More and more people are willing to spend on high-end products. The luxury goods market is anticipated to generate approximately $473.9 billion in revenue by 2024 (Statista). So if you promote high-class luxury brands, you’ll have chances to earn big.
We’ve done our research and gathered the best options for you. Below is a list of the top 21 luxury affiliate programs, including categories such as watches, clothing, and footwear.
In the following section, we’ll explore some tips for luxury brands to optimize their affiliate programs.
TL;DR
You want to promote high-end products? Let’s consider the commission structures and cookie durations of the leading luxury goods affiliate programs.
- Lux Lair (Commission: 7%, Cookie: 30 days)
- Luisaviaroma (Commission: 7%, Cookie: 45 days)
- Vestiaire Collective (Commission: 10%, Cookie: 15 days)
- Parfum Christian Dior (Commission: 3.2-6.4%, Cookie: 30 days)
- YSL Beauty (Commission: 5%, Cookie: 30 days)
- Luxe Collective (Commission: 4%, Cookie: 30 days)
- Mugler (Commission: 8%, Cookie: 30 days)
- Net-A-Porter (Commission: 6%, Cookie: 14 days)
- Watchmaxx (Commission: 2%, Cookie: 7 days)
- Jimmy Choo (Commission: 6.4%, Cookie: 30 days)
There is a lot of work when it comes to managing affiliate programs. Check out some useful affiliate marketing strategies for optimizing luxury affiliate programs.
- One of the most important things is to collaborate with top-notch ambassadors. You should research their profiles thoroughly before making decisions.
- Next, pre-made marketing materials can help affiliates promote your brand right away after onboarding.
- Plus, rewarding top-performing influencers with bonuses can keep them motivated. Consider offering luxurious gifts or cash bonuses.
Finally, you need to regularly monitor affiliate performance through key metrics, such as the sales they’ve generated and the commissions you need to pay.
UpPromote offers a cost-effective affiliate solution for luxury brands to manage mega and macro influencers efficiently. Additionally, our app features flexible commission structures and powerful optimization tools to enhance campaign success.
115,000+ users worldwide have used UpPromote to start affiliate marketing. Now is your turn.
21 Best Luxury Brands Affiliate Programs
Rush in time? Take a look at the top luxury brand affiliate programs in this table.
| The best affiliate programs | Program name |
| Affiliate program with the highest commission rates | Vestiaire Collective, Koio (10%) |
| Affiliate program with the longest cookie duration | Luisaviaroma, Rimowa, Godiva (45 days) |
| Affiliate program with the most payment methods | Luxe Collective (PayPal, check, wire transfer, direct deposit, ACH) |
| Affiliate program with the most promotional materials | Net-A-Porter (product feed, banners, links, ads) |
| Affiliate program with a payment threshold | Dior (€50) |
1. Lux Lair
People often come to Lux Lair to find items from luxurious brands at discounted prices. Lux Lair ensures their 100% authentic products with a lifetime money-back warranty, providing the best shopping time for buyers.
Affiliates can join the Lux Lair affiliate program via ShareASale, their network partner. You can enjoy a 7% commission rate across all orders. Plus, with an average order value of $322+, you can earn as much as $22 for each completed sale.
Lux Lair affiliate program offers a 30-day cookie duration, allowing you to earn a commission within 1 month from the customer’s first click.
Lux Lair often sends affiliates promotional coupon codes to attract more audiences to purchase products. Affiliates can also rely on a dedicated manager for support if they face any issues while promoting products.
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2. Luisaviaroma
Luisaviaroma is an established mall for finding pre-season collections and limited-edition luxury items. In addition to adult accessories, Luisaviaroma also provides kid’s products from all prestigious brands.
It’s free to join the Luisaviaroma affiliate program through CJ Affiliates. The brand offers you a 7% commission rate and a 45-day cookie duration. With a potential average order value of $500, you could easily earn $35 on each sale from your affiliate link.
Luisaviaroma creates a product data feed in 9 languages, suitable for global affiliates to use. You can also request deep linking to direct the audience to the right products.
