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18 Best Mental Health Affiliate Programs Worth Joining in 2024

Support individuals in overcoming mental health illnesses (depression, anxiety, panic attacks, etc) with the best affiliate programs. The latter part of the article also offers insights for mental health brands looking to dive into affiliate marketing.

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Reviewed by Stephen

11 min read
mental health affiliate programs

As mental health challenges become more widespread, the demand for related products and services has skyrocketed. The mental health market is expected to reach nearly $40 billion by 2029 (Statista).

That also explains why mental health affiliate programs are so enticing to marketers. With such high demand, there’s a great chance to promote products and earn commissions.

If you’re interested in helping others manage depression, overcome panic attacks, and reduce anxiety, check out our top mental health affiliate programs.

Be sure to read through the article to learn how to start with affiliate marketing for mental health brands.

TL;DR

Think you can guide others to the best products and services for their mental well-being? Select one of the best affiliate programs for the mental health niche below to earn extra income.

  • Online Therapy (Commission: $150, Cookie: 90 days)
  • Greater Minds (Commission: 50%, Cookie: Revealed after registration)
  • Panic Away (Commission: 70%, Cookie: 60 days)
  • Mindvalley (Commission: $150)
  • Simple Truths (Commission: 10%, Cookie: 30 days)
  • Mosaic Weighted Blankets (Commission: 30%, Cookie: 30 days)
  • Coursera (Commission: 10%, Cookie: 45 days)
  • PositivePsychology.com (Commission: 8%, Cookie: 30 days)
  • Bright Brain (Commission: 15-45%, Cookie: 30 days)

You want to leverage others’ voices to promote your top-notch products? Learn how to get started with affiliate marketing for mental health brands.

  • Define the cost of running an affiliate program
  • Determine your commission model
  • Detail the terms and policies
  • Tell the world about your affiliate program

Starting affiliate marketing can be challenging, especially for beginners. Let the most recommended affiliate management solution like UpPromote help you out. Our team is here to support you every step of the way. We’ll guide you through setting commissions, recruiting affiliates, motivating them, and monitoring their performance. We guarantee a sweat-free experience.

Top 18 High-ticket Mental Health Affiliate Programs

If you’re pressed for time, the table below summarizes the highlighted psychology affiliate programs:

The best affiliate programs

Program name

Affiliate program with the highest commission rates

Destroy Depression (75%)

Affiliate program with the longest cookie duration

PositivePsychology (100 days)

Affiliate program with the most payment methods

Coursera

Affiliate program requiring a payment threshold

Bright Brain, Greater Minds ($100)

1. Online Therapy

Best Mental Health Affiliate Programs

Online Therapy offers one of the best online therapy toolboxes for their customers. They produce videos, journals, activity plans, and tests for people seeking therapy and meditation.

Their mental health affiliate program pays affiliates $150 per conversion. Especially, customers who join Online Therapy through your link will receive a 20% discount.

You can get credited up to 90 days after the cookie expires. Online Therapy will wire payments to their partners monthly. Moreover, you can keep track of your progress via a personal affiliate dashboard.

  • Commission rate: $150
  • Cookie duration: 90 days
  • Payment methods: Wire transfer

2. Greater Minds

Best Mental Health Affiliate Programs

Great Minds creates earning experiences that motivate people to live happier lives. They also provide access to personal development tools, resources and training from experts.

Affiliates can earn a 50% commission rate for each sale they generate through their link. However, you must earn at least $100 in commissions to receive your monthly payout. For commission and prizes, Great Minds will send your payment on the 15th of the month.

Great Minds affiliate program has a customer support team to solve problems. Plus, they have reliable tracking tools and give out prizes for high-performing affiliates. Their brand contains programs that fit personal development and could reach more customers.

  • Commission rate: 50%
  • Cookie duration: Not mentioned
  • Payment threshold: $100
  • Promotional materials: Tracking tools, prizes, regular product launches

3. Panic Away

Best Mental Health Affiliate Programs

Panic Away is among the top affiliate programs for mental health. They provide products and training programs to reduce anxiety.
The commission rates of the Panic Away affiliate program are:

  • $43 for the sale of digital product
  • $48 for the sale of physical back

Their cookie duration is based on ClickBanks’s term, up to 90 days. Panic Away provides promotion options, including banners, email marketing, and coupon promotions.

