Affiliate marketing is now an excellent way for mom bloggers to earn passive income. From parenting gear and baby essentials to home goods, you can partner with trusted brands to promote high-quality products that align with your audience’s interests.
We’ve selected the top affiliate programs for mom bloggers with attractive benefits and commission structures. Explore these 15 programs and find the right one to start promoting and to earn commissions.
TL;DR
You can earn money by recommending high-quality baby products, home essentials, and family-friendly brands. Let’s see which programs offer the most rewarding benefits.
- Momcozy (Commission: 13.5%, Cookie: 30 days)
- Motherhood (Commission: 10%, Cookie: 30 days)
- Finn + Emma (Commission: 10%, Cookie: 30 days)
- Spoiled Mama (Commission: 10%, Cookie: 30 days)
- Green Kid Crafts (Commission: $10-10%, Cookie: 60 days)
- Ergobaby (Commission: 4%, Cookie: 30 days)
- Tula Baby (Commission: 4%, Cookie: 30 days)
- Undercover Mama (Commission: 3-10%, Cookie: 30 days)
- momAgenda (Commission: 10%, Cookie: 30 days)
- Earth Mama (Commission: 15%)
Recommended for every Shopify merchant, UpPromote affiliate software helps you create programs, set commissions, and manage tracking and payments. We cover everything you need to run successful affiliate campaigns.
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15 Best Affiliate Programs for Mom Bloggers to Monetize Your Content
If you’re pressed for time, let’s check our table below to see the key highlights.
| The best affiliate programs | Program name |
| Affiliate program with the highest commission rates | Earth Mama (15%) |
| Affiliate program with the longest cookie duration | Green Kid Crafts (60 days) |
| Affiliate program with the most payment methods | Momcozy, Finn + Emma, Spoiled Mama, Green Kid Crafts, Ergobaby, Undercover Mama, momAgenda |
| Affiliate program with the most promotional materials | Motherhood, Ergobaby, Undercover Mama |
1. Momcozy
Momcozy is a top-selling mother and baby brand in North America. Besides their iconic hands-free breast pumps, they offer nursing bras, baby carriers, swaddles, and other essential items.
The Momcozy affiliate program for mom bloggers provides a tiered commission structure, ranging from 10% to 15%. The 30-day cookie duration allows you to earn money from purchases made within 1 month of the customer’s first click on your unique link.
Momcozy affiliates can earn a $250 bonus as a reward for exceptional promotional performance. The brand also provides various customizable creatives to fit your website perfectly.
Moreover, you can reach out to their affiliate managers to receive free products and samples. What’s more, you can share their exclusive discounts on your site to attract your followers’ engagement.
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2. Motherhood
Motherhood sells maternity and nursing wear, including tops, bottoms, dresses, bras, and sleepwear. Their mission is to support women through every stage of motherhood with versatile, accessible styles.
As one of the top affiliate programs for moms, they allow you to earn a 10% commission on each purchase via your unique link. The cookie duration lasts 30 days from the customer’s initial click.
Once approved for the Motherhood affiliate program, you’ll gain access to a variety of ready-to-use banners and text links to add to your website. You can ask their affiliate manager to get personalized tips and advice to boost your sales.
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3. Finn + Emma
Finn + Emma sells GOTS-certified organic cotton clothes, non-toxic toys, and eco-friendly gear for babies. Their apparel is made from 100% organic cotton sourced from India, and their hand-knitted toys are crafted by women’s collectives in Peru.
The Finn + Emma affiliate program is among the top affiliate programs for mom bloggers. The brand offers a 10% commission rate on every sale you refer. That means you can earn about $9 for each purchase with an average order value of over $90. The cookie window is 30 days from the customer’s first click on your link.
You can use their pre-made banners, links, and logos on your website to promote their products effectively. Their regularly updated product feed ensures accurate product details and stock availability for your promotions.
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4. Spoiled Mama
Spoiled Mama offers skincare products made with organic, food-grade, and toxin-free ingredients. Their bestsellers like Tummy Butter, Bump Gloss, C-Section Scar Serum, and herbal teas support skin health, scar recovery, and overall well-being during motherhood.
The Spoiled Mama affiliate program is a popular option for moms, particularly those who focus on promoting organic products. The brand gives you 10% for each successful purchase you generate. The 30-day cookie period starts when a customer clicks on your affiliate link.
You can choose from a range of eye-catching banners to place on your website. Additionally, you can access your personal tracking dashboard to view your clicks, sales, and commissions in real-time.
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5. Green Kid Crafts
Green Kid Crafts offers eco-friendly STEM activity boxes designed to spark creativity and learning in children of all ages. They also offer online sessions with scientists, educational content, and opportunities for kids to showcase their artwork.
Their affiliate program is open for mom bloggers. You can earn a $10 commission on subscription renewals and 10% on one-time purchases. You’ll receive commission on qualified sales made within 60 days from the customer clicking your affiliate link for the first time.
You can stay updated with the latest promotions and exclusive offers through their monthly newsletters. Their affiliate managers also provide advice to help you optimize your promotions.