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3. Vestiaire Collective
At Vestiaire Collective, individuals can buy and sell pre-owned luxury items through a negotiation program. Buyers can enjoy discounts of up to 30% off the original price, making high-end products more affordable.
Affiliates who join the Vestiaire Collective affiliate program can earn up to a 10% commission rate for each sale. As long as the customer purchases within 15 days of cookie tracking, affiliates can receive their credited commission.
Vestiaire Collective regularly updates their product feed in different currencies. They will also provide multi-language banners and text links for global publishers to promote in their countries.
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4. Parfum Christian Dior
Dior has paved the way for feminine beauty and classic, timeless fashion in their items throughout the century. What makes Dior stand out in the industry is their superlative craftsmanship in every perfume bottle.
By joining the Dior Insider affiliate program through FlexOffers, you can get a commission rate ranging from 3.2% to 6.4% on a sale. The validation period for tracking approved commission lasts for 30 days.
Dior only pays commissions to affiliates via PayPal and bank transfer. However, you must meet a payment threshold of €50 to receive your monthly payouts.
Dior allows their affiliates to use banners and text links to promote their products. After signing up for the Christian Dior affiliate program, you can find these tools on your affiliate marketing dashboard.
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5. YSL Beauty
YSL Beauty represents the cosmetic line of Yves Saint Laurent owned by L’Oreal. The YSL Beauty collection is mostly well-known for their iconic Touche Éclat lines.
Managed through Awin, the YSL Beauty affiliate program features a baseline commission rate of 5% for every sale made through an affiliate link. They also offer different commission rates based on the type of publishers:
- 3% for cashback publishers
- 2% for voucher publishers
You can earn an approved commission within the tracking period of 30 days.
YSL Beauty provides you with exclusive deals to encourage your followers to make purchases. Additionally, the brand has branded banners to put on the affiliate site to drive more attention. You will also regularly receive notices about sales and the latest launches.
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6. Luxe Collective
Luxe Collective sells rare pre-owned products from the most famous brands, such as LV, Gucci, or Dior. Additionally, Luxe Collective also has a professional buying process, helping customers pass their beloved items.
You can apply for the Luxe Collective affiliate program through Impact Radius, enjoying a 4% commission rate. The cookie duration lasts for 30 days to earn a commission from your affiliate link.
As their top-performing partner, you will earn luxurious gifted products from Luxe Collective. They will regularly update the product feed, so you can introduce the latest items to your audience. Plus, you can even join the Luxe Collective community to update discounts and get early access to sales.
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7. Mugler
Mugler defines their fashion items with broad shoulders and tiny waist style. Most customers come to Mugler for their futuristic clothes and accessories.
The Mugler affiliate program is run by CJ Affiliate. Mugler pays affiliates an 8% commission rate on every new order. The 30-day cookie allows affiliates to earn commissions if customers make a purchase within a month of clicking the first link.
Affiliates can access the Mugler product feed to find information about every product in the catalog. Then you can choose a potential item to start promoting on your site.
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8. Net-A-Porter
Net-A-Porter delivers a multi-channel ecosystem for a better shopping experience with over 800 high-end brands worldwide. Over 6 million people visit their website monthly to shop for Prada, Gucci, Chloe, Balenciaga, and more.
Net-A-Porter allows their affiliates to earn 6% on net sales, excluding taxes, shipping, and return fees. The 14-day cookie policy means that customers must purchase within 2 weeks for affiliates to earn commission.
You can promote Net-A-Porter products by placing ads, banners, and links on your site. They also give you access to their product feed of fashion trends and famous fashion designs.
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9. Watchmaxx
Watchmaxx is a family-owned business with over 25 years in selling high-quality watches and jewelry. They are the leading retailers in the watch industry, giving customers the rarest watch that can’t be found anywhere.
Watchmaxx offers a 2% commission through their affiliate program on CJ Affiliate. With an average order size between $2,000 and $3,000, you could earn approximately $20 to $30 for each successful referral.
The cookie duration is only 7 days, meaning any purchase made within a week of the customer’s first click will count toward your commission.