  • Commission rate: $43-48
  • Cookie duration: 60 days
  • Payment methods: Payoneer, check, direct deposit, wire transfer
  • Promotional materials: Banners, email marketing, coupon promotions

4. Mindvalley

Best Mental Health Affiliate Programs

Mindvalley is an education company with 24 premium courses for personal growth. Their diverse courses range from meditation and healing to manifesting.

Their therapy affiliate program has a 30% commission rate and a 30-day cookie duration. Mindvalley’s average order value is $300, which means you could earn up to $90 for each sale.

Mindvalley creates a campaign for their partners to attract more traffic. They also have a dedicated marketing manager to improve your conversions. Affiliates could choose suitable tools, including emails, banner ads, and links.

  • Commission rate: 30%
  • Cookie duration: 30 days
  • Promotional materials: Campaigns, marketing manager, banners, emails, links

5. Simple Truths

Best Mental Health Affiliate Programs

Simple Truths has a wide range of motivational books and videos. They have published 150 designed gift books on themes such as attitude, teamwork, and more.

As their mental health affiliates, you will receive a 10% commission rate on each net sale. The cookie duration is 45 days for all links available.

They have a dedicated marketing manager to improve your conversions. You can request custom links as well and receive monthly newsletters.

If you become a VIP partner, you may qualify for exclusive commissions based on monthly sales. They will provide you with various exclusive offers and promotions.

  • Commission rate: 10%
  • Cookie duration: 45 days
  • Payment methods:  Payoneer, check, direct deposit, wire transfer
  • Promotional materials: Exclusive offers, promotions, monthly newsletters, banners, text links, coupon codes

6. Mosaic Weighted Blankets

Best Mental Health Affiliate Programs

Weighted blankets are renowned for helping you relax, reduce stress, and improve sleep quality. These blankets are crafted with commercial-grade, BPA-free plastic pellets and high-quality fabrics.

The Mosaic Weighted Blankets affiliate program offers an 8% commission rate on orders over $100. With an average order value of $150, so you could earn $12 per successful order. The cookie duration lasts 30 days from the first click.

With access to all on-site products, you can choose the most suitable ones to promote. Once you become their partner, you will have access to all the links, logos, and banners. They also send monthly newsletters with promotions, incentives, and the latest offers.

  • Commission rate: 8% (From $100 per sale)
  • Cookie duration: 30 days
  • Promotional materials: Monthly newsletters, banners, links, logo

7. Coursera

Best Mental Health Affiliate Programs

Coursera provides more than 7,000 courses and specializations, including mental health courses. Users can easily find any therapy or meditation courses here and earn certificates.

Managed through Impact, the Coursera affiliate program offers various commissions for affiliates:

  • 15% for Coursera Plus Annual Subscription
  • 45% for Coursera Plus Monthly Subscription
  • 45% for ProfessionalCertificate and SpecializationSubscription

The cookie duration is 30 days, and you will have a tracking tool to track your traffic. As a partner, you can access their updated products. Moreover, you will get banners, text links, and monthly newsletters for promotion.

  • Commission rate: 15-45%
  • Cookie duration: 30 days
  • Payment methods: PayPal, Check, Wire Transfer, Direct Deposit, and ACH Transfer
  • Promotional materials: Monthly affiliate newsletters, banners, links

8. PositivePsychology.com

Best Mental Health Affiliate Programs

PositivePsychology supports practitioners in creating better plans for their clients. In their science-based environment, professionals will be equipped with more principles in psychology.

Their affiliate program offers a commission rate of up to 20% per sale. Your affiliate links have a generous 365-day cookie duration. About payment, PositivePsychology.com pays partners commissions monthly via bank transfer.

PositivePsychology.com designs banner ads and text links for affiliates to promote their products. However, they are strict on their intellectual property and license, so you must avoid unauthorized purposes.

  • Commission rate: 20%
  • Cookie duration: 365 days
  • Payment methods: Bank transfer
  • Promotional materials: Banner ads, text links, logos

9. Bright Brain

Best Mental Health Affiliate Programs

Bright Brain has been a leading brand in providing nootropics (cognitive enhancers) since 2005. Their goal is to improve customer’s minds and bodies on a chemical level with excellent results.

