you’re leaving money on the table.

For pet affiliates, Pinterest is a secret weapon: a visual search engine where users actively plan purchases.

pet affiliate program guideor affiliate program guide

Unlike TikTok users who are bored, Pinterest users are planners. They search for specific problems like “best dog beds for large breeds” or “DIY catio ideas.”

They arrive with buying intent, which is why Pinterest traffic converts at 1.5 to 3%, similar to SEO traffic.

Every pin links directly to your blog post. No “link in bio” friction.

A single pin can drive traffic for 3 to 6 months (or even years). It doesn’t die in 24 hours.

A well-optimized pin can drive 500 to 5,000 monthly visits to your blog.

With 20 to 30 active pins, you can build a traffic stream of 10k to 50k visitors/month without writing new blog posts.

Here’s the playbook:

  • Create “Roundup” Pins: Vertical images (1000x1500px) listing “5 Indestructible Toys for Pitbulls.”
  • Seasonal Timing: Start pinning “Christmas Dog Gift Guides” in October. Pinterest users plan 6 to 8 weeks early.
  • Tools: Use Canva (free) for design. Spend 30 to 60 minutes weekly scheduling pins.

Expect 2 to 4 months to see the traffic wave build.

Many successful pet bloggers report Pinterest drives 30 to 60% of total traffic, often outperforming Google in early stages.

If you have a blog or YouTube channel, Pinterest is non-negotiable. It’s the most efficient way to turn existing content into a long-term passive traffic stream.

What Are the Best Pet Products You Should Promote as an Affiliate?

Not all affiliate clicks are created equal. You can work just as hard promoting a $10 dog toy as you do promoting a $200 GPS collar, but the financial difference is massive.

To build a sustainable income, you need to understand the economics of what you are selling. Is it a one-time purchase? Does it have a recurring subscription? Is the commission rate 3% or 30%?

This section breaks down the specific product categories that offer the highest return on your effort. Stop chasing pennies and start targeting the “whales.”

Dog/Cat Food Subscriptions (Highest Lifetime Value)

If you only promote one category, make it pet food subscriptions. This is the “Holy Grail” of affiliate marketing because dogs and cats eat every single day.

pet affiliate program guideor affiliate program guide

Most affiliate programs pay once and disappear. Fresh food brands (like The Farmer’s Dog, Ollie, or Nom Nom) are different. They understand customer lifetime value and pay you for it.

You typically earn $30 to $60 just for the first order.

Many programs offer 10 to 15% on every monthly renewal.

A medium-sized dog eats about $150 to $250 of fresh food per month. That means you earn $15 to $37.50 every single month from one referral.

If a customer stays subscribed for the average of 8 to 12 months:

  • Initial CPA: $50
  • Recurring (10 months x $25): $250
  • Total Commission: $300 from one signup.

To earn $300 on Amazon (at a 3% rate), you need to sell $10,000 worth of dog toys.

Which sounds easier: finding 100 people to buy a squeaky toy, or finding one person who wants better food for their dog?

Focus on “Is it worth it?” reviews and “Before & After” stories. These high-intent keywords attract owners ready to commit to a monthly bill.

While recurring revenue is the long-term play, sometimes you need immediate cash flow.

That’s where high-ticket technology comes in. You don’t need to sell hundreds of units to make full-time income if the price tag is high enough.

Automatic Pet Feeders (High-Ticket Tech Product)

Pet tech is booming, and automatic feeders are the entry point for most smart homes.

These aren’t just plastic bowls anymore; they are Wi-Fi-enabled, app-controlled gadgets that solve a major pain point: freedom for the owner.

🎫 High Ticket = High Commission: These devices typically retail between $150 and $350. Even with standard commission rates, the payout per unit is significant.

  • Amazon Associates (3%): Sell a $200 feeder, earn $6. (Low, but high volume).
  • Chewy (4-8%): Sell a $200 feeder, earn $8–$16.
  • Direct Brand Programs (PetSafe, SureFeed): Often pay 10–15%. Sell a $200 feeder, earn $20–$30.

🔎 The “Search & Destroy” Potential: The search volume for terms like “best automatic cat feeder for wet food” is massive (300k+ monthly searches globally).

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But more importantly, the intent is high. People searching for this have a specific problem (e.g., “my cat wakes me up at 4 AM”) and money to solve it.

💲 The Revenue Model: A single, well-optimized review ranking in the top 3 for “best microchip pet feeder” can change your life.

  • Traffic: 1,500 visitors/month
  • Conversion Rate: 5% (75 sales)
  • Commission: $25 average
  • Total: $1,875/month passive income from one article.

It solves a painful problem with a premium solution. You aren’t selling a luxury; you are selling sleep and convenience.

Feeders solve the problem of convenience, but the next category solves an even deeper emotional trigger: fear.

When a product protects a beloved family member, price sensitivity almost disappears.

GPS Pet Trackers (Premium Tech with Subscription Revenue)

Few things terrify a pet owner more than a lost dog.

That fear is a powerful motivator. It’s why GPS trackers have exploded in popularity, shifting from a “nice to have” gadget to an essential safety device.

GPS collars aren’t cheap. The hardware typically costs between $150 and $300, plus a mandatory monthly data subscription.

💰 Hardware Commission: On a $200 Fi or Whistle collar, a direct affiliate partnership (10–15%) earns you $20–$30 per sale. Even on Chewy (5–8%), you’re looking at a respectable $10–$16.

💵 The Subscription Bonus: Unlike most hardware, these devices require a data plan ($5–$15/month).

Some direct programs (like Tractive) offer recurring commissions on this subscription. It’s small—maybe $0.50 to $1.50 a month—but over thousands of referrals, it adds up.

When someone searches for “best GPS tracker for husky escape artist,” they aren’t window shopping. They are scared.

They likely had a recent scare where their dog bolted. This urgency drives higher conversion rates. A reader worried about losing their dog doesn’t wait for a sale; they buy the best solution immediately.

Conclusion

Affiliate marketing is a low-risk, cost-efficient way to acquire customers. Brands pay commissions only to affiliates who generate qualified sales.

UpPromote is a powerful affiliate solution that helps you create an affiliate program in minutes. We can also help you create appealing commissions, motivate affiliates to bring sales, monitor their performance, and more. Try the app out for 14 days free before deciding on the best pricing plan for your needs.

Ellie Tran, a seasoned SEO content writer with three years of experience in the eCommerce world. Being a part of the UpPromote team, Ellie wants to assist Shopify merchants in achieving success through useful content & actionable insights. Ellie's commitment to learning never stops; she's always eager to gain more knowledge about SEO and content marketing to create valuable content for users. When she's not working on content, Ellie enjoys baking and exploring new places.