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10. Jimmy Choo
Jimmy Choo tops the industry with their iconic handmade high heels. Many celebrities choose Jimmy Choo as their favorite shoe brand, such as Kate Middleton, Ariana Grande, and more.
You can join the FlexOffers network to apply for the Jimmy Choo affiliate program. As an affiliate, you can enjoy a 6.4% commission rate for each order via your unique affiliate link.
The cookie duration lasts for 30 days. Therefore, you can earn an approved commission as your buyers purchase through your link within a month from their first click.
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11. Koio
- Commission rate: 10%
- Cookie duration: Not mentioned
Koio is a luxury footwear brand that combines modern design and century-old techniques into their shoes. Their collections feature both ready-to-wear and handcrafted leather sneakers.
12. Acnes Studio
- Commission rate: 5%
- Cookie duration: 30 days
Acnes Studio has become a famous Stockholm luxury brand over the years with their bold and innovative designs. They have leveraged the minimalist style in the fashion industry in less than 30 years.
13. ATP Atelier
- Commission rate: 8%
- Cookie duration: 30 days
ATP Atelier focuses on creating a smart luxury lifestyle through their products. They are well-known for their cut-out Rosa sandal lines.
14. Michael Kors
- Commission rate: 6%
- Cookie duration: 14 days
The Michael Kors collection combines sporty and elegant styles in each high-end item. The luxury brand has expanded to over 320 retail stores in the US only.
15. Montblanc
- Commission rate: 8%
- Cookie duration: 30 days
With over 100 years of providing luxury pens, Montblanc is now a big name in the fashion industry as well. Their watches, handbags, and accessories are high-quality items made with skillful craftsmanship.
16. Moschino
- Commission rate: 8%
- Cookie duration: 30 days
Are you looking for some colorful and rare luxurious items? The Moschino collections are the best choice, with their colorful designs and unique materials.
17. Rimowa EU
- Commission rate: 5%
- Cookie duration: 45 days
Rimowa is a part of the LVMH cooperation, leading in the luxurious luggage niche. Their suitcases are lightweight, sturdy, and have a distinctive grooved design.
18. AllSaint
- Commission rate: 8%
- Cookie duration: 30 days
AllSaint innovates vintage fashion items, making them unique and edgy. Their signature collections mix punk, goth, and grunge, creating an attractive look for fashion lovers.
19. Asmar Equestrian
- Commission rate: 8%
- Cookie duration: 30 days
Asmar Equestrian aims to bring a modern approach to equestrian fashion. The brand offers luxurious items at affordable prices so people can buy them without hesitation.
20. Seymayka
- Commission rate: 10%
- Cookie duration: 45 days
Seymayka features over 400 top high-end brands in their stores, from Prada and Dolce & Gabbana to Valentino and more. Customers can look for any latest releases in both women’s and men’s collections at Seymayka.
21. Godiva
- Commission rate: 10%
- Cookie duration: 45 days
Godiva’s chocolate retains their Belgian heritage in every pack. Most customers enjoy the unique flavor and attractive patterns on each truffle and bar.
Best Affiliate Marketing Tactics for Luxury Brands
Affiliate marketing offers luxury brands a powerful way to connect with affluent consumers worldwide. You can leverage top-tier influencers to showcase your products and boost brand visibility.
UpPromote affiliate software makes it easy to start an affiliate program with 24/7 support and comprehensive in-app guides. Over 120,000 global brands have chosen UpPromote to run their programs, grow their affiliate network, and keep affiliates motivated.
Run and manage your affiliate program smoothly with UpPromote
Partner with high-profile influencers
Luxury brands should prioritize quality over quantity when selecting influencers. Quality influencers will safeguard your brand’s luxurious reputation and boost sales potential.
So, who is the ideal partner?
Look for influencers whose audience, lifestyle, and personal brand closely align with your brand’s values and aesthetics. They should have a strong track record of promoting luxury products and connecting with affluent consumers.