Bright Brain offers a high-ticket mental health affiliate program with a 25% commission rate. However, to receive a monthly payout, you must have a minimum threshold of $100.

Notably, affiliates who sign up for their affiliate program can immediately receive $25. As their partners, you will receive coupon codes and giveaways to increase sales.

  • Commission rate: 25%
  • Cookie duration: Not mentioned
  • Payment methods: Payoneer, check, direct deposit, wire transfer
  • Payment threshold: $100
  • Promotional materials: Coupon codes, giveaways

10. Lumultra (Avanse Nutraceuticals)

Best Mental Health Affiliate Programs

Lumultra is one of the best pill suppliers in the US. They are famous for supporting people with trouble focusing, uneasiness, fear, nervousness, poor memory, or easily distracted.

Lumultra affiliate program has a high commission rate of up to 50% per sale. Their average order value is 100$, which means you can earn $50 for each sale. This brand’s cookie tracking lasts for 30 days from the first click of the customer.

Being part of their affiliate program gives you access to Lumultra product data feeds and widgets. They also give exclusive banners, text links, and monthly newsletters so that you can promote their product better.

  • Commission rate: 50%
  • Cookie duration: 30 days
  • Payment methods: Payoneer, check, direct deposit, wire transfer
  • Promotional materials: Banners, text link, product feed, monthly newsletters

11. Block Therapy

  • Commission rate: 15%
  • Cookie duration: Not mentioned

Block Therapy uses special techniques to improve pain, posture, and overall health. This brand provides Fascia Decompression techniques in meditation, therapy, and other activities.

12. CogniFit

  • Commission rate: 15%
  • Cookie duration: 30 days

CogniFit provides effective brain programs for memory, focus, math, and more. Their program includes more than 60 brain games and various tools for training your brain.

13. BestSelf

  • Commission rate: 30%
  • Cookie duration: Not mentioned

BestSelf develops well-designed tools to transform lives. Their products, from personal growth to romantic collections, are suitable for everyone’s use.

14. Self love rainbow

  • Commission rate: 30%
  • Cookie duration: Not mentioned

Self-love Rainbow is a place where you can talk and chat about your mental health. They offer peer-to-peer mental health support & encouragement to deal with your problems.

15. Limitless Nootropics

  • Commission rate: 20%
  • Cookie duration: Not mentioned

Limitless Nootropics is a top provider of nootropics drugs. Their products are smart drugs or cognitive enhancers, which can boost our brain power.

16. Talkspace

  • Commission rate: $40
  • Cookie duration: 7 days

Talkspace connects you with licensed therapists in your state. At Talkspace, clients can message their therapist via text, voice, video, and more.

17. Destroy Depression

  • Commission rate: 75%
  • Cookie duration: Not mentioned

Destroy Depression is one of the most comprehensive natural depression treatments online. They offer various products and programs to cure your depression symptoms.

18. MindPanda

  • Commission rate: 10-20%
  • Cookie duration: Not mentioned

MindPanda delivers simple solutions for a healthier mind. You can try their activity packs, games, and gadgets to reduce stress and anxiety daily.

How To Start Affiliate Marketing For Mental Health Brands? 

It may take days or even weeks for brands in the mental health niche to kickstart affiliate marketing. However, with UpPromote, that time can be cut down to minutes.

UpPromote is a popular affiliate solution with an easy-to-navigate interface. Our detailed in-app guide and 24/7 support ensure you won’t face any challenges during the whole process. Plus, you can get started with no initial cost.

Get started with your affiliate campaign now!

Try UpPromote for free

Define the cost of running an affiliate program

It’s crucial to consider the costs of running an affiliate program before you start. You don’t want to invest without seeing a return or worse, incurring losses.

So here are some basic costs of maintaining an affiliate program:

  • Commissions & bonuses for affiliates: Payments made to affiliates based on their performance, typically a percentage of sales or a flat rate per action.
  • Marketing materials: Costs of creating and distributing promotional content, such as banners, videos, and email templates.
  • Affiliate recruitment: Costs involved in attracting and signing up new affiliates, including advertising and outreach efforts.
  • Dedicated affiliate managers: Costs of supporting your affiliates
  • Affiliate software or affiliate network: Monthly or annual costs for using affiliate tracking software or joining an affiliate network.