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6. Ergobaby
Ergobaby is a global leader in premium baby carriers and related accessories. Their ergonomically designed products promote even weight distribution, helping to reduce back and shoulder strain for parents.
If you’re looking for a trusted affiliate program for moms to join, Ergobaby is a great choice. They offer a 4% commission for every sale generated through your affiliate link. Any purchases made within 30 days of the customer’s initial click will earn you a commission.
The brand gives you access to high-quality product assets and descriptions to support your promotions. Moreover, they also provide product samples for you to create authentic reviews and promote their items more effectively.
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7. Tula Baby
Tula Baby is a top brand in the baby carrier market, offering ergonomic options like the Explore, Free-to-Grow, and Toddler models. Their carriers support healthy hip development for babies and provide comfort for parents.
The Tula Baby affiliate program welcomes mom bloggers to join. You can enjoy a 4% commission rate on every successful order. That means you can earn about $6 for each sale with an average order value of $140. The referral window stays valid for 30 days from the customer’s initial click on your link.
Their affiliate program is managed through the Impact network. To apply, affiliates must first register on the platform. You’ll also get monthly newsletters with special offers, promo codes, and helpful updates for your campaigns.
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8. Undercover Mama
Undercover Mama offers functional, stylish, and convenient clothing solutions for breastfeeding mothers. Their main product is a strapless undershirt that attaches to a nursing bra, turning any top into a discreet nursing outfit.
Their affiliate program pays 10% commission to mom bloggers and 3% to coupon sites for each sale. The brand lets you earn money on purchases made within 30 days of the customer’s first click on your link.
You can access a variety of banners, logos, and links to choose from and create engaging content. You can also stay up-to-date with their latest products by checking their regularly updated data feed.
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9. momAgenda
momAgenda creates day planners, home organizers, journals, notepads, and related accessories designed specifically for busy moms. Their products help users keep track of schedules, family events, and daily tasks with easy-to-use and stylish designs.
Their affiliate program is ideal for mom bloggers to join. The brand allows you to earn a 10% commission on each completed sale. The cookie will remain active for 30 days after the customer’s initial click on your link.
They send monthly newsletters to keep you updated on new products and special offers. You can also see how your promotions are doing anytime with their easy-to-use analytics dashboard.
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10. Earth Mama
Earth Mama creates non-toxic herbal products for mothers during pregnancy and nursing, as well as gentle care items for babies. They are committed to cruelty-free practices, eco-friendly packaging, and transparent sourcing.
The Earth Mama affiliate program is one of the best options for moms to consider. You can enjoy a high commission rate of 15% for every successful sale. The brand pays your commission through PayPal, so you must have a PayPal account before registering for their program.
They provide a 10% custom discount code to help you attract the audience’s attention and encourage more purchases. You can also take advantage of their special deals to share with your audience and boost sales and engagement.
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11. Nuby
- Commission rate: 5%
- Cookie duration: 30 days
Nuby offers various baby and toddler products, including feeding accessories, weaning tools, soothing items, toys, bath essentials, and nursery gear. Their high-quality and innovative items are designed to support children through every stage of early childhood and make parenting easier along the way.
12. Amazon
- Commission rate: 1-20%
- Cookie duration: Not mentioned
Amazon operates one of the largest e-commerce marketplaces in the world. They offer a wide range of products, from electronics and clothing to groceries, as well as services such as cloud computing, digital streaming, and smart home solutions.
13. PatPat
- Commission rate: 20%
- Cookie duration: Not mentioned
PatPat sells affordable, stylish clothing for babies and families for daily wear, holidays, and special occasions. They partner with leading franchises such as Disney, Barbie, PAW Patrol, and L.O.L. Surprise! to create colorful, character-inspired clothing that makes dressing up fun for children.
14. PishPosh Baby
- Commission rate: 6%
- Cookie duration: Not mentioned
PishPosh Baby is an omnichannel retailer selling premium baby gear and products. Their stylish items come from well-known brands such as Bugaboo, UPPAbaby, Babyzen, Doona, Clek, and Maxi-Cosi.
15. KeaBabies
- Commission rate: 15%
- Cookie duration: Not mentioned
KeaBabies creates premium baby and maternity products using eco-friendly materials like bamboo and organic cotton. From baby wrap carriers to swaddle wraps and nursery accessories, their product line has everything parents need for their children.
Conclusion
In summary, these affiliate programs for mom bloggers provide a range of opportunities to earn money by promoting high-quality products and services they genuinely believe in. Whether you’re focused on home life, parenting, or lifestyle content, there’s a program that fits your niche.
Ellie Tran, a seasoned SEO content writer with three years of experience in the eCommerce world. Being a part of the UpPromote team, Ellie wants to assist Shopify merchants in achieving success through useful content & actionable insights. Ellie's commitment to learning never stops; she's always eager to gain more knowledge about SEO and content marketing to create valuable content for users. When she's not working on content, Ellie enjoys baking and exploring new places.