Take Chiara Ferragni, for example, a famous fashion blogger and entrepreneur who has partnered with Dior for years. With her sophisticated style and global reach, Ferragni has helped Dior connect with a younger, trend-conscious audience.
Ferragni regularly features Dior’s luxury items—such as handbags, dresses, and beauty products—on her Instagram and blog. She also attends exclusive fashion shows and events as a Dior ambassador. This collaboration boosts Dior’s credibility and aspirational appeal, as Ferragni’s followers view her as a fashion icon.
Provide ready-made marketing materials
Luxury brands should provide pre-made promotional materials for two good reasons. Affiliates have everything they need to start promoting your products right after signup. Meanwhile, brands can take control of their brand message across different marketing channels.
Moreover, the more support your affiliates get, the more committed they will be to promoting your brand.
With our affiliate management software, we let merchants upload any kind of media (images, videos, files, links) to support their affiliates. Within the UpPromote dashboard, go to Motivation > Media Gallery.
You can equip affiliates with a selection of high-end, professionally shot images that reflect your brand’s luxury and craftsmanship.
Additionally, you can create a detailed brand style guide, including tone of voice, brand messaging, and aesthetic guidelines. You may show partners how to present products, which keywords to highlight, and how to address the target audience.
What’s more, you can simplify the promotion process even more with pre-written or copy swipes. That is especially necessary when you work with mega influencers or ambassadors. For example, consider offering pre-written product descriptions, headlines, and social media captions.
Encourage top-performing affiliates with rewards
Promoting high-value luxury products requires a unique approach. That’s why rewarding your top affiliates isn’t just a thoughtful gesture; it’s a smart business move. These individuals are the driving force behind your sales, so their exceptional efforts deserve your recognition.
You can offer tailored rewards or highlight their accomplishments on the affiliate page.
With UpPromote, you can effortlessly reward your top affiliates with exclusive gift packages. Just head over to the UpPromote dashboard, click on Motivation > Gifts > Create new gift.
You can then name your gift and select the gift type (free or discounted). Next, choose whether to include shipping fees and pick out the products to send to your affiliates.
For example, high-class brands can send selected top influencers their newly launched bag before its official release. Those who receive the bag can create exclusive content but also feel personally connected to your brand.
Furthermore, our app makes it easy to reward your influencers with cash incentives. For instance, you could offer $100 to influencers who generate 5 sales for your luxury store.
In the UpPromote dashboard, head to Motivation > Bonus > Create new bonus. Here you can choose to reward based on referrals, commission amounts, or sales totals.
You can also automate the bonus payout, either as a one-time reward or on a recurring basis, such as monthly, quarterly, or annually.
Keep track of your affiliate performance
Tracking is always an integral part of running an affiliate program. When looking at affiliate performance, you’ll know whether your campaign runs well or not.
That’s why you will need a reliable tracking system. With a robust system in place, you can avoid the time-consuming process of manually tracking referrals one by one
In that case, UpPromote could be a great option as it comes with a comprehensive suite of tracking tools. You’ll be able to track the number of active affiliates, sales generated, commissions awarded, referral sources, and referral status.
Luxury stores can view real-time reports via graphics, charts, and data tables. All the data is easily filterable by program and date, allowing for quick insights into specific campaigns.
At the same time, each of your brand’s affiliates will have access to a personal dashboard to track their own performance. They can get a complete picture of their progress through key metrics such as clicks, sales, referrals, and commissions, giving them.
Conclusion
Affiliate marketing isn’t a one-size-fits-all strategy. However, luxury brands shouldn’t dismiss its revenue-generating potential.
We’re dedicated to guiding you throughout the journey with our trusted affiliate software. UpPromote streamlines setting commissions, managing affiliates, processing payments, and more. Select from our flexible pricing plans to run affiliate campaigns with ease.
Conclusion
Luxury affiliate programs let you take advantage of the appeal of high-end brands. These well-known companies are already recognized for their quality products, making it easier for you to promote them.
Instead of going into long product descriptions, you can focus on reaching the right audience. Then, share genuine reviews and emphasize the special features and experiences of luxury items to encourage purchases.