If you’re new to affiliate marketing, we highly recommend using affiliate software to save time and effort. While managing an in-house program might save on management fees, it requires a large investment of resources to maintain.

With trustworthy affiliate tracking software, plans are available at various price points, from $29 to $299 per month. You’ll want to consider your options carefully.

The good news is our affiliate system software offers a 14-day free trial on all paid plans. You can try out basic to advanced features before spending your money.

Best Mental Health Affiliate Programs

Additionally, UpPromote provides in-app guidance and around-the-clock chat support. Feel free to reach out anytime you need.

Our app makes it easy to recruit affiliates, set up programs, and track & pay your affiliates. We’re also willing to customize our software to adapt to your specific requirements.

Determine your commission models

You can choose from various commission models for your mental health affiliate programs. depending on whether you offer physical products or online services.

Here are the most common models of commission:

  • Percentage of sale: A commission based on a percentage of the total sale amount, such as 12% of an online yoga session’s fee.
  • Flat rate per item: A fixed commission for each item sold, like $12 for a bottle of vitamin B.
  • Flat rate per order: A set commission for each order placed, for example, $12 per weight-loss products order.

Best Mental Health Affiliate Programs

With UpPromote, you can set up your commission models with ease. Additionally, our advanced rule feature allows you to set different commissions based on the value of the order.

You can create as many levels as needed. For example:

  • Level 1: $10 commission for orders up to $150
  • Level 2: $15 commission for orders between $150 and $300
  • Level 3: $20 commission for orders over $300

Best Mental Health Affiliate Programs

Detail the terms and policies for your program

For any affiliate program to succeed, it’s important to set clear expectations. Your terms and conditions are the guide that explains the rights and duties of both your business and your affiliates. Here are key things to cover:

  • Commission structures & payouts: Clearly state your commission rates, how long cookies last, payment methods, and other details.
  • Promotional guidelines & branded materials: Define what promotional methods are allowed and ban misleading practices.
  • Content restrictions & approval process: Set rules for how your products can be promoted and consider an approval process for content created by affiliates.
  • Dispute resolution & termination clause: Provide a clear process for handling disputes and explain when and how the partnership can be ended, such as in cases of inactivity or breaking the rules.

Remember, your terms and policies should be easy for affiliates to understand and access. It’s a must to have a clear and concise document that covers all the important information.

And you should regularly review and update these terms to keep up with affiliate marketing trends. Make sure your program stays fair and appealing.

Spread the news about your affiliate program

Setting up an affiliate program is just the first step. You need to actively promote it to attract affiliates.

Firstly, you can start by highlighting your program on your website. You can also create a dedicated page with all the details and instructions, making it easy for potential affiliates to find and join.

Next, your social media channels are your megaphone to the world. You can share exciting news about your affiliate program, highlight success stories, and offer sneak peeks into exclusive affiliate perks. Plus, paid ads will make these posts reach a wider audience.

Furthermore, your email list is a goldmine of potential affiliates. Let’s craft compelling emails that showcase the benefits of partnering with you. Or personalize your emails whenever possible and offer exclusive incentives to encourage sign-ups.

Conclusion

The steps outlined are just a start for affiliate marketing. There are many more details involved in setting up and managing an affiliate program. And it will take a lot of time and effort.

UpPromote makes things easier. We help you set up your program, find the best partners, monitor performance in real time, and manage payments effortlessly. Our all-in-one solution simplifies the process, even if you’re new to affiliate marketing.

Check out our pricing options to find the best plan for you. With a 14-day free trial on all paid plans, you can start with no risk. See what UpPromote can do for you!

Ellie Tran, a seasoned SEO content writer with three years of experience in the eCommerce world. Being a part of the UpPromote team, Ellie wants to assist Shopify merchants in achieving success through useful content & actionable insights. Ellie's commitment to learning never stops; she's always eager to gain more knowledge about SEO and content marketing to create valuable content for users. When she's not working on content, Ellie enjoys baking and exploring new places